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Craft.io vs airfocus Comparison (2026)

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Craft.io logo

Craft.io

airfocus logo

airfocus

Overview

Craft.io is an end-to-end product management platform that helps product pros make smart decisions, align teams around a shared strategy, and present customized roadmap views for each situation. Its unique Guru layer includes best practices to help boost PMs’ skills and create uniform processes.

The world's first product intelligence platform. airfocus provides a complete solution for product teams to manage and communicate their strategy, prioritize their work, build roadmaps and solve the right problems. Discover, learn, plan and deliver - your way.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

19

/user

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

59

/user

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.4

32

5

4

3

2

1

16

14

2

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
74%
would recommend this app

4.5

124

5

4

3

2

1

67

52

5

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
78%
would recommend this app

Pros

“Using the card view, you can add visuals to tales so that everyone can see what's happening on in real time.”
JM

Jessica M.

IT Manager

“The developer needs to focus on fixing the bugs to improve overall usability.”
Verified reviewer profile picture

Nico H.

Web Developer

Pros

“Some things you still need to do in Jira, like setting parent links and updating ranks between issues”
DM

Dima M.

Product Manager

“What I like best about Airfocus is its ability to help us visualize and communicate our strategic initiatives, especially in the context of lean portfolio management.”
AM

Andrea M.

Senior Principal Product Development Engineer

“The tool allows us to create compelling, well-structured roadmaps that make it easy to align various stakeholders within our organization.”
AM

Andrea M.

Senior Principal Product Development Engineer

Cons

“It can be difficult to navigate, requiring more effort than necessary to discover goods that have not been correctly labeled.”
JM

Jessica M.

IT Manager

Cons

“Limitations of the mirror app, that you can not integrate if, then options for customized fields and that you can not customize the rules and calculation within one factor for the priority score.”
KA

Kai A.

Product Manager

“You can't link items from different workspaces so unless you put every company product and initiative and goal into a single workspace, you will always be unable to link across them in a meaningful way.”
DB

Dan B.

Sr Product Manager

“The JIRA integration is still missing important features.”
Mv

Martin v.

Head of Product

  • Vendor responds to reviews
  • Last review3 years ago
  • Vendor responds to reviews
  • Last reviewa year ago

Key features

  • Total features104
  • "What If" Scenarios
  • @mentions
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Activity/News Feed
  • Agile Methodologies
  • Alerts/Notifications
  • Application Management
  • Archiving & Retention
  • Assessment Management
  • Assignment Management
  • Backlog Management
  • Bar Chart
  • Brainstorming
  • Budgeting/Forecasting
  • Calendar Management
  • Change Management
  • Charting
  • Collaboration Tools
  • Color Codes/Icons
  • Commenting/Notes
  • Communication Management
  • Configurable Workflow
  • Customer Journey Mapping
  • Customizable Dashboard
  • Customizable Fields
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Data Analysis Tools
  • Data Import/Export
  • Data Visualization
  • Deadline Management
  • Dependency Tracking
  • Design Management
  • Discussions/Forums
  • Drag & Drop
  • Engagement Tracking
  • Evaluation Management
  • Feedback Management
  • File Sharing
  • Financial Management
  • For IT Project Management
  • Gamification
  • Gantt/Timeline View
  • Goal Management
  • Goal Setting/Tracking
  • Guest Access
  • Idea Collection
  • Idea Management
  • Idea Ranking
  • Ideation
  • Issue Management
  • KPI Monitoring
  • Kanban Board
  • Lifecycle Management
  • Milestone Tracking
  • Mobile Access
  • Multi-board
  • Multiple Projects
  • Negative Feedback Management
  • Performance Metrics
  • Planning Tools
  • Polls/Voting
  • Portfolio Management
  • Prioritization
  • Product Data Management
  • Product Lifecycle Management
  • Product Roadmapping
  • Progress Reports
  • Progress Tracking
  • Project Management
  • Project Planning
  • Project Scheduling
  • Project Templates
  • Project Time Tracking
  • Project Tracking
  • Project Workflow
  • Projections
  • Ratings/Reviews
  • Real-Time Data
  • Real-Time Reporting
  • Real-Time Updates
  • Release Planning
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Requirements Management
  • Requirements Review
  • Resource Management
  • Risk Management
  • Roadmapping
  • Role-Based Permissions
  • SSL Security
  • Scenario Planning
  • Search/Filter
  • Single Sign On
  • Sprint Planning
  • Stakeholder Defined Attributes
  • Status Tracking
  • Strategic Planning
  • Supports Scrum
  • Surveys & Feedback
  • Tagging
  • Task Management
  • Task Planning
  • Task Progress Tracking
  • Task Scheduling
  • Template Management
  • Templates
  • Third-Party Integrations
  • Time Tracking
  • Timeline Management
  • To-Do List
  • Traceability
  • Trend Analysis
  • Version Control
  • Visual Analytics
  • Visual Workflow Management
  • Visualization
  • Workflow Management
  • Total features68
  • "What If" Scenarios
  • @mentions
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Activity/News Feed
  • Agile Methodologies
  • Alerts/Notifications
  • Application Management
  • Archiving & Retention
  • Assessment Management
  • Assignment Management
  • Backlog Management
  • Bar Chart
  • Brainstorming
  • Budgeting/Forecasting
  • Calendar Management
  • Change Management
  • Charting
  • Collaboration Tools
  • Color Codes/Icons
  • Commenting/Notes
  • Communication Management
  • Configurable Workflow
  • Customer Journey Mapping
  • Customizable Dashboard
  • Customizable Fields
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Data Analysis Tools
  • Data Import/Export
  • Data Visualization
  • Deadline Management
  • Dependency Tracking
  • Design Management
  • Discussions/Forums
  • Drag & Drop
  • Engagement Tracking
  • Evaluation Management
  • Feedback Management
  • File Sharing
  • Financial Management
  • For IT Project Management
  • Gamification
  • Gantt/Timeline View
  • Goal Management
  • Goal Setting/Tracking
  • Guest Access
  • Idea Collection
  • Idea Management
  • Idea Ranking
  • Ideation
  • Issue Management
  • KPI Monitoring
  • Kanban Board
  • Lifecycle Management
  • Milestone Tracking
  • Mobile Access
  • Multi-board
  • Multiple Projects
  • Negative Feedback Management
  • Performance Metrics
  • Planning Tools
  • Polls/Voting
  • Portfolio Management
  • Prioritization
  • Product Data Management
  • Product Lifecycle Management
  • Product Roadmapping
  • Progress Reports
  • Progress Tracking
  • Project Management
  • Project Planning
  • Project Scheduling
  • Project Templates
  • Project Time Tracking
  • Project Tracking
  • Project Workflow
  • Projections
  • Ratings/Reviews
  • Real-Time Data
  • Real-Time Reporting
  • Real-Time Updates
  • Release Planning
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Requirements Management
  • Requirements Review
  • Resource Management
  • Risk Management
  • Roadmapping
  • Role-Based Permissions
  • SSL Security
  • Scenario Planning
  • Search/Filter
  • Single Sign On
  • Sprint Planning
  • Stakeholder Defined Attributes
  • Status Tracking
  • Strategic Planning
  • Supports Scrum
  • Surveys & Feedback
  • Tagging
  • Task Management
  • Task Planning
  • Task Progress Tracking
  • Task Scheduling
  • Template Management
  • Templates
  • Third-Party Integrations
  • Time Tracking
  • Timeline Management
  • To-Do List
  • Traceability
  • Trend Analysis
  • Version Control
  • Visual Analytics
  • Visual Workflow Management
  • Visualization
  • Workflow Management

Integrations

  • Total integrations24
  • Adobe XD
  • Asana
  • Axure
  • Azure DevOps
  • Azure DevOps Server
  • Basecamp
  • Confluence
  • Dropbox
  • Figma
  • GitHub
  • GitLab
  • Google Chrome
  • Google Workspace
  • IBM Targetprocess
  • Jira
  • Lucidchart
  • Microsoft Entra ID
  • Microsoft Planner
  • Microsoft Teams
  • Miro
  • Okta
  • Ping Identity
  • Salesforce Platform
  • Salesforce Sales Cloud
  • Salesforce Service Cloud
  • ServiceNow DevOps
  • Shortcut
  • Sketch
  • Slack
  • Trello
  • Wrike
  • Zapier
  • monday AI Work Platform
  • Total integrations15
  • Adobe XD
  • Asana
  • Axure
  • Azure DevOps
  • Azure DevOps Server
  • Basecamp
  • Confluence
  • Dropbox
  • Figma
  • GitHub
  • GitLab
  • Google Chrome
  • Google Workspace
  • IBM Targetprocess
  • Jira
  • Lucidchart
  • Microsoft Entra ID
  • Microsoft Planner
  • Microsoft Teams
  • Miro
  • Okta
  • Ping Identity
  • Salesforce Platform
  • Salesforce Sales Cloud
  • Salesforce Service Cloud
  • ServiceNow DevOps
  • Shortcut
  • Sketch
  • Slack
  • Trello
  • Wrike
  • Zapier
  • monday AI Work Platform

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