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Digital Asset Management Software

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Bynder logo



Digital Asset Management software to manage all your content

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Bynder’s cloud-based digital asset management (DAM) platform enables teams to conquer the chaos of growing content, touchpoints, and relationships in order to thrive. We are the brand ally that unifies and transforms the creation and sharing of assets.

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Canva logo



Graphic design & video editing tool for web and print

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Graphic design and video editing tool for creating and publishing marketing material, presentations, social media content, and a range of printed products, using a drag-and-drop editor and a library of customizable templates.

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Jira logo



Project & Issue Tracking Software - See why we're #1!

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JIRA is the tracker for teams planning & building great products. Millions choose JIRA to capture & organize issues, assign work, & follow team activity.

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OneDrive logo



Secure access, sharing & file storage

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OneDrive is a secure access, sharing & file storage solution which enables users to store & share photos, videos, documents, & more at anytime, via any device

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Project Management Made Easy

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Store, organize, and share your digital files on a customizable platform. enables anyone to send any creative to team members to push campaigns forward. Automate status notifications and repetitive processes to keep track of changes and the most up-to-date version of any asset.

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Box logo



Simplify how you work.

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Box is a modern content management platform that transforms how organizations work and collaborate to achieve results faster

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Airtable logo



Cloud-based organization & collaboration tool

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Airtable is a mobile friendly organization & collaboration platform designed to provide any sized team with the tools to create easy-to-use & flexible workflows

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Miro logo



Miro is a visual workspace for innovation

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Miro is #1 collaborative whiteboard platform, trusted by over 13 million users worldwide. Get started with a board, upload all docs, images, videos to illustrate your ideas and store everything in one place. Invite your team to collaborate easily online, regardless locations and time zones!

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Wrike logo



Manage your projects from start to finish with Wrike

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Wrike is a collaborative platform that can simplify your digital asset management. Trusted by over two million users across 140 countries, Wrike's features include custom folders, publishing and proofing tools, and 400+ app integrations. Keep track of your assets with Wrike's easy-to-use software.

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Canto logo



A modern DAM platform with everything you need.

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The most visual way to organize, centralize and share your images, videos, logos and other digital assets.

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Brandfolder logo



Cloud-based digital asset management and sharing platform

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Brandfolder is an online digital asset management platform for PR purposes, providing a private and public-facing repository for sharing logos, videos and more

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Alboom Proof logo

Alboom Proof


Software for proofing and editing photos

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Alboom Proof is a cloud-based photo proofing software designed to help photographers and photo studios manage proofing and editing operations via a unified portal. The application allows users to share photos and albums with clients with custom editing rules, enabling clients to view photos and add multiple comments to suggest edits.

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ShareFile logo



Secure file sharing and sync

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ShareFile provides you with the ability to send, receive and share large business files securely. Through the ShareFile portal, you can offer your clients a personalized, company-branded and password-protected platform from which to collaborate on files.

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Flipsnack logo



Create magazines, catalogs, brochures and other publications

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Flipsnack is an online, browser-based publishing tool used by people all around the world to create and publish digital catalogs, magazines, brochures, portfolios, reports, photo albums, newspapers, and many other types of publications

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Joomla logo



Open source multilingual CMS platform

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Joomla is an open-source content management system (CMS) which allows users to build websites & online applications, with site templates, multi-language support & more

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Marq logo



Easy-to-use design & brand templating platform.

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A design & brand templating platform empowering non-designers to create beautiful marketing materials without going off brand.

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IT Glue logo

IT Glue


Track, find and know everything in under 30 seconds.

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IT Glue is a cloud-based, SOC 2-compliant IT documentation solution which is designed to help MSPs manage documentation and reduce time spent searching for information. The platform offers flexible asset tracking, relationship mapping, documentation automation, workflows, checklists, and more.

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Acquia DAM (Widen) logo

Acquia DAM (Widen)


Digital asset management with service beyond compare

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Award-winning digital asset management solutions and services.

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Paperturn logo



Cloud-based platform to convert PDFs to flipbooks

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PaperTurn is a cloud-based software, designed to help organizations transform PDFs into a variety of flipbooks such as catalogs, reports, magazines, brochures and eBooks, and user guides.

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Seismic logo



Powerful enablement for your sales and marketing teams

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From the world's largest companies to hyper-growth start ups, more than 700 companies use Seismic's Storytelling Platform? to empower their go-to-market teams to engage buyers effectively and make the most of every interaction.

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PhotoShelter for Brands logo

PhotoShelter for Brands


PhotoShelter for Brands transforms how creative people work.

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PhotoShelter is a DAM leader that makes it easy to collaborate with your team on digital content.

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Bloomfire logo



Knowledge sharing & insights platform

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Bloomfire makes it simple to find and share knowledge across teams and organizations. By bringing all company knowledge into one secure, searchable platform, Bloomfire helps teams stay aligned, work efficiently, and make informed decisions.

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Paperflite logo



The marketing content management platform for sales

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Paperflite synchronizes easily with content repositories, distribution platforms, email tools, and social media channels that allows content marketers/salespeople to import content into a single distribution platform.

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pCloud Business logo

pCloud Business


Online storage & digital asset management service

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Fast and very secure digital asset management platform with a user-friendly interface and solutions for web, Windows, Mac, Linux, iOS and Android with a user-friendly interface. Store and share your files, collaborate with your colleagues and improve the overall workflow and efficiency of your team.

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Gumlet logo



Video and Image Management

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Gumlet is a solution that helps users manage, process, and stream video globally. Track, measure, and improve end-user video experience with Gumlet Insights.

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Here's what we'll cover:

Buyers Guide

Digital Asset Management

Businesses create a variety of media assets for internal use, marketing, and branding purposes. Often, these assets are not stored or shared properly, resulting in wasted time and effort searching for them or recreating them.

Digital asset management (DAM) software can help organize your digital assets more effectively, saving you thousands of dollars. In this buyers guide, we discuss things you need to know to decide on the right DAM tool for your business. This is what we’ll cover:

What is digital asset management software?

Digital asset management (DAM) software is a tool to organize, store, and share data and media assets, such as images, videos, animations, and audio files. With a DAM tool you can define the ownership and access rights to media assets. 

DAM solutions are a part of the broader enterprise asset management software solutions.

What are the deployment options for digital asset management software?

As with most other software solutions, DAM software may be deployed on the cloud or on-premise. In this section, we look at the different deployment options in detail.

  • Cloud-based: Cloud-based DAM software is hosted on vendors’ data centers, and you don’t have to invest in any storage or server hardware. The upfront costs involved with such Software-as-a-Service (SaaS) models are low. You can simply sign-up for the SaaS subscription and get started in a few minutes. SaaS solutions can be accessed from anywhere using the Internet, and the vendor takes care of all maintenance and updates.

  • On-premise: On-premise DAM solutions provide you more control over your digital assets as they’ll be stored locally at your own data centers. But you need to have a dedicated IT team to manage and run the software and hardware. On-premise solutions allow you to choose and work on your specific software upgrades or customization needs. They also help meet some stringent data regulations and policies that require on-site data storage.

  • Hybrid: Hybrid models allow you to reap the benefits of both cloud-based and on-premise software. You can store sensitive media assets on-site and use cloud deployment options to gain benefits of scalability and access from anywhere.

Key questions to ask a vendor: Are there any data storage limits if I opt for the cloud-based or hybrid deployment options? Do you have a mobile app for your tool?

What are some common features of digital asset management software?

Choosing DAM software that is reasonably priced yet offers all the necessary features to manage your digital assets can be challenging. Here we list some of the key features to look out for in DAM software.

Asset library: It’s a central repository or storage location for all your digital assets. You can upload assets, set access permissions, and share them from the asset library.

Asset library in Bynder

Asset library in Bynder

Search: This functionality helps you to quickly locate required files by typing in keywords or meta tags in the search bar. The tool also allows you to apply search filters, such as author, date, or file type.

Search functionality in Widen Collective

Search functionality in Widen Collective

Metadata management: Metadata tags allow you to add descriptions and keywords to your asset files, making it easier to index and search them. The feature also helps define file hierarchies and organize files into folders and subfolders.

Metadata management in Cumulus

Metadata management in Canto DAM

Security: Security features in DAM solutions include encryption, access controls to view or edit files, and data classification mechanisms such as watermarks and authentication. The software also supports Secure Socket layer (SSL) security protocols for file transfers.

Access controls in MediaValet

Access controls in MediaValet

Collaboration: This feature allows users to share or distribute files directly from the software or via emails as attachments or custom links. Some DAM solutions can integrate with project management and collaboration tools such as Slack or Trello.

Asset sharing options in Brandfolder

Asset sharing options in Brandfolder

Version control: The feature helps keep a record of all the iterations or changes made to digital assets. Users can also view, access, and work on previous versions of the asset.

Version control feature in Brand Toolbox

Version control feature in Brand Toolbox (Source)

Reporting and analytics: Asset analytics and reporting provides an overview of all assets and asset types stored in the DAM platform. It also helps track asset metrics such as the number of uploads or downloads and asset usage.

Reporting and analytics feature in MediaValet

Reporting and analytics feature in MediaValet

Key questions to ask a vendor: Are there any limitations to the functionalities that you offer? How do the features vary across the different versions of your product?

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Note: The applications selected in this article are examples to show a feature in context and are not intended as endorsements or recommendations; they’ve been obtained from sources believed to be reliable at the time of publication.