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Frontify vs Brandfolder Comparison (2026)

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Brandfolder

Overview

Frontify is a cloud-based brand management platform for creators and collaborators of brands, connecting everything (and everyone) important to the growth of your brand.

Brandfolder is an online digital asset management platform for PR purposes, providing a private and public-facing repository for sharing logos, videos and more.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

No videos yet

Pricing

Starting from

Empty state illustration for "No pricing info"

No pricing info

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

Empty state illustration for "No pricing info"

No pricing info

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.8

82

5

4

3

2

1

68

13

1

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
95%
would recommend this app

4.7

453

5

4

3

2

1

325

120

6

0

2

  • Value for money
  • Ease of use
  • Features
  • Customer support
85%
would recommend this app

Pros

“The collaborative features, such as real-time editing and feedback, significantly enhance communication and efficiency within design and brand teams.”
AL

Amir L.

Lead Graphic Designer

“The online help articles are written in an understandable way, and if something is missing, they try to fix it.”
KH

Kristina H.

Brand Manager

“The collaborative tools, such as real-time editing and feedback, have improved our internal communication and streamlined our workflow.”
AL

Amir L.

Lead Graphic Designer

Pros

“They do allow you to save/download images in a variety of pre-defined aspect ratio formats as well.”
VT

Vani T.

President

“I still miss some of the simplicity and features of Google Drive, such as flexible folder structures.”
MH

Midori H.

Creative Operations Manager

“BrandFolder has its own version of this, called sections, but it's technically more rigid.”
MH

Midori H.

Creative Operations Manager

Cons

“The portal lags so much at times I need to click refresh a lot. When attempting to switch months on the collection calendar, the height will jump around, forcing me to constantly move the mouse each time and its an absolute headache.”
VN

Victor N.

Head of Engineering

“The responsive mode is not optimal for the home page”
MC

Maxime C.

Graphiste senior

“The backend UI is also not the best from an admin user perspective, with some processes being a bit unclear and overly complex.”
FH

Fredrik H.

Head of Brand

Cons

“Each time they show us some new features during webinars they put them behind another wall for legacy accounts which is really frustrating.”
VT

Vani T.

President

“Only then did they reply, conveniently locking me into another year of service and adding more charges to an already stressful situation. Despite approving my payments which I suggested to them myself, the most recently sent my account to a third-party collections agency, claiming I had ignored all prior payment communication, which is completely false.”
JK

Jenna K.

Owner

“It only becomes difficult to use if you don't put in the time to organize your assets effectively.”
MO

Michael O.

Communications Manager

  • Vendor responds to reviews
  • Last review5 months ago
  • Vendor responds to reviews
  • Last review14 days ago

Key features

  • Total features64
  • @mentions
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Analytics
  • Approval Process Control
  • Archiving & Retention
  • Artwork Management
  • Asset Categorization
  • Asset Library
  • Asset Lifecycle Management
  • Asset Sharing
  • Brand Guidelines
  • Brand Management
  • CMS Integration
  • Campaign Management
  • Change Management
  • Client Management
  • Collaboration Tools
  • Commenting/Notes
  • Configurable Workflow
  • Content Library
  • Content Management
  • Content Publishing Options
  • Customizable Branding
  • Customizable Templates
  • Data Import/Export
  • Deadline Management
  • Digital Asset Management
  • Document Capture
  • Document Management
  • Document Review
  • Document Storage
  • Drag & Drop
  • Engagement Tracking
  • File Conversion
  • File Management
  • File Sharing
  • File Transfer
  • Filtering
  • Fulfillment Distribution
  • Full Text Search
  • Image Editing
  • Image Library
  • Metadata Management
  • Mobile App
  • Multi-Channel Marketing
  • Multiple Format Support
  • Multiple Output Formats
  • Offline Access
  • Project Management
  • Project Tracking
  • ROI Tracking
  • Real-Time Data
  • Real-Time Notifications
  • Reporting & Statistics
  • Reporting/Analytics
  • Rights Management
  • Role-Based Permissions
  • Search/Filter
  • Secure Data Storage
  • Sentiment Analysis
  • Single Sign On
  • Status Tracking
  • Tagging
  • Task Management
  • Task Progress Tracking
  • Template Management
  • Third-Party Integrations
  • User Management
  • Version Control
  • Video Management
  • Video Support
  • Visual Analytics
  • Watermarking
  • Workflow Management
  • Total features55
  • @mentions
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Analytics
  • Approval Process Control
  • Archiving & Retention
  • Artwork Management
  • Asset Categorization
  • Asset Library
  • Asset Lifecycle Management
  • Asset Sharing
  • Brand Guidelines
  • Brand Management
  • CMS Integration
  • Campaign Management
  • Change Management
  • Client Management
  • Collaboration Tools
  • Commenting/Notes
  • Configurable Workflow
  • Content Library
  • Content Management
  • Content Publishing Options
  • Customizable Branding
  • Customizable Templates
  • Data Import/Export
  • Deadline Management
  • Digital Asset Management
  • Document Capture
  • Document Management
  • Document Review
  • Document Storage
  • Drag & Drop
  • Engagement Tracking
  • File Conversion
  • File Management
  • File Sharing
  • File Transfer
  • Filtering
  • Fulfillment Distribution
  • Full Text Search
  • Image Editing
  • Image Library
  • Metadata Management
  • Mobile App
  • Multi-Channel Marketing
  • Multiple Format Support
  • Multiple Output Formats
  • Offline Access
  • Project Management
  • Project Tracking
  • ROI Tracking
  • Real-Time Data
  • Real-Time Notifications
  • Reporting & Statistics
  • Reporting/Analytics
  • Rights Management
  • Role-Based Permissions
  • Search/Filter
  • Secure Data Storage
  • Sentiment Analysis
  • Single Sign On
  • Status Tracking
  • Tagging
  • Task Management
  • Task Progress Tracking
  • Template Management
  • Third-Party Integrations
  • User Management
  • Version Control
  • Video Management
  • Video Support
  • Visual Analytics
  • Watermarking
  • Workflow Management

Integrations

  • Total integrations40
  • Adobe Creative Cloud
  • Adobe Experience Manager
  • Adobe Illustrator
  • Adobe InDesign
  • Adobe Photoshop
  • Adobe Workfront
  • Adobe XD
  • Bloomreach
  • Box
  • CELUM
  • CI HUB Connector
  • Canva
  • Contentful
  • Contentstack
  • DatoCMS
  • Dropbox
  • Drupal
  • Figma
  • Gmail
  • Google Analytics 360
  • Google Chrome
  • Google Docs
  • Google Sheets
  • Google Slides
  • Highspot by Seismic
  • Hootsuite
  • HubSpot Content Hub
  • HubSpot Marketing Hub
  • Jira
  • Loom
  • Lytho Digital Asset Management
  • Magnolia
  • Marketo Engage
  • Microsoft 365
  • Microsoft SharePoint
  • Miro
  • Mobile Locker
  • Okta
  • OneLogin
  • RapidCompact
  • Salesforce Marketing Cloud
  • Salesforce Sales Cloud
  • Salsify
  • Segment
  • Shopify
  • Showpad
  • Sitefinity
  • Sked Social
  • Sketch
  • Slack
  • Smartsheet
  • Storyblok
  • Storyteq
  • TYPO3
  • Templafy
  • Tray.io
  • Trello
  • Vimeo
  • Webflow
  • WordPress
  • Wrike
  • YouTube
  • Zapier
  • monday AI Work Platform
  • Total integrations39
  • Adobe Creative Cloud
  • Adobe Experience Manager
  • Adobe Illustrator
  • Adobe InDesign
  • Adobe Photoshop
  • Adobe Workfront
  • Adobe XD
  • Bloomreach
  • Box
  • CELUM
  • CI HUB Connector
  • Canva
  • Contentful
  • Contentstack
  • DatoCMS
  • Dropbox
  • Drupal
  • Figma
  • Gmail
  • Google Analytics 360
  • Google Chrome
  • Google Docs
  • Google Sheets
  • Google Slides
  • Highspot by Seismic
  • Hootsuite
  • HubSpot Content Hub
  • HubSpot Marketing Hub
  • Jira
  • Loom
  • Lytho Digital Asset Management
  • Magnolia
  • Marketo Engage
  • Microsoft 365
  • Microsoft SharePoint
  • Miro
  • Mobile Locker
  • Okta
  • OneLogin
  • RapidCompact
  • Salesforce Marketing Cloud
  • Salesforce Sales Cloud
  • Salsify
  • Segment
  • Shopify
  • Showpad
  • Sitefinity
  • Sked Social
  • Sketch
  • Slack
  • Smartsheet
  • Storyblok
  • Storyteq
  • TYPO3
  • Templafy
  • Tray.io
  • Trello
  • Vimeo
  • Webflow
  • WordPress
  • Wrike
  • YouTube
  • Zapier
  • monday AI Work Platform

Alternatives

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