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Optmyzr vs TrueClicks Comparison (2026)

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Good recommendations?

Optmyzr logo

Optmyzr

TrueClicks logo

TrueClicks

Overview

Don't waste your time on repetitive tasks in Google Ads. Our PPC automation tools are built to save you time! Our tools include a historical Quality Score Tracker, One-Click Optimizations, Custom Reports, and Unique Data Insights.

TrueClicks is PPC management software that helps paid search teams at agencies and brands to audit, monitor, and optimize their Google Ads and Microsoft Advertising campaigns.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

299

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

249

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.7

184

5

4

3

2

1

128

49

6

1

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
82%
would recommend this app

4.6

63

5

4

3

2

1

37

25

1

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
90%
would recommend this app

Pros

“I use Optmyzr daily as part of my workflow, mainly to manage budget pacing and monitor overall account performance across multiple clients.”
Verified reviewer profile picture

Tushar S.

Senior Performance Marketing Manager

“The Rule Engine is another standout feature, allowing advanced automation that isn’t always possible natively in ad platforms.”
Verified reviewer profile picture

Tushar S.

Senior Performance Marketing Manager

“Strong reporting (especially Shopping and PMax insights)”
Verified reviewer profile picture

Tushar S.

Senior Performance Marketing Manager

Pros

“Instead of digging through data, we can ask the AI direct questions about account performance, and it instantly highlights the exact areas that need attention.”
ES

Emil S.

Senior Search specialist

“The pacing tool is essential for my daily PPC work, but since TrueClicks launched their AI tool, it has been incredibly helpful for nearly every daily task.”
IH

Ida H.

Senior Search Specialist

“I'm most happy about pro active monitoring of our Google Ads en META accounts and the fact that juniors can easily improve results and find errors via the tool.”
JS

Jordy S.

Teamlead Performance Marketing

Cons

“Some tools can feel overwhelming initially due to the depth of functionality, especially when you’re just getting started.”
Verified reviewer profile picture

Tushar S.

Senior Performance Marketing Manager

“It is pretty complex platform that I felt obligated to do some research as I could not find to get some important insight to use the software.”
Verified reviewer profile picture

Rashad G.

Photographer

“It does not provide the service in Mac version that could be considered as inconvenient”
Verified reviewer profile picture

Rashad G.

Photographer

Cons

“When you set up a budget tracker, so a tracker based on cost, I have had numerous times where my monthly budgets didn't line up correctly with what I have provided. When setting up a cost-tracker for an account, I would advice a more clear text-box where you can fill out the budget per month.”
AM

Allard M.

SEA Specialist

“Nothing major really, except the bugs that disapprove working URLs, which has happened a couple of times.”
MK

Malika K.

Paid Search Account Executive

“Managing so many accounts would be almost impossible without a tool like this.”
KN

Kasper N.

Performance Marketing Manager

  • Vendor responds to reviews
  • Last review8 months ago
  • Vendor responds to reviews
  • Last review7 days ago

Key features

  • Total features33
  • A/B Testing
  • API
  • Account Alerts
  • Activity Dashboard
  • Activity Tracking
  • Advertising Management
  • Alerts/Notifications
  • Bid Management
  • Budget Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Segmentation
  • Channel Management
  • Conversion Rate Optimization
  • Conversion Tracking
  • Customizable Reports
  • Data Import/Export
  • Data Visualization
  • For PPC Campaigns
  • Geotargeting
  • Keyword Research Tools
  • Keyword Tracking
  • Landing Pages/Web Forms
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Marketing
  • Performance Management
  • Performance Metrics
  • ROI Tracking
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Reporting
  • Real-Time Updates
  • Reporting & Statistics
  • Scheduled/Automated Reports
  • Third-Party Integrations
  • Trend Analysis
  • Visual Analytics
  • Workflow Management
  • Total features31
  • A/B Testing
  • API
  • Account Alerts
  • Activity Dashboard
  • Activity Tracking
  • Advertising Management
  • Alerts/Notifications
  • Bid Management
  • Budget Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Segmentation
  • Channel Management
  • Conversion Rate Optimization
  • Conversion Tracking
  • Customizable Reports
  • Data Import/Export
  • Data Visualization
  • For PPC Campaigns
  • Geotargeting
  • Keyword Research Tools
  • Keyword Tracking
  • Landing Pages/Web Forms
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Marketing
  • Performance Management
  • Performance Metrics
  • ROI Tracking
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Reporting
  • Real-Time Updates
  • Reporting & Statistics
  • Scheduled/Automated Reports
  • Third-Party Integrations
  • Trend Analysis
  • Visual Analytics
  • Workflow Management

Integrations

  • Total integrations5
  • CallRail
  • Google Ads
  • Google Analytics 360
  • Google Data Studio
  • Google Workspace
  • Looker
  • Meta for Business
  • Microsoft Excel
  • Microsoft Power BI
  • Microsoft Teams
  • Slack
  • Tableau
  • Total integrations7
  • CallRail
  • Google Ads
  • Google Analytics 360
  • Google Data Studio
  • Google Workspace
  • Looker
  • Meta for Business
  • Microsoft Excel
  • Microsoft Power BI
  • Microsoft Teams
  • Slack
  • Tableau