GetApp offers objective, independent research and verified user reviews. We may earn a referral fee when you visit a vendor through our links.

Our commitment

Independent research methodology

Our researchers use a mix of verified reviews, independent research, and objective methodologies to bring you selection and ranking information you can trust. While we may earn a referral fee when you visit a provider through our links or speak to an advisor, this has no influence on our research or methodology.

Learn more

Verified user reviews

GetApp maintains a proprietary database of millions of in-depth, verified user reviews across thousands of products in hundreds of software categories. Our data scientists apply advanced modeling techniques to identify key insights about products based on those reviews. We may also share aggregated ratings and select excerpts from those reviews throughout our site.

Our human moderators verify that reviewers are real people and that reviews are authentic. They use leading tech to analyze text quality and to detect plagiarism and generative AI.

Learn more

How GetApp ensures transparency

GetApp lists all providers across its website—not just those that pay us—so that users can make informed purchase decisions. GetApp is free for users. Software providers pay us for sponsored profiles to receive web traffic and sales opportunities. Sponsored profiles include a link-out icon that takes users to the provider’s website.

Learn more

Google Ads vs TrueClicks Comparison (2026)

Add to Compare

Compare similar apps

Instagram

4.7

Wix

4.4

Publer

4.8

Good recommendations?

Google Ads

TrueClicks

Overview

Google Ads lets you create ads that appear in Google search results for certain keywords in certain regions, driving more qualified traffic to your website.

TrueClicks is PPC management software that helps paid search teams at agencies and brands to audit, monitor, and optimize their Google Ads and Microsoft Advertising campaigns.

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Video & Screenshots

Pricing

Starting from

No pricing info

Free trial available
Credit cardless trial
Free account
Subscription based

Starting from

249

Per month

Free trial available
Credit cardless trial
Free account
Subscription based

User reviews

4.4

623

287

Value for money

Ease of use

Features

Customer support

78%

would recommend this app

4.6

Value for money

Ease of use

Features

Customer support

90%

would recommend this app

Pros

“Google ads has helped me increase my clients, I like it that in the last few months I've had agents call me to help me set up my ads, and provide clarity and understanding of the reports and data it brings to the table.”

Heldor G.

Marketing Manager

“I particularly value the real-time performance tracking, which allows continuous optimization and A/B testing. Whether you're aiming for brand awareness or lead generation, Google Ads provides measurable ROI and actionable insights—making it one of the most effective digital marketing tools”

Jatin K.

Marketing Manager

“Bejng able to monitor and control your spending budget in real time.”

Brian H.

Owner

Pros

“Instead of digging through data, we can ask the AI direct questions about account performance, and it instantly highlights the exact areas that need attention.”

Emil S.

Senior Search specialist

“The pacing tool is essential for my daily PPC work, but since TrueClicks launched their AI tool, it has been incredibly helpful for nearly every daily task.”

Ida H.

Senior Search Specialist

“I'm most happy about pro active monitoring of our Google Ads en META accounts and the fact that juniors can easily improve results and find errors via the tool.”

Jordy S.

Teamlead Performance Marketing

Cons

“Google Ads can become expensive quickly, especially in competitive niches like music education, where cost-per-click can rise without strong optimization.”

Michael Z.

Owner

“I had to set up a campaign from scratch many times because I lost the entire draft with a single click during campaign setups and the campaign setup drafts were not saved correctly.”

Atalay C.

Senior Manager, SEM and Paid Social

“This may just be nitpicking, but I do find that the UI is somewhat dated and could use a refresh to be more visually appealing and easier to navigate/find things.”

Zach P.

Marketing Coordinator

Cons

“When you set up a budget tracker, so a tracker based on cost, I have had numerous times where my monthly budgets didn't line up correctly with what I have provided. When setting up a cost-tracker for an account, I would advice a more clear text-box where you can fill out the budget per month.”

Allard M.

SEA Specialist

“Nothing major really, except the bugs that disapprove working URLs, which has happened a couple of times.”

Malika K.

Paid Search Account Executive

“Managing so many accounts would be almost impossible without a tool like this.”

Kasper N.

Performance Marketing Manager