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Apollo.io vs LinkedIn Sales Navigator Comparison (2026)

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4.5

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Good recommendations?

Apollo.io

LinkedIn Sales Navigator

Overview

Cloud-based B2B sales intelligence platform with a 240M+ contact database, multi-channel outreach, and AI-driven engagement tools.

LinkedIn Sales Navigator makes it easy to uncover sales insights and find new prospects for any sales operation. With access to LinkedIn's social network, LinkedIn Sales Navigator allows businesses to connect with over 500 million prospects around the world.

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Video & Screenshots

No videos yet

Pricing

Starting from

/user

Per month

Free trial available
Credit cardless trial
Free account
Subscription based

Starting from

79.99

/user

Per month

Free trial available
Credit cardless trial
Free account
Subscription based

User reviews

4.5

399

271

Value for money

Ease of use

Features

Customer support

83%

would recommend this app

4.6

179

117

Value for money

Ease of use

Features

Customer support

74%

would recommend this app

Pros

“I found it to be a powerful tool for lead generation and prospecting, with a large contact database and useful filtering options. While there was a bit of a learning curve at first, the platform offers a lot of value for sales and marketing professionals.”

Lily H.

Business Marketing

“Apollo occasionally struggles with poor data hygiene, and although there are plenty of 3rd party data sources you can incorporate into your Apollo instance to use credits to "waterfall" through these sources to find prospect or company data.”

Nicholas P.

Account Development Manager

“The Chrome extension is especially useful for quickly pulling verified contact data from LinkedIn in real time, which helps streamline daily prospecting workflows.”

Shasta W.

Director of Sales Support

Pros

“It helps me map out the complex org charts of Enterprise companies and ensures I’m talking to the right people to drive adoption across departments that use the tool im selling.”

Silvina F.

Account Executive

“What I liked most about LinkedIn Sales Navigator is how effective it is for searching and targeting specific stakeholders in B2B sales. ”

Jordan V.

Sales Specialist

“I love the TeamLink feature; it often turns out that someone in our Engineering or Product team is already connected to the CTO of my target account, which makes for a much warmer intro than a cold InMail.”

Silvina F.

Account Executive

Cons

“The key and only issue with the platform is that after you clean your leads or check off the option the only show verified emails, your total list reduces by like 20%”

Toni M.

Director of Market Research

“Without Ai chat, optimizing or enriching Works of credits after your credits are gone is brick tool, you can’t use it.”

Zaro D.

Owner

“Some emails can bounce or be missing, and the interface can feel a little busy when I only need quick validation.”

Ellie A.

Co-Founder

Cons

“The admin work of onboarding reps tends to run into errors with validations and user identity checks.”

Matt K.

RevOps Manager

“This has nothing to do with Sales Nav, but Linkedin overall has become a cesspool for political statements and junk that has nothing to do with the current corporate climate.”