Zoho Campaigns Pricing, Features, Reviews & Comparison of Alternatives

Zoho Campaigns Reviews

Zoho Campaigns

Simplified Email Marketing

4.07/5 (29 reviews)
104,233     33,719

Zoho Campaigns is an email marketing software for small to large businesses to automate the entire marketing process - from managing email campaigns to maintaining mailing lists.

Thanks to the integration with Zoho CRM. users will have the right info when they need it. Engage with customers anywhere with social campaigns on Facebook, Twitter and LinkedIn.

Zoho Campaigns lets users focus on the message and the audience while the solution takes care of the process. The automated A/B tests will let users figure out which design or subject line works better; and, the list management keeps lists clean and spam free.

Zoho Campaigns offers a number of options to create emails easily. The templates and layouts are pre-designed, and combined with the HTML editor, it's easier to create newsletters that engage subscribers.

Zoho Campaigns tracks what happens after an email is sent out and also the user's social campaigns. Understand subscribers, fans and friends better with analytics. Additionally, compare email campaigns and jot down a list of subscribers' likes and dislikes.

With Zoho Campaigns users can say goodbye to importing and exporting list data - the sync function takes over this chore and users can focus on their audience, customers and sales rather than on the process of sending emails.
www.zoho.com

Zoho Campaigns Reviews (29)

Most positive review

 We liked the simplicity

Zoho’s Campaign gives us the option to review our contacts campaign behavior Links Opened/Clicks directly sync to in our Zoho CRM, which we did not have with MailChimp. We liked the simplicity of two way integration without engaging with other companies, so that was what made it for us to move ...

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Reviewed 3rd of November, 2016 by Customer Success

Most critical review

 Free Email and Social Campaign Software.

Some of the campaign templates are rather unattractive, However, they make up for this by providing basic /blank templates for users to customize. I've had Zoho for years but never used any other the other tools except the CRM and Zoho Social. While looking for a free email marketing software I ...

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Reviewed 14th of December, 2016 by Abigail Nwaocha

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Zoho Campaigns Category Leaders

Reviews
Integrations
Mobile
Media
Security

#7 in Email Marketing

View full ranking
60
11
8
14
17
10

GetApp’s ranking highlights the top 25 apps in different categories on GetApp. If an app is listed in more than one category, it has the potential to be ranked in each of these categories. The ranking is independent of any commercial campaign an app vendor has with GetApp. The ranking is based on 5 data points, each scored out of 20: reviews, integrations, mobile apps, media presence, and security.

Zoho Campaigns Screenshots (7)

Zoho Campaigns screenshot: schedule-campaignZoho Campaigns screenshot: recipient-activityZoho Campaigns screenshot: workflow-introductionZoho Campaigns screenshot: designed-templatesZoho Campaigns screenshot: campaigns-android-indexZoho Campaigns screenshot: qualified-leadZoho Campaigns screenshot: email-marketing-software

Security and privacy

Encryption

Yes
Encryption of sensitive data at rest
Yes
HTTPS for all pages

Access control

Yes
Multi-factor authentication options

Data policy

Yes
Data backup in multiple locations/GEO regions
This will ask you to sign in with LinkedIn

Specifications

Intended Users
Freelancers, Large Enterprises, Mid Size Business, Small Business
Devices Supported
Android, iPhone-iPad, iPhone, Web-based
Supported Countries
Asia, Australia, Canada, China, Europe, India, Latin America, Middle-East and Africa, United Kingdom, United States
Supported Languages
Chinese (Simplified), Chinese (Traditional), Danish, Dutch, English, French, German, Italian, Japanese, Polish, Portuguese, Spanish, Swedish, Turkish
Support Options
FAQs, Forum, Knowledge Base, Online Support, Phone Support, Video Tutorials

Zoho Campaigns Pricing

Pricing model: Freemium, One-time License, Subscription
Free Trial: Available (No Credit Card required)

Enjoy a free plan for up to 2000 subscribers
Choose a monthly subscription that starts from $5 or pay as you go by using email credits.

Competitors Pricing

Mailigen

Starting from: $10.00/month
Pricing model: One-time License, Subscription
Free Trial: Available (No Credit Card required)

Pinpointe On-Demand

Starting from: $42.00/month
Pricing model: Subscription
Free Trial: Available (No Credit Card required)

Autopilot

Starting from: $20.00/month
Pricing model: Subscription
Free Trial: Available (No Credit Card required)

Users who visited Zoho Campaigns also visited

Key Features of Zoho Campaigns

  • A/B Test Campaigns
  • Analyze Your Lists
  • Chain Campaigns
  • Social Statistics
  • Personalized Greetings
  • Sync From Zoho CRM
  • Scheduled Sending
  • Sync contacts from other Zoho Services
  • Ready-Made Newsletter Templates
  • Landing pages for Facebook Marketing
  • Flexible, Customizable Layouts
  • Measure Engagement
  • Easy Drag-and-Drop Editor
  • Import your newsletter templates
  • Track Recipient Activity
  • Link Tracking

Benefits

Ready-Made Newsletter Templates
Do you want a professional looking Business template during Christmas time or for Thanksgiving? Our template gallery provides many themes to choose from.

Flexible, Customizable Layouts
You have no idea where to begin? Choose a newsletter layout, add your text, images and calls-to-action. Our flexible layouts help you get your newsletters ready in just a few steps!

Easy Drag-and-Drop Editor
You don´t have to know any HTML or web design to build your email templates. The drag-and-drop editor makes it easy for you to design newsletters that suit your need.

Import your newsletter templates
If you have already designed some newsletter templates, you can easily import them to Zoho Campaigns. Like that you save time and effort and your email newsletter is ready to be sent.

Sync From Zoho CRM
Sync contact details from Zoho CRM and select particular custom views. This will help you to focus on a specific group of customers.

Landing pages for Facebook Marketing
Facebook Page Campaigns will drive more fans and help you grow your business. You can create campaign templates and add them as custom tabs on your Facebook page.

Integration with Google Apps
If you're using Google Apps, you will love Zoho Campaigns! You can synchronize contacts and content that you have stored inside Google Apps in a few clicks.

Alternatives to Zoho Campaigns

Videos

Vu Nguyen

Works, but limited templates

01/02/2017

ZoHo built a decent system for sending mail, but I wanted to have some really professional templates to send to my contacts and the selection was lacking. There are other services out there, like MailChimp, which have very professional email templates and are free (in exchange for having their logo in the footer) .

Rating breakdown

Value for money
Ease of use
Features
Customer support
Source: Capterra
Helpful?   Yes   No
Read more
Eduardo Ponce

Excellent usage

20/12/2016

One of the easiest and most accurate CRM system available right now in the market. A must have as sales tool

Rating breakdown

Value for money
Ease of use
Features
Customer support
Source: Capterra
Helpful?   Yes   No
Read more
Abigail Nwaocha

Verified Reviewer

Free Email and Social Campaign Software.

14/12/2016

I've had Zoho for years but never used any other the other tools except the CRM and Zoho Social. While looking for a free email marketing software I remembered Zoho and decided to check if they supported email marketing. Zoho campaign dashboard and UI is a bit complicated compared to other Softwares, however, once I got over the unfamiliar dashboard design, it was easy to navigate around. Rather than creating an email campaign, I created a social campaign. Which was easy and straightforward. I linked my Zoho campaign to twitter, LinkedIn, and Facebook. The social campaign feature doesn't seem special at first glance but it is. One feature which stood out was that under Social campaign, you can create a post campaign or a page campaign. I still don't understand the difference between a post campaign and creating/scheduling posts normally on Zoho Social but what impressed me was the page campaign feature. A page campaign is a sort of email campaign added as a tab on your facebook page called "My Social Promotion" Most of the templates were unattractive but I preferred building my own template or using their blank/basic template and customizing it to my taste. While I'm not awed by the email campaign function as it functions almost the same as Benchmark email, I am very impressed with the social campaign.

Pros

Unlike most email marketing software Zoho paid plan is cheap. Even better, Zoho campaign provides value for your money through the social campaign feature. Its' slike a 2-for 1 deal. Easy to use... Once you get used to the UI

Cons

Some of the campaign templates are rather unattractive, However, they make up for this by providing basic /blank templates for users to customize.

Rating breakdown

Value for money
Ease of use
Features

Time used: Less than 6 months

Likelihood to recommend

7/10
Source: GetApp
Helpful?   Yes   No
Read more
Alisa Cognard

Emails that tie in directly with your CRM

13/12/2016

We started using Zoho CRM and needed an email newsletter (listserv) software to go along with it. Zoho Campaigns integrates with Zoho CRM, so we can sync between the two. We use Zoho Campaigns to send emails to a specific group of contacts - for example: if we want to send a Thanksgiving newsletter to all of our clients. Templates are easy-to-use, or you can create your email from scratch. Like Zoho CRM, there is a learning curve, but it's worth taking the time to learn how to use it.

Pros

The fact that this syncs & integrates seamlessly with Zoho CRM makes it a must for Zoho CRM users.

Cons

It takes a little while to figure out the ins and outs and understand how and when it syncs, but it's worth it!

Rating breakdown

Value for money
Ease of use
Features

Time used: 6-12 months

Frequency of use: Weekly

Likelihood to recommend

8/10
Source: Capterra
Helpful?   Yes   No
Read more
Paul Ganem

Great value and functionality

09/12/2016

I've used Zoho Campaigns for years. The functionality is solid and the value is unsurpassed. To my knowledge, they are the only company with a free platform that allows you to become accustomed to nearly full functionality and grow into a paid program. I've found their paid programs are significantly less than the large competitors. Excellent product that's worth a try!

Pros

It's economical, easy to use.

Cons

Lack of templates to choose from.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 2+ years

Frequency of use: Monthly

Likelihood to recommend

9/10
Source: Capterra
Helpful?   Yes   No
Read more
Guillaume Lévy

One of the best emailing campaigns

09/12/2016

Not as known as others, but Zoho Campaigns is a very simple and powerful Emailing campaigns. Good design tool, customer segments, reports and statistics. Associated with Zoho CRM, you get a unique integrated platform which allows you to do a detailed follow-up of the different Marketing Campaigns.

Rating breakdown

Value for money
Ease of use
Features
Customer support
Source: Capterra
Helpful?   Yes   No
Read more
Daniel Gustavsson

Good system for sending emails

09/12/2016

Zoho Campaigns offers a decent mail system for free. We don't have a huge subscriber database so the free version does what we need. It's not super easy to use at first, but once getting used to its perfectly fine.

Pros

Price (free version) and the pricing after free is reasonable too.

Cons

A bit tricky at first getting used too, could be simpler.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Monthly

Likelihood to recommend

7/10
Source: Capterra
Helpful?   Yes   No
Read more
Hanson Grant

The get the job done

07/12/2016

We prefer another software to send emails and time everything perfectly, but Zoho does a great job updating the contacts in the CRM

Rating breakdown

Value for money
Ease of use
Features
Customer support
Source: Capterra
Helpful?   Yes   No
Read more
Gloria ANGELICA montero rangel

I love zoho campaings

06/12/2016

Zoho campaigns has helped me a lot with digital marketing, it is very easy to use in addition to the design and I can also track who open my campaigns and get metrics

Pros

is it easy t use

Cons

no one

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Pierre-Henri  Sizaire

Zoho Campaign makes your email marketing easy

06/12/2016

I first used Zoho Campaigns for personal use. Then used it in a professional way. In both cases, it solves the needs I had: sending mass emails and having the insights on how well they were received. Zoho Campaigns has two sides: the easy-to-use email marketing tool which allows you to create a campaign of mass email in 5 minutes, and the complete email marketing solution, which allows you to create automatons in order to send emails at scheduled dates, or depending on actions the receiver do. In both cases, you have a complete report page where you can see by whom, when, where your emails were opened, and moreover what where the behavior of each receiver. If you synch it with Zoho CRM, you have very powerful sales and marketing tool.

Pros

Easy-to-use and powerful, free version for small businesses or if you want to try it before purchasing. As well, automation and link to social media.

Cons

Some pre-established templates aren't very pretty (but you can, of course, create your own templates)

Rating breakdown

Value for money
Ease of use
Features
Customer support

Frequency of use: Weekly

Likelihood to recommend

10/10

Recommendations to others considering Zoho Campaigns

Try it!

Source: Capterra
Helpful?   Yes   No
Read more

Who is Zoho Campaigns For?

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