I love Crello mostly because of the no-fuss ease of use! Hands down the easiest way to create any, literally ANY style graphic for any and all type of social platforms as well as graphics for prints, e-books, business cards, posters, flyers, whatever you can dream, you can make it. Also the fact that there are never any hidden fees unlike some other graphics tools used in the past, which made you pay for extra elements used, once you sign up for an Advanced or Pro plan with Crello, you get access to a myriad of design elements in their library. That's it. All is there at your fingertips to use freely on your paid plans. I personally opted for a Pro plan as I manage various social accounts and create lots of graphics daily. Oh, you have loads and loads of your own design elements like fonts, backgrounds, patterns, images you'd like to use? Upload away and create to your heart's desire.
It could have been user error, but when I clicked on a project and went to pick a different design, it completely changed my project without the possibility of going back to the original.
In the e-book section, I don't like that it only gives you options to see designs for around 5- pages. But that's truly not a huge deal, as you can duplicate pages and page designs and keep on going.
The zoom option should be a bit more seamless instead of clicking the zoom button at the bottom, like a mouse scroll action of sorts.
Down the road I'd like to see a standalone app for Android and Mac, stepping away from using it in your web browser, but I know that's more in the realm of full software development. Just an idea. The Android app would be SUPER helpful though... Think about any and all social posts people make RIGHT ON their mobile devices!!
Very small things in the grand scheme of things, the software is pretty rad all in all.