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OptimoRoute vs Metrobi Comparison (2026)

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OptimoRoute logo

OptimoRoute

Metrobi logo

Metrobi

Overview

OptimoRoute helps route planning businesses provide stand-out service. The cloud-based software plans and optimizes routes in seconds. Save time and free up resources to grow your business. Get started with a 30-day free trial and scalable Starter, Business, and Enterprise pricing.

Metrobi is a delivery management software crafted to help businesses manage delivery operations via a unified portal. The platform offers a host of features, including route optimization, live tracking, proof of delivery, a driver mobile app, and delivery notifications.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

35.1

/user

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

99

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.6

268

5

4

3

2

1

186

70

11

1

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
84%
would recommend this app

4.9

95

5

4

3

2

1

88

7

0

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
95%
would recommend this app

Pros

“Security is also important for us because we handle customer names, addresses, phone numbers, and delivery details, so we expect route planning software to treat that information seriously.”
MR

Matej R.

Owner

“We use it for our local fruit webshop deliveries, where we have many customer addresses, different delivery areas, and limited delivery capacity.”
MR

Matej R.

Owner

“Customer notifications, route tracking, and delivery monitoring are also very useful because customers have better information and we have a clearer overview of what is happening in the field”
MR

Matej R.

Owner

Pros

“Metrobi has significantly improved how we coordinate and manage delivery logistics across multiple hospitality environments. As a company focused on mobile ordering solutions for stadiums, healthcare facilities, and business dining, having reliable route planning and dispatch visibility has helped us maintain efficient service during high-demand periods.”
DM

Darek M.

Senior Operations Manager

“The platform has supported us in streamlining scheduling, improving route visibility, and reducing delays in daily operations.”
RL

Roger L.

Senior Administrative Assistant

“Real-time tracking and delivery updates improved workflow visibility and helped our teams respond faster to operational changes.”
DM

Darek M.

Senior Operations Manager

Cons

“I mainly use the route planning, but I’m still charged for features I don’t use, which feels unnecessary. Despite putting in the coordinates, sometime routes are not mapped correctly.”
RM

Ryan M.

Field service rep

“Without a computer it's nearly impossible to edit or change your routes, the mobile desktop version doesn't work and these changes can't be made from the app.”
DT

DJ T.

owner operator

“The pricing can be a bit expensive for smaller businesses, and it took some time to learn all the features when we first started using it.”
TS

Tajinder S.

director

Cons

“If you don't pay for their premium package you don't have full access to all the viewing options.”
GN

Gretchen N.

Owner and pastry chef

“I find the Metrobi user interface slightly difficult to navigate when setting up recurring routes.”
AB

Anna B.

Senior Associate

“I get a little nervous as the date/time of my delivery approaches when a driver hasn't accepted it yet. ”
CB

Chad B.

Owner

  • Vendor responds to reviews
  • Last review2 months ago
  • Vendor responds to reviews
  • Last review5 months ago

Key features

  • Total features89
  • 3PL Management
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Escalation
  • Alerts/Notifications
  • Automated Scheduling
  • Barcode Recognition
  • Barcode/Ticket Scanning
  • Barcoding/RFID
  • Billing & Invoicing
  • CRM
  • Calendar Management
  • Communication Management
  • Customer Database
  • Customer History
  • Customer Management
  • Customer Portal
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Data Import/Export
  • Delivery Tracking
  • Demand Forecasting
  • Digital Signature
  • Dispatch Management
  • Document Management
  • Drag & Drop
  • Driver ETA
  • Driver Management
  • Electronic Signature
  • Employee Management
  • File Storage
  • Fleet Management
  • Food Delivery Dispatching
  • For Courier Services
  • For Freight Operations
  • For Restaurants
  • Forms Management
  • GPS
  • Geofencing
  • Geographic Maps
  • Geolocation
  • Historical Reporting
  • Import/Export Management
  • Inventory Management
  • Job Management
  • Job Tracking
  • Label Printing
  • Live Driver Tracking
  • Live Tracking
  • Location Tracking
  • Maintenance Scheduling
  • Mileage Tracking
  • Mobile Access
  • Mobile Alerts
  • Mobile Signature Capture
  • Monitoring
  • Multi-Location
  • Online Ordering
  • Order Entry
  • Order Management
  • Order Tracking
  • Performance
  • Performance Metrics
  • Picking & Routing
  • Progress Tracking
  • Proof of Delivery
  • Quotes/Estimates
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Notifications
  • Real-Time Reporting
  • Real-Time Updates
  • Recurring Tasks
  • Reporting & Statistics
  • Reporting/Analytics
  • Route History
  • Route Management
  • Route Optimization
  • Routing
  • SMS Messaging
  • Scheduling
  • Search/Filter
  • Self Service Portal
  • Service History
  • Shipping Management
  • Status Tracking
  • Strategic Planning
  • Supply Chain Management
  • Surveys & Feedback
  • Task Scheduling
  • Technician Management
  • Territory Management
  • Third-Party Integrations
  • Time Tracking
  • Traceability
  • Transportation Management
  • Warehouse Management
  • Work Order Management
  • Total features66
  • 3PL Management
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Escalation
  • Alerts/Notifications
  • Automated Scheduling
  • Barcode Recognition
  • Barcode/Ticket Scanning
  • Barcoding/RFID
  • Billing & Invoicing
  • CRM
  • Calendar Management
  • Communication Management
  • Customer Database
  • Customer History
  • Customer Management
  • Customer Portal
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Data Import/Export
  • Delivery Tracking
  • Demand Forecasting
  • Digital Signature
  • Dispatch Management
  • Document Management
  • Drag & Drop
  • Driver ETA
  • Driver Management
  • Electronic Signature
  • Employee Management
  • File Storage
  • Fleet Management
  • Food Delivery Dispatching
  • For Courier Services
  • For Freight Operations
  • For Restaurants
  • Forms Management
  • GPS
  • Geofencing
  • Geographic Maps
  • Geolocation
  • Historical Reporting
  • Import/Export Management
  • Inventory Management
  • Job Management
  • Job Tracking
  • Label Printing
  • Live Driver Tracking
  • Live Tracking
  • Location Tracking
  • Maintenance Scheduling
  • Mileage Tracking
  • Mobile Access
  • Mobile Alerts
  • Mobile Signature Capture
  • Monitoring
  • Multi-Location
  • Online Ordering
  • Order Entry
  • Order Management
  • Order Tracking
  • Performance
  • Performance Metrics
  • Picking & Routing
  • Progress Tracking
  • Proof of Delivery
  • Quotes/Estimates
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Notifications
  • Real-Time Reporting
  • Real-Time Updates
  • Recurring Tasks
  • Reporting & Statistics
  • Reporting/Analytics
  • Route History
  • Route Management
  • Route Optimization
  • Routing
  • SMS Messaging
  • Scheduling
  • Search/Filter
  • Self Service Portal
  • Service History
  • Shipping Management
  • Status Tracking
  • Strategic Planning
  • Supply Chain Management
  • Surveys & Feedback
  • Task Scheduling
  • Technician Management
  • Territory Management
  • Third-Party Integrations
  • Time Tracking
  • Traceability
  • Transportation Management
  • Warehouse Management
  • Work Order Management

Integrations

  • Total integrations6
  • Dynamics 365
  • NetSuite
  • Olo
  • Oracle Fusion Cloud ERP
  • Salesforce Platform
  • Shopify
  • Shopify Collabs
  • Shopify Multi Carrier Shipping Label
  • Shopify POS
  • Shopify Product Options App
  • Squarespace
  • Wix
  • WooCommerce
  • Zapier
  • Total integrations8
  • Dynamics 365
  • NetSuite
  • Olo
  • Oracle Fusion Cloud ERP
  • Salesforce Platform
  • Shopify
  • Shopify Collabs
  • Shopify Multi Carrier Shipping Label
  • Shopify POS
  • Shopify Product Options App
  • Squarespace
  • Wix
  • WooCommerce
  • Zapier