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Brandfolder Logo
Brandfolder
4.7
(438)

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Cloud-based digital asset management and sharing platform

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Brandfolder Pricing, Features, Reviews and Alternatives

Brandfolder product overview

What is Brandfolder?

Brandfolder is a cloud-based SaaS that provides digital asset and identity management (DAM) for brand conscious businesses right up to Enterprise-level. Scalable pricing plans range from the provision of a "Basic" public-facing home for the storage and sharing of brand assets, to Premium and Enterprise packages, which add privacy controls, user permissions, custom branding, expert onboarding with asset auditing, multi-format video transcoding and more. Built with the aim of empowering brands to improve the organization, consistency, and efficiency over digital assets, the platform crucially allows promotional materials to be stored and manipulated within one coherent space. Marketing collateral such as logos, images, fonts, brochures, business cards, jingles, videos and even corporate color swatches are stored side by side in easily browsed display layers and auto-tagged for rapid intelligent search.

Key benefits of using Brandfolder

  • Brandfolder is a cloud-based digital asset management platform promising a highly intuitive user interface that provides a public-facing hub for corporate PR teams, leaders and designers.


  • Brandfolder provides a public-facing, centralized repository with scalable online storage and file management of multi-format, multimedia assets including photos, graphics, logos, fonts, press releases, videos and more.


  • Auto-tagging and metadata support keeps assets traceable quickly via intelligent search, while file sharing with anyone is made quick, open and tracked through URL linking.


  • Built-in insights and analytics capabilities track the storage and sharing of assets, along with user activity to provide visualized feedback on distribution and usage numbers.


  • Integration with leading creative design, productivity and workflow applications such Adobe Illustrator, Photoshop and Microsoft Office allow assets to be opened natively, while connectivity to Adobe InDesign server facilitates template editing.
  • Typical customers

    Freelancers
    Small businesses
    Mid size businesses
    Large enterprises

    Platforms supported

    Web
    Android
    iPhone/iPad

    Support options

    Email/Help Desk
    Phone Support
    Knowledge Base
    Chat
    24/7 (Live rep)
    FAQs/Forum

    Training options

    In Person
    Webinars
    Live Online
    Documentation

    Brandfolder pricing information

    Value for money

    4.6

    /5

    438

    Starting from

    ic-pricetag

    No pricing info

    Pricing options

    Free plan
    Subscription
    Free trial
    Pricing range

    Value for money contenders

    Brandfolder features

    Functionality

    4.5

    /5

    438

    Total features

    47

    11 categories

    Most valued features by users

    Reporting/Analytics
    API
    Third Party Integrations
    Customizable Branding
    Alerts/Notifications
    Activity Tracking
    Template Management
    Access Controls/Permissions

    Functionality contenders

    Brandfolder users reviews

    Overall Rating

    4.7

    /5

    438

    Positive reviews

    Rating breakdown
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend8.79/10
    Rating distribution

    5

    4

    3

    2

    1

    318

    113

    6

    0

    1

    Pros
    The onboarding team and support were super helpful every step of the way and ensured that we were ready to have a successful launch for our employees.
    It is easy to use and to navigate. I think it is very user friendly and has some great features and integrations like Slack.
    It's quick and easy to upload, tag, and share assets. The support team was super helpful when needed.
    Cons
    As with any software, having a dedicated admin is necessary and a lack thereof can be frustrating.
    Lastly, the templating feature through PrintUI was so confusing to implement that the task has been handed through three different people in our office and we never got it off the ground.
    Everything is case sensitive - which leads to our team members creating lots of duplicate tags. It is also a bit of a mess getting your team aligned with tags/labels/sections.

    Overall rating contenders

    LM
    AvatarImg

    Lindsey M.

    SR. Marketing Consultant

    Marketing and Advertising, 11-50 employees

    Review source

    Overall Rating

    Great File Management Tool!

    Reviewed 2 years ago

    Transcript

    Lindsey M. : Hi, my name is Lindsey. I am a senior marketing consultant. I give Brandfolder five stars....

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    Jolie H.

    Retail Presentation Manager

    Sporting Goods, 51-200 employees

    Review source

    Overall Rating

    Brandfolder is a great tool

    Reviewed 3 years ago

    Transcript

    Jolie H.: My name's Jolie. I am a retail services and training manager in the bicycle industry and I...

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    Chris M.

    Airlines/Aviation, 10,001+ employees

    Used daily for 2+ years

    Review source

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend10/10

    Share this review:

    An invaluable resource

    Reviewed 4 years ago

    Brandfolder has been invaluable resource for me. I always have the latest and greatest branded assets, without needing to resort to a desktop folder. No longer do i have to send emails to get a hex code for an official brand color, everything is in one consolidated space!

    Pros

    I like most the ability to bulk share and distribute creative assets using brandfolder's incredible share feature. I can share entire brandfolders, selections of creative assets or single assets, which has saved a ton of time. Instead of having monthly emails asking for the same file, I can provide a brandfolder link that updates as I upload to the folder. Great feature!

    Cons

    If the organization is large enough, you're often unsure who has what level of access. As a user on a team that has more broad access than other workgroups, often times I've found myself referring others to a brandfolder that they 'cannot see' because they don't have the right access. Not necessarily a software dislike.

    SH
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    Scott H.

    Arts and Crafts, self-employed

    Used weekly for 6-12 months

    Review source

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend9/10

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    Not your grandfather's file cabinet baby

    Reviewed a year ago

    Brandfolder has taken our business to new heights and continues to be an ever beneficial and integral part of our day-to-day operations. The rewards reaped from Brandfolder speak for themselves in multitudes and deserves our highest regard, and recommendation.

    Pros

    I believe that the expanse of the in depth detail pertaining to all digital assets is invaluable. The ease of reference and marketing possiblity far surpasses anything we could have hoped for in beneficial, all around cloud based digital asset management.

    Cons

    I feel perhaps there could be a little bit more pizzazz or fireworks, and I mean by that is the extravagant marketing approach, I mean why not when the software is completely capable. I don't want this to come across as a negative aspect, per say, more of just a humble recommendation.

    CF
    AvatarImg

    Cassie F.

    Consumer Services, 501-1,000 employees

    Used weekly for 6-12 months

    Review source

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend6/10

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    Good product

    Reviewed 4 years ago
    Pros

    The product has good accessibility for many people in the organization. The platform has cool features such as extracting metadata from images, a good tagging function, and a function where you can disable files that are out of date so they can't be used.

    Cons

    As an "admin" level user, I need to approve other team members uploads before they can embed the image. I'd prefer this not be necessary and it can be a nuisance for the uploader and approver. I don't love the user interface and images can be difficult to locate at times.

    NF
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    Nick F.

    Furniture, 201-500 employees

    Used daily for 6-12 months

    Review source

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend10/10

    Share this review:

    Brandfolder is great

    Reviewed 2 years ago

    Brandfolder has been a great addition and has allowed us to easily share files but also allows us to have a one-stop-shop for digital assets. Customers can now get what they need.

    Pros

    The thing i liked most about Brandfolder was the simple UI. Its easy to use, easy to look at and just works.

    Cons

    I think most software has this same issue but some of the features i want are not available unless i buy the higher packages. Trouble is i don't always need everything else in those packages.

    MC
    AvatarImg

    Madison C.

    Consumer Goods, 5,001-10,000 employees

    Used daily for 1-2 years

    Review source

    Overall Rating
    • Value for money
    • Ease of use
    • Features
    • Customer support
    • Likelihood to recommend10/10

    Share this review:

    Amazing Product!

    Reviewed 3 years ago

    Wonderful! I can't say enough good things about Brandfolder!

    Pros

    It's such an intuitive program and easy for anyone to understand and use.

    Cons

    It took a while to setup from the ground up, but once you have a base organization structure down pat then it's easy to add to and maintain.

    Brandfolder FAQs

    Q. What type of pricing plans does Brandfolder offer?

    Brandfolder has the following pricing plans:
    Free Trial: Available


    Q. Who are the typical users of Brandfolder?

    Brandfolder has the following typical customers:
    Large Enterprises, Mid Size Business, Non Profit, Small Business

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    Q. What languages does Brandfolder support?

    Brandfolder supports the following languages:
    English

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    Q. Does Brandfolder offer an API?

    Yes, Brandfolder has an API available for use.

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    Q. What other apps does Brandfolder integrate with?

    Brandfolder integrates with the following applications:
    Microsoft SharePoint, HubSpot Marketing Hub, Drupal, Google Analytics 360, Dropbox Business, Jira, Zapier, Gmail, Highspot, Trello, Templafy, Box, CI HUB Connector, Sketch, WordPress, Gelato Globe, Salesforce Sales Cloud, Okta, Slack, Microsoft 365, Canva, Adobe Photoshop, Adobe Illustrator, Contentstack, Adobe Workfront, Wrike, Marketo Engage, Contentful, Shopify

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    Q. What level of support does Brandfolder offer?

    Brandfolder offers the following support options:
    Email/Help Desk, Phone Support, Knowledge Base, Chat, 24/7 (Live rep), FAQs/Forum

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