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Sprout Social vs Sprinklr Comparison (2026)
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Good recommendations?
Sprout Social
4.4
(609)5
324
4
217
3
48
2
6
1
14
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Sprinklr
4.2
(94)5
43
4
36
3
12
2
1
1
2
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Overview
Sprout Social is a social media management tool created to help businesses find new customers & grow their social media presence.
Sprinklr is the definitive, AI-native platform for Unified Customer Experience Management (Unified-CXM), empowering brands to deliver extraordinary experiences at scale, across every customer touchpoint.
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
Video & Screenshots
Pricing
User reviews
4.4
609
5
4
3
2
1
324
217
48
6
14
- Value for money
- Ease of use
- Features
- Customer support
67%
would recommend this app4.2
94
5
4
3
2
1
43
36
12
1
2
- Value for money
- Ease of use
- Features
- Customer support
66%
would recommend this appPros
“Sprout Social is a reliable social media management solution that streamlines post scheduling and makes work easier for our team.”
SR
Sergio R.
Coordinatore Infermieristico
“Instead of jumping between Facebook, Instagram, and the rest, I could post to all of them from one spot wich saved me a bunch of time.”
ZW
Zach W.
Enterprise Account Manager
“Super easy to use - our marketing team is able to publish quality content into Sprout, and I can easily spread it to my network with the click of a button - super cool way to generate engagement.”
Mikey B.
Talent Acquisition
Pros
“Detailed engagement insights, flexible subscription options, and convenient payment arrangements help businesses track performance and manage their marketing activities effectively.”
MZ
Muhammad Z.
Talent Acquisition Officer
“This enables it to automate processes, understand customer sentiment, anticipate trends, and provide intelligent responses or recommendations to agents.”
DM
Dana M.
Client Support Manager
“The post-scheduling tools make it easy to plan, organize, and publish content across different platforms.”
MZ
Muhammad Z.
Talent Acquisition Officer
Cons
“It works good but it gets expensive fast, espcially if you have a few people on your team or a lot of accounts. If your just one person or a tiny business it might feel like to much money for what you need.”
ZW
Zach W.
Enterprise Account Manager
“a little costly for mini content creators, as I have not started earning from my channels, it's a bit costly for me to maintain”
Patricia M.
Content Creator
“There are times when certain metrics display incomplete data and you need the assistance of Sprout Support to backfill missing data points.”
LD
Laura D.
Client Success Specialist
Cons
“May be overkill (and too costly/complex) for small or mid-sized businesses.”
JT
Junior T.
Data Processor
“Way too expensive.”
Gabriel S.
Senior Digital Strategist
“Sometimes the app bugs and does not support all carousel images.”
landry l.
CEO
- Vendor responds to reviews
- Last reviewa month ago
- Vendor responds to reviews
- Last reviewa month ago
Key features
- Total features83
- @mentions
- A/B Testing
- AI Copilot
- AI/Machine Learning
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Planning
- Activity Tracking
- Activity/News Feed
- Ad hoc Reporting
- Advertising Management
- Advocate Management
- Alerts/Escalation
- Alerts/Notifications
- Approval Process Control
- Assignment Management
- Audience Engagement
- Audience Targeting
- Augmented Analytics
- Auto-Dialer
- Automated Publishing
- Automated Responses
- Automated Routing
- Automated Scheduling
- Automatic Call Distribution
- Automatic Outbound Dialer
- Behavior Analytics
- Benchmarking
- Brand Guidelines
- Brand Management
- Brand Tracking
- Budgeting/Forecasting
- CRM
- Calendar Management
- Call Center Management
- Call Conferencing
- Call Routing
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Campaign Tracking
- Canned Responses
- Categorization/Grouping
- Channel Management
- Charting
- Chat/Messaging
- Chatbot
- Collaboration Tools
- Communication Management
- Competitive Analysis
- Competitor Monitoring
- Compliance Management
- Computer Telephony Integration
- Configurable Workflow
- Contact Database
- Contact Management
- Content Creation
- Content Library
- Content Management
- Contextual Guidance
- Conversion Tracking
- Customer Communication
- Customer Database
- Customer Engagement
- Customer Experience Management
- Customer History
- Customer Segmentation
- Customer Service Analytics
- Customer Social Profiles
- Customer Support
- Customizable Branding
- Customizable Fields
- Customizable Forms
- Customizable Reports
- Dashboard
- Data Import/Export
- Data Visualization
- Digital Asset Management
- Dynamic Content
- Editorial Calendar
- Email Management
- Email Marketing
- Employee Advocacy
- Engagement Tracking
- Event Management
- Feedback Management
- File Sharing
- For Sales/Marketing
- For iPad Devices
- Gamification
- Generative AI
- Help Desk Management
- IVR
- Image Editing
- Image Library
- Inbox Management
- Influencer Tracking
- Intent Recognition
- Interaction Tracking
- Keyword Filtering
- Keyword Tracking
- Knowledge Base Management
- Language Detection
- Layout & Design
- Lead Management
- Live Chat
- Macros/Templated Responses
- Marketing Automation
- Media Monitoring
- Mobile Access
- Mobile Alerts
- Monitoring
- Multi-Account Management
- Multi-Campaign
- Multi-Channel Attribution
- Multi-Channel Campaigns
- Multi-Channel Communication
- Multi-Channel Data Collection
- Multi-Channel Distribution
- Multi-Channel Management
- Multi-Channel Marketing
- Multi-Language
- Multiple User Accounts
- Natural Language Processing
- Negative Feedback Management
- Offline Access
- Online Forums
- Online Voice Transmission
- Performance Metrics
- Post Scheduling
- Pre-Configured Bot
- Prioritization
- Proactive Chat
- Publish Scheduling
- Query Suggestions
- Queue Management
- ROI Tracking
- Real Time Editing
- Real-Time Analytics
- Real-Time Chat
- Real-Time Data
- Real-Time Monitoring
- Real-Time Notifications
- Real-Time Reporting
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- Reputation Management
- Response Management
- Review Monitoring
- Role-Based Permissions
- SMS Messaging
- Search/Filter
- Self Service Portal
- Sentiment Analysis
- Service Level Agreement (SLA) Management
- Single Sign On
- Social Advertising
- Social Listening
- Social Marketing
- Social Media Integration
- Social Media Monitoring
- Social Mentions Tracking
- Social Performance Management
- Social Promotion
- Strategic Planning
- Support Ticket Management
- Surveys & Feedback
- Tagging
- Task Management
- Task Progress Tracking
- Template Management
- Third-Party Integrations
- Ticket Management
- Transcripts/Chat History
- Transfers/Routing
- Trend Analysis
- User Management
- Version Control
- Visual Analytics
- Web Tracking
- Workflow Automation
- Workflow Management
- Total features162
- @mentions
- A/B Testing
- AI Copilot
- AI/Machine Learning
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Planning
- Activity Tracking
- Activity/News Feed
- Ad hoc Reporting
- Advertising Management
- Advocate Management
- Alerts/Escalation
- Alerts/Notifications
- Approval Process Control
- Assignment Management
- Audience Engagement
- Audience Targeting
- Augmented Analytics
- Auto-Dialer
- Automated Publishing
- Automated Responses
- Automated Routing
- Automated Scheduling
- Automatic Call Distribution
- Automatic Outbound Dialer
- Behavior Analytics
- Benchmarking
- Brand Guidelines
- Brand Management
- Brand Tracking
- Budgeting/Forecasting
- CRM
- Calendar Management
- Call Center Management
- Call Conferencing
- Call Routing
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Campaign Tracking
- Canned Responses
- Categorization/Grouping
- Channel Management
- Charting
- Chat/Messaging
- Chatbot
- Collaboration Tools
- Communication Management
- Competitive Analysis
- Competitor Monitoring
- Compliance Management
- Computer Telephony Integration
- Configurable Workflow
- Contact Database
- Contact Management
- Content Creation
- Content Library
- Content Management
- Contextual Guidance
- Conversion Tracking
- Customer Communication
- Customer Database
- Customer Engagement
- Customer Experience Management
- Customer History
- Customer Segmentation
- Customer Service Analytics
- Customer Social Profiles
- Customer Support
- Customizable Branding
- Customizable Fields
- Customizable Forms
- Customizable Reports
- Dashboard
- Data Import/Export
- Data Visualization
- Digital Asset Management
- Dynamic Content
- Editorial Calendar
- Email Management
- Email Marketing
- Employee Advocacy
- Engagement Tracking
- Event Management
- Feedback Management
- File Sharing
- For Sales/Marketing
- For iPad Devices
- Gamification
- Generative AI
- Help Desk Management
- IVR
- Image Editing
- Image Library
- Inbox Management
- Influencer Tracking
- Intent Recognition
- Interaction Tracking
- Keyword Filtering
- Keyword Tracking
- Knowledge Base Management
- Language Detection
- Layout & Design
- Lead Management
- Live Chat
- Macros/Templated Responses
- Marketing Automation
- Media Monitoring
- Mobile Access
- Mobile Alerts
- Monitoring
- Multi-Account Management
- Multi-Campaign
- Multi-Channel Attribution
- Multi-Channel Campaigns
- Multi-Channel Communication
- Multi-Channel Data Collection
- Multi-Channel Distribution
- Multi-Channel Management
- Multi-Channel Marketing
- Multi-Language
- Multiple User Accounts
- Natural Language Processing
- Negative Feedback Management
- Offline Access
- Online Forums
- Online Voice Transmission
- Performance Metrics
- Post Scheduling
- Pre-Configured Bot
- Prioritization
- Proactive Chat
- Publish Scheduling
- Query Suggestions
- Queue Management
- ROI Tracking
- Real Time Editing
- Real-Time Analytics
- Real-Time Chat
- Real-Time Data
- Real-Time Monitoring
- Real-Time Notifications
- Real-Time Reporting
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- Reputation Management
- Response Management
- Review Monitoring
- Role-Based Permissions
- SMS Messaging
- Search/Filter
- Self Service Portal
- Sentiment Analysis
- Service Level Agreement (SLA) Management
- Single Sign On
- Social Advertising
- Social Listening
- Social Marketing
- Social Media Integration
- Social Media Monitoring
- Social Mentions Tracking
- Social Performance Management
- Social Promotion
- Strategic Planning
- Support Ticket Management
- Surveys & Feedback
- Tagging
- Task Management
- Task Progress Tracking
- Template Management
- Third-Party Integrations
- Ticket Management
- Transcripts/Chat History
- Transfers/Routing
- Trend Analysis
- User Management
- Version Control
- Visual Analytics
- Web Tracking
- Workflow Automation
- Workflow Management
Integrations
- Total integrations28
- AI Virtual Avatar
- Adjust
- Adobe Analytics
- Adobe Commerce
- Adobe Experience Manager
- AppsFlyer
- BL.INK
- Bazaarvoice
- Beckon
- Bitly
- Bynder
- Canary
- Canva
- Coveo Relevance Cloud
- Discourse
- Domo
- Dropbox
- FormAssembly
- Freshdesk
- Freshsales
- Glassdoor
- Google Analytics 360
- Google Data Studio
- Google Drive
- Haptik
- HubSpot CRM
- HubSpot Marketing Hub
- Jive
- Kochava
- LinkedIn for Business
- Marketo Engage
- MediaValet
- Mediaocean
- Meta for Business
- Microsoft Power BI
- Microsoft Teams
- Opal
- Oracle Eloqua Marketing Automation
- Oracle Responsys
- PowerReviews
- SAP Ariba
- SAP Service Cloud
- Salesforce Marketing Cloud
- Salesforce Sales Cloud
- Salesforce Service Cloud
- Shopify
- Shutterstock Editor
- Slack
- Snapchat for Business
- Stripe
- Tableau
- TikTok
- Trustpilot
- Twilio
- Twitter/X
- UserVoice
- WooCommerce
- WordPress
- Yelp Guest Manager
- YouTube
- Zendesk Suite
- Total integrations47
- AI Virtual Avatar
- Adjust
- Adobe Analytics
- Adobe Commerce
- Adobe Experience Manager
- AppsFlyer
- BL.INK
- Bazaarvoice
- Beckon
- Bitly
- Bynder
- Canary
- Canva
- Coveo Relevance Cloud
- Discourse
- Domo
- Dropbox
- FormAssembly
- Freshdesk
- Freshsales
- Glassdoor
- Google Analytics 360
- Google Data Studio
- Google Drive
- Haptik
- HubSpot CRM
- HubSpot Marketing Hub
- Jive
- Kochava
- LinkedIn for Business
- Marketo Engage
- MediaValet
- Mediaocean
- Meta for Business
- Microsoft Power BI
- Microsoft Teams
- Opal
- Oracle Eloqua Marketing Automation
- Oracle Responsys
- PowerReviews
- SAP Ariba
- SAP Service Cloud
- Salesforce Marketing Cloud
- Salesforce Sales Cloud
- Salesforce Service Cloud
- Shopify
- Shutterstock Editor
- Slack
- Snapchat for Business
- Stripe
- Tableau
- TikTok
- Trustpilot
- Twilio
- Twitter/X
- UserVoice
- WooCommerce
- WordPress
- Yelp Guest Manager
- YouTube
- Zendesk Suite
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