Zoho Campaigns vs Mailtrack

Brevo

Gmail

MailerLite

Cloud-based marketing platform offering email, SMS, WhatsApp, automation, and CRM tools for businesses of all sizes.

Gmail is a free, advertising-supported email service offered as part of Google Workspace (formerly G Suite), with 15GB of storage, color-coded inbox filters, and 'unsend' button

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Manager

Zoho's problems remain the same irrespective of the product, their customer support is sluggish and query resolution takes much time.

Senior IT Project Manager

Support response quality also seems hit or miss from my experiance

Marketing Manager

The software is easy to deploy due to its user friendly interface and responsive customer support services providers.

Use Zoho to create, send and track email campaigns. Automate emails with workflows & autoresponders, test emails, manage lists, track engagement, and more.

A/B Testing

Activity Dashboard

Activity Tracking

Alerts/Notifications

Automated Responses

Autoresponders

Batch Processing

Calendar Management

Calendar/Reminder System

Campaign Analytics

Campaign Management

Campaign Planning

Campaign Scheduling

Campaign Segmentation

CAN-SPAM Compliance

Channel Management

Click Tracking

Communication Management

Contact Database

Contact Management

Content Management

Customer Database

Customer History

Customer Segmentation

Customer Surveys

Customizable CTAs

Customizable Fields

Customizable Forms

Customizable Reports

Customizable Templates

Customization

Data Import/Export

Drag & Drop

Drip Campaigns

Dynamic Content

Email Campaign Management

Email Management

Email Marketing

Email Templates

Email Tracking

Engagement Tracking

Event Marketing

Event Triggered Actions

Geolocation

Image Library

Interaction Tracking

Landing Pages/Web Forms

Lead Generation

Lead Management

List Management

Live Chat

Location Tracking

Mailing List Management

Marketing Automation

Marketing Calendar

Mass Texting

Message Personalization

Mobile Access

Mobile Coupons

Mobile Optimization

Multi-Campaign

Multi-Channel Communication

Multi-Channel Marketing

Personalization

Post Scheduling

Real-Time Analytics

Real-Time Data

Real-Time Notifications

Reminders

Reporting/Analytics

Reporting & Statistics

Scheduled Messaging

Scheduling

Search/Filter

Segmentation

Shortcodes

SMS Marketing

SMS Messaging

Social Media Integration

Social Promotion

Subscriber Management

Subscription Management

Template Management

Third-Party Integrations

Visual Analytics

Web Forms

Workflow Management

WYSIWYG Editor

The Zoho Campaigns integration most frequently cited by reviewers is Zoho CRM, a CRM product rated 4.7 out of 5 for its integration with Zoho Campaigns.

Integrations

Reviews for Zoho Campaigns come from a wide variety of industries, including Marketing and Advertising (11% of reviewers), Information Technology and Services (10%), and Computer Software (8%). The most frequent use case for Zoho Campaigns cited by reviewers is email marketing (86% of reviewers).

Zoho Campaigns

Web-based

Android

iPhone

Linux

iPad

HubSpot Marketing Hub

Constant Contact

ActiveCampaign

Mailtrack

Klaviyo

SendGrid

Forever Free

Standard

Professional

The platform covers most of the important features like automation, segmentation, templates, and analytics without being too expensive.

Backend Software Developer

Lead nurturing is the best thing that I like most about Zoho Campaigns because it send drip sequences which guide prospects from initial contact to conversion.

Director of Marketing

It makes nice looking newsletters and I like the ability to customize the template to my own needs.

I also liked how well it integrates with other Zoho apps like CRM which makes managing contacts and campaigns much easier.

Every now and then, the software seems to glitch and I won't be able to easily move things around.   And once in a great while, i lose changes and have to go back and redo them.

Digital Marketing Specialist

Zoho Campaigns integrates perfectly with our process, allowing us to easily create sequences for our clients' brands.

At the same time, there’s definitely a learning curve and some areas still feel less polished than competitors like Mailchimp or HubSpot. But for the price, it does a solid job overall.

Team Coordinator

I also like that Zoho Campaigns has a robust integration capability that allows me to access a lot of features in one place.

Director of Business Development

It offers a good variety of templates for email marketing and has made it easy to create great looking campaigns for our company.

I've used a few different newsletter platforms in the past the nice part about Zoho Campaigns is that its pretty easy to figure out and intuitive to use.

IT Support Manager

You do need to understand your processes to ensure that you setup your workflows to work as expected, check your emails to see if they are being bounced or delayed.

Content marketing intern

Use Zoho campaign because it's internally integrated with Zoho social and Zoho people which makes content marketing easier.

The design templates could be more flexible some of them feel a bit restricting if you’re looking for very unique emails.

Brokerage Operations Associate

We wish that the "plain text" emails were more built out so we could use it to send organic looking emails.

It is entirely "drag and drop" for all text and image elements.

Managing Director

Email design, contact list management and automation and workflow logic are in place and ready to use.

Workflows make the process so much easier to manage, and changes as and when required, on the fly can be invoked.

We will continue using it for newsletter campaigns and some nurturing automations.

Executive Technical Director

Zoho Campaigns automates email marketing by creating, customizing and sending high volume outbound emails.

Loading speed of the platform (as a secondary factor of usability) can be better.

AV Technician

Some weird glitch moments of losing emails randomly is annoying.

Just a bit of a learning curve on some of the advance features with workflows.

Strong integration with other products in particular across our Zoho Platform.

Marketer

Also, the automatic unsubscribed users across all the email list is also a great feature so we don't annoy our users again and again who want to be removed.

Maybe one thing that I dislike about Zoho campaigns is that they could actually work on a lot more customization and it comes to graphs and charts. But then maybe this is very specific to my industry, but I think adding on top of that would be super useful for us.

IT Director

Email delivery is reliable and big lists can be uploaded.

The reporting and tracking feature is super great and helpful.

Lead

I don't like the fact that the subject in the email I followed by an unchangeable line.

We have had some issues with the deliverability of emails.

Co. Owner - Sn. Developer

Contact list import may be more practical.

administrative assistant

some user not feel good and finds some bugs,but it can be managed

Director of Marketing and Delivery

The system freeze when adding tags to create customized email pulling data to create multiple version

We have been using Zoho Campaign for a few years now and it has been great in our marketing efforts.

Web Designer

It follows a similar process to Mailchimp so when converting over it is quick to learn. After mailchimp was taken over by Intuit it became to expensive for small campaigns and this is a viable alternative.

Director of Customer Success

The templates are amazing and the ability to easily customize our campaigns is incredible.

BD Director

Having too much of Protocols, and if you mail to customer support, they will send you the online articles instead of giving solutions.

Its interface is quite useful compared to other services.

Professional Mentor

It is user-friendly and its display is flexible for the new users

CEO, Publisher

we can also easily send a quick announcement or marketing message to all of our subscribers at any time.

I have not experienced notable drawbacks during implementation process.

Zoho Campaigns integrates well with other products such as Zoho Analytics, to generate some valuable end user data visualization that can help organizations take better & informed decisions.

Marketing in Youtube All Social Media

There are templates that you can draw an email marketing message as you like, beautiful designs, and design a message exactly as you wantEmail can be tracked from all aspects of this zoho campaigns product has several optionsI think I will subscribe to a paid plan.

Communication Professional 

The software has a lot of templates that can be customized to meet my communication goals with clients, I like campaign scheduling which helps me to schedule campaigns to be sent at a desired time

Product manager

Our Marketing team uses this software for their newsletter and specific Marketing emails.

Plenty of good email templates for starters.

We use Zoho CRM and it seamlessly integrates with it allowing us to run workflows and basic email automation campaigns.

Affiliate Marketing Specialist

Zoho Campaigns offers an array of customizable email templates that businesses can personalize to match their brand's visual identity.

Zoho Campaigns vs Mailtrack Comparison (2026)

Zoho Campaigns

Mailtrack

Overview

Video & Screenshots

Pricing

User reviews

Key features

Integrations

Alternatives