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Moz Pro vs SpyFu Comparison

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Overview

Category Leaders

Moz (formerly SEOmoz) PRO combines SEO management, social media monitoring, actionable recommendations, and so much more...

Category Leaders

SpyFu combines SEO, PPC and keyword research and gives actionable advice for improvements to advertising strategy

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Screenshots

Pricing

Starting from
$

99

/momonth
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based
Starting from
$

49

/momonth
  • Free trial available
  • No credit card required
  • Free account
  • Subscription based

User reviews

5

4

3

2

1

165

97

23

3

2

  • Value for money
  • Ease of use
  • Features
  • Customer support
96%
would recommend this app

5

4

3

2

1

64

44

11

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
97%
would recommend this app

Pros

The crawl speed is reasonably fast, and the custom metrics like Domain Authority are great tools. The competitor benchmarking is great, too.
Moz is also incredibly affordable compared to more enterprise solutions. Their training and support team is wonderful and they offer tons of great FREE resources on SEO training, best practices, etc.
High quality educational content. This content is way more than helpful at helping you better understand how to be better at ranking.

Pros

There is a lot of automation in the set-up that builds out the information that can be useful to your campaigns. Great guides to help you understand search and SEO better.
It gives you great insight into your competition and your competitors competition. It helps us make an educated guess based on real analytics to help improve our site and our client's site.
It is a good tool, it has what you need to do a good research on competencies and search for keywords. And it is much cheaper than most tools.

Cons

Poor navigation structure can make it difficult to find the tool you are looking for. It makes it less intuitive than suites such as SEMRush or AHREFs.
It's also slightly disappointing that some of the reports are not available until a week or more after you load up the keywords.
Not a lot of customization in the reporting. There are also a lot of error messages that occur when utilizing the different features of the site.

Cons

I have had a negative experience and will not be using SpyFu in the future.
There are some websites which are missing in their database so I can't get any info on their campaigns.
Navigation within the site is very difficult at first, which makes it hard to efficiently complete what you're trying to do.
  • Vendor responds to reviews
  • Last review7 days ago
  • Vendor responds to reviews
  • Last review11 days ago

Key features

  • Total features38
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Alerts/Notifications
  • Audit Management
  • Broken Link Discovery
  • Campaign Management
  • Campaign Tracking
  • Categorization/Grouping
  • Competitive Analysis
  • Content Management
  • Customizable Branding
  • Customizable Reports
  • Dashboard
  • Data Import/Export
  • Digital Asset Management
  • For Websites
  • Issue Management
  • Keyword Rank Tracking
  • Keyword Research Tools
  • Keyword Tracking
  • Link Analytics
  • Link Management
  • Monitoring
  • Multiple Site Management
  • Pageview Tracking
  • Performance Metrics
  • Prioritization
  • Problem Area Alerts
  • Rank Tracking
  • Reporting & Statistics
  • SEO Management
  • Site Search Tracking
  • Social Media Integration
  • Visitor Tracking
  • Web Traffic Reporting
  • Website Analytics
  • Website Monitoring
  • Workflow Management
  • Total features6
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Alerts/Notifications
  • Audit Management
  • Broken Link Discovery
  • Campaign Management
  • Campaign Tracking
  • Categorization/Grouping
  • Competitive Analysis
  • Content Management
  • Customizable Branding
  • Customizable Reports
  • Dashboard
  • Data Import/Export
  • Digital Asset Management
  • For Websites
  • Issue Management
  • Keyword Rank Tracking
  • Keyword Research Tools
  • Keyword Tracking
  • Link Analytics
  • Link Management
  • Monitoring
  • Multiple Site Management
  • Pageview Tracking
  • Performance Metrics
  • Prioritization
  • Problem Area Alerts
  • Rank Tracking
  • Reporting & Statistics
  • SEO Management
  • Site Search Tracking
  • Social Media Integration
  • Visitor Tracking
  • Web Traffic Reporting
  • Website Analytics
  • Website Monitoring
  • Workflow Management

Integrations

  • Total integrations19
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier
  • Total integrationsN/A
  • BigCommerce
  • Drupal
  • Facebook
  • Google AdWords
  • Google Analytics
  • HubSpot CRM
  • HubSpot Marketing Hub
  • Instagram
  • LinkedIn
  • Magento Commerce
  • Mailchimp
  • Marketo Engage
  • Pipedrive
  • Salesforce Sales Cloud
  • Shopify
  • Slack
  • Twitter
  • WooCommerce
  • Wordpress
  • Zapier