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Ahrefs vs Frase Comparison (2026)

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Ahrefs

Frase logo

Frase

Overview

Ahrefs gives you the tools and data to make your brand discoverable: in search, AI, and beyond.

Frase optimizes and tracks your content for Google rankings and AI citations at once. One agent researches, writes, optimizes for SEO and GEO, publishes to your CMS, and watches live pages, drafting the fix and republishing on your approval when rankings slip.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

29

One-time payment

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

49

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.7

585

5

4

3

2

1

447

119

13

1

5

  • Value for money
  • Ease of use
  • Features
  • Customer support
85%
would recommend this app

4.8

335

5

4

3

2

1

268

64

3

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
92%
would recommend this app

Pros

“The features of rank tracking are extraordinary as our marketing team can track our positions in the retail keywords easily with an easy navigation.”
AH

Amir H.

E-Commerce Manager

“We used both Semrush and Ahrefs for several years to manage our SEO campaigns, keyword research, and more.”
Verified reviewer profile picture

Michael C.

VP Marketing

“I also use it to research competitors, find out what content they are ranking for in Google and then producing my own content with a view to outranking the competition and driving traffic to my clients websites.”
DS

David S.

Owner

Pros

“The software produced a nice and long blog post with keywords, subtitles and formatting.”
ME

Maria E.

Owner

“It's helped us rise up the google rankings. ”
DM

DENISE M.

Director

“It has helped me generate what I need to create high-quality content, when it comes to keyword research, backlinks, and optimizing our clients site for search engines. If you want to pay for a premium service, this is the best choice on the market too.”
NS

Nik S.

Digital Marketing Executive

Cons

“This costed webmasters agency business because some agencies had a process where they evaluated traffic based on Ahrefs and would not accept any alternative way. And now in 2025 they no longer track any positions that rank at over 10th place in Google, because the forced pagination in Google API would make their costs also prohibitive.”
JM

Jana M.

Consultant

“The pricing model is not great on value of money to a mid sized retail team, and customer service takes too much time to answer an important security question about user access.”
AH

Amir H.

E-Commerce Manager

“I want to use the paid features, but the subscription price is too high for me.”
DH

Dedit H.

Developer

Cons

“In one instance, the entire text lacked the letter "r", resulting in numerous misspellings. Despite only being a few days past the free trial period, they declined to issue a refund.”
KK

Kira K.

CEO

“To get Ai writer and keyword feature i have to purchase another addons which I don’t like.”
Verified reviewer profile picture

Tanvir M.

Marketing Manager

“The [sensitive content hidden] has suspended my account upon false information provided by the buyer.”
GF

Glenn F.

Web Designer

  • Vendor responds to reviews
  • Last review4 months ago
  • Vendor responds to reviews
  • Last reviewa year ago

Key features

  • Total features34
  • AI Content Scoring
  • AI Crawler Analytics
  • AI Mention Tracking
  • AI Traffic Attribution
  • AI Visibility Score
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Escalation
  • Alerts/Notifications
  • Approval Process Control
  • Audience Targeting
  • Audit Management
  • Automated CMS Publishing
  • Backlink Monitoring
  • Benchmarking
  • Campaign Analytics
  • Campaign Management
  • Categorization/Grouping
  • Citation Intelligence
  • Click Tracking
  • Collaboration Tools
  • Competitive Analysis
  • Competitive Benchmarking
  • Content Gap Analysis
  • Content Ideas
  • Content Library
  • Content Management
  • Conversion Tracking
  • Customer Journey Mapping
  • Customizable Branding
  • Customizable Templates
  • Dashboard
  • Data Import/Export
  • Data Visualization
  • Editorial Calendar
  • For Marketing and Advertising
  • GEO Optimization
  • GEO-Optimized Content Creation
  • Generative AI
  • Google Analytics Integration
  • Keyword Rank Tracking
  • Keyword Research Tools
  • Keyword Tracking
  • Landing Pages/Web Forms
  • Link Management
  • Localization Automation
  • Marketing Automation
  • Mobile Keywords
  • Monitoring
  • Multi-Brand Management
  • Multi-Channel Campaigns
  • Multi-Language
  • Multi-Language Tracking
  • Multi-Location
  • Multi-Platform AI Coverage
  • Performance Management
  • Performance Metrics
  • Post Scheduling
  • Prompt Library
  • Prompt Organization
  • Prompt Visibility Monitoring
  • Publish Scheduling
  • Real-Time Data
  • Real-Time Updates
  • Referral Tracking
  • Reporting & Statistics
  • Reporting/Analytics
  • SEO Management
  • Scheduled/Automated Reports
  • Schema Guidance
  • Search/Filter
  • Sentiment Analysis
  • Share of Voice (SoV)
  • Social Media Integration
  • Template Management
  • Third-Party Integrations
  • Trend Analysis
  • User Management
  • Visual Analytics
  • Web Tracking
  • Web Traffic Reporting
  • Website Analytics
  • Workflow Management
  • Total features73
  • AI Content Scoring
  • AI Crawler Analytics
  • AI Mention Tracking
  • AI Traffic Attribution
  • AI Visibility Score
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Escalation
  • Alerts/Notifications
  • Approval Process Control
  • Audience Targeting
  • Audit Management
  • Automated CMS Publishing
  • Backlink Monitoring
  • Benchmarking
  • Campaign Analytics
  • Campaign Management
  • Categorization/Grouping
  • Citation Intelligence
  • Click Tracking
  • Collaboration Tools
  • Competitive Analysis
  • Competitive Benchmarking
  • Content Gap Analysis
  • Content Ideas
  • Content Library
  • Content Management
  • Conversion Tracking
  • Customer Journey Mapping
  • Customizable Branding
  • Customizable Templates
  • Dashboard
  • Data Import/Export
  • Data Visualization
  • Editorial Calendar
  • For Marketing and Advertising
  • GEO Optimization
  • GEO-Optimized Content Creation
  • Generative AI
  • Google Analytics Integration
  • Keyword Rank Tracking
  • Keyword Research Tools
  • Keyword Tracking
  • Landing Pages/Web Forms
  • Link Management
  • Localization Automation
  • Marketing Automation
  • Mobile Keywords
  • Monitoring
  • Multi-Brand Management
  • Multi-Channel Campaigns
  • Multi-Language
  • Multi-Language Tracking
  • Multi-Location
  • Multi-Platform AI Coverage
  • Performance Management
  • Performance Metrics
  • Post Scheduling
  • Prompt Library
  • Prompt Organization
  • Prompt Visibility Monitoring
  • Publish Scheduling
  • Real-Time Data
  • Real-Time Updates
  • Referral Tracking
  • Reporting & Statistics
  • Reporting/Analytics
  • SEO Management
  • Scheduled/Automated Reports
  • Schema Guidance
  • Search/Filter
  • Sentiment Analysis
  • Share of Voice (SoV)
  • Social Media Integration
  • Template Management
  • Third-Party Integrations
  • Trend Analysis
  • User Management
  • Visual Analytics
  • Web Tracking
  • Web Traffic Reporting
  • Website Analytics
  • Workflow Management

Integrations

  • Total integrations2
  • GitHub
  • Google Analytics 360
  • Google Docs
  • Google Search Console
  • Linear
  • Notion
  • Sanity
  • Slack
  • Webflow
  • Wix
  • WordPress
  • Total integrations10
  • GitHub
  • Google Analytics 360
  • Google Docs
  • Google Search Console
  • Linear
  • Notion
  • Sanity
  • Slack
  • Webflow
  • Wix
  • WordPress

Alternatives

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