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Behavio

(0)

The most actionable marketing research.

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Behavio - 2026 Pricing, Features, Reviews & Alternatives

All user reviews are verified by in-house moderators and provider data by our software research team. Learn more

Last updated: August 2026

Behavio overview

What is Behavio?

Behavio is a behavioral-science marketing research platform for growing B2C brands. Most research tells you what happened. Behavio tells you what to do next, closing every project with a clear, jargon-free recommendation.

The methodology is built on implicit and System 1 measurement, because roughly 95% of buying decisions are subconscious and traditional stated-preference surveys miss them. Three connected products run on the same data model.

Available in 40+ markets. Trusted by 600+ fast-growing consumer brands including Notino, Bunq, IKEA, and Decathlon.

Ad Testing

Pre-tests and post-tests any video, static, concept, or storyboard. Metrics include overall and second-by-second emotional response, AI-predicted attention heatmaps (powered by the UNISAL Oxford eye-tracking model), second-by-second brand recall, brand fit, need-brand linkage, and spontaneous associations. Post-tests add salience lift, message lift, and reach against a viewer versus non-viewer control. Standard turnaround is 3 to 7 days.

Brand Tracking

Continuous funnel measurement, awareness through preference and associations, across markets. Awareness and salience metrics are tracked over time and translated into projected business outcomes, so brand lift maps to buyer growth rather than sitting as an abstract score.

Market Mapping

Ranks consumer needs by a proprietary Growth Potential metric that combines need importance with free mind-share, measured via implicit association testing. Output is a shortlist of the highest-opportunity, least-contested needs to target.

Starting price

3000flat rate /
per year

Alternatives

with better value for money

Behavio’s user interface

Ease of use rating:

(0)

Behavio reviews

Overall rating

No reviews

Rating breakdown

Value for money
Ease of use
Features
Customer support
Likelihood to recommend0.00/10

Rating distribution

Behavio's key features

Most critical features, based on insights from Behavio users:

AI copilot

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AI-Powered insights

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Benchmarking

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Benchmarking & norms

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Consumer panels

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Customer segmentation

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Customizable questions

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Data visualization

(0)

Flexible audience options

(0)

Industry & locale adaptability

(0)

All Behavio features

AI copilot

(0)

AI-Powered insights

(0)

Benchmarking

(0)

Benchmarking & norms

(0)

Consumer panels

(0)

Customer segmentation

(0)

Customizable questions

(0)

Data visualization

(0)

Flexible audience options

(0)

Industry & locale adaptability

(0)

Multi-Channel distribution

(0)

Multiple user accounts

(0)

Quality assurance

(0)

Rapid research

(0)

Real-Time data

(0)

Reporting/Analytics

(0)

Sentiment analysis

(0)

Shared workspaces

(0)

Statistical analysis

(0)

Survey builder

(0)

Survey/Poll management

(0)

Survey sample management

(0)

Trend analysis

(0)

Visual analytics

(0)

Behavio alternatives

Behavio

(0)

Starting from

3000

Per year

Free trial

Free version

Ease of Use

0.0

Features

0.0

Value for Money

0.0

Customer Support

0.0

Tremendous

4.8

(529)

visit website

Starting from

Free

Free trial

Free version

Ease of Use

4.9

Features

4.7

Value for Money

4.8

Customer Support

4.7

Zoho Survey

4.6

(453)

visit website

Starting from

Per month

Free trial

Free version

Ease of Use

4.7

Features

4.5

Value for Money

4.3

Customer Support

4.5

SurveyMonkey

4.6

(10.4K)

learn more

Starting from

/user

Per month

Free trial

Free version

Ease of Use

4.6

Features

4.5

Value for Money

4.4

Customer Support

4.3

Behavio pricing

Pricing plans

Pricing details:

Free plan

Free trial

Subscription

Brand Tracking Starter

4,600

Per year

Features included:

Twice a year brand tracking
Representative sample (2 x 1000)
Brand metrics (awareness, emotions, buyers, likeability)
Category metrics
All metrics for your brand and 2 competitors
Easy-to-read dashboards
Lucid insights with clear brand summary
AI Chatbot

Brand Tracking Pro

12,500

Per year

Features included:

Quarterly brand tracking
Representative sample (4 x 1000)
Brand metrics (awareness, salience, emotions, buyers, likeability)
Category metrics
5 brand attributes and associations
All metrics for your brand and 5 competitors
Export to PDF slides
Expert consultation
Verbatims of the respondents (quotes & spontaneous reactions)
Easy-to-read dashboards
AI Chatbot

Ad Testing Starter

3,000

Per year

Features included:

1x Pre-test
Test ideas, storyboards, static visuals, videos, & more.
Detailed emotional, branding, and messaging diagnostics (sec-by-sec analysis)
Attention heatmap (sec-by-sec, AI predicted)
Nationally representative sample of 500 people
Results delivered within 7 days
Written summary of recommendations
Additional tests available for $3,000 each
AI Chatbot
Easy-to-read dashboards

Ad Testing Pro

12,500

Per year

Features included:

5x Pre-test ($2,500 per test)
Test ideas, storyboards, static visuals, videos, & more.
Detailed emotional, branding, and messaging diagnostics (sec-by-sec analysis)
Attention heatmap (sec-by-sec, AI predicted)
Nationally representative sample of 500 people
Additional testing types (e.g., post-tests)
On-demand expert consultation
Export to PDF slides
Customized audience selection
Additional tests available for $2,500 each
Written summary of recommendations
Easy-to-read dashboards
AI Chatbot

Market Mapping Starter

5,900

Per year

Features included:

Representative sample (1 x 1000)
Ranked importance of 10 consumer needs
Brand links
Brand metrics (awareness, emotions, buyers, likeability)
Category metrics
All metrics for your brand and 5 competitors
Easy-to-read dashboards
Lucid insights with clear brand summary
Verbatims of the respondents (quotes & spontaneous reactions)
Expert consultation
AI Chatbot

User opinions about Behavio price and value

Value for money rating:

0.0

(0)

Behavio support options

Typical customers

Freelancers

Small businesses

Mid size businesses

Large enterprises

Platforms supported

Web

Android

iPhone/iPad

Support options

Email/Help Desk

FAQs/Forum

Knowledge Base

Chat

Training options

Live Online

Documentation

Behavio FAQs

Q. Who are the typical users of Behavio?

Behavio has the following typical customers:
Small Business, Mid-size Business, Large Enterprises

These products have better value for money

Q. What level of support does Behavio offer?

Behavio offers the following support options:
Email/Help Desk, FAQs/Forum, Knowledge Base, Chat

Related categories

Market Research