More and more people are looking to add their name or logo to a product. It is a great way to market and advertise what the wearer believes in or supports.
The ability to generate output documents from KBMax (like BOMs) has proven to be a valuable asset as well.
The SolidWorks automation is very strong and can help produce a complicated product and bill of material. Many competitors can not handle the CAD and BOM creation that KBMax is capable of.
Because everyone uses the software in a different way, it can sometimes be difficult to get changes implemented by the KBMax team.
It was originally difficult to install as we had Microsoft "VISTA" on our computers. Through perserverance, KB Max was able to overcome the obstacles and get us a clean install.
Not sure about how much IT knowledge will be required.