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Wix vs Ahrefs Comparison (2026)

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Wix logo

Wix

Ahrefs logo

Ahrefs

Overview

Wix is a website-building and business management platform that helps users create any type of website and expand the brand's online presence. Wix offers its users different ways to build sites; for those less tech-savvy, the Wix Editor is the way to go. It boasts a choice of various pre-designed templates that can be personalized with a drag-and-drop editor and various other AI capabilities, such as an automated text generator.

Ahrefs gives you the tools and data to make your brand discoverable: in search, AI, and beyond.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

17

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

29

One-time payment

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.4

10.7K

5

4

3

2

1

6.1K

3.3K

1K

166

81

  • Value for money
  • Ease of use
  • Features
  • Customer support
71%
would recommend this app

4.7

585

5

4

3

2

1

447

119

13

1

5

  • Value for money
  • Ease of use
  • Features
  • Customer support
85%
would recommend this app

Pros

“To keep the project organised, I’ve set up a highly structured folder system—separating image assets by individual aircraft pages, events, partner logos, and common graphics.”
MC

Mark C.

Membership Secretary and Design

“Wix Studio and standard editor options allow me to build stunning, responsive websites for various client industries without long development cycles.”
Verified reviewer profile picture

Alona K.

CEO

“The drag‑and‑drop editor, pre‑built templates, and built‑in tools allow users to quickly design and publish content.”
SK

Sheniga K.

Consultant

Pros

“The features of rank tracking are extraordinary as our marketing team can track our positions in the retail keywords easily with an easy navigation.”
AH

Amir H.

E-Commerce Manager

“We used both Semrush and Ahrefs for several years to manage our SEO campaigns, keyword research, and more.”
Verified reviewer profile picture

Michael C.

VP Marketing

“I also use it to research competitors, find out what content they are ranking for in Google and then producing my own content with a view to outranking the competition and driving traffic to my clients websites.”
DS

David S.

Owner

Cons

“The clunky, click-heavy media storage system—which forces you to repeatedly dig through multiple folder layers without remembering your previous location—is a glaring UX oversight that slows down heavy design work.”
MC

Mark C.

Membership Secretary and Design

“It doesn’t anchor your last location. When you’re dealing with dozens of technical image placements, this lack of basic continuity turns a simple task into a tedious, time-wasting chore. Once the assets are finally on the canvas, the system is great—but getting them there is a painful, click-heavy experience that desperately needs a workflow overhaul.”
MC

Mark C.

Membership Secretary and Design

“My biggest regret is that once you choose a website template and it goes live, it is impossible to change it completely without having to recreate all the site content from scratch.”
AM

Alessandra M.

President of Berklee Management Club

Cons

“This costed webmasters agency business because some agencies had a process where they evaluated traffic based on Ahrefs and would not accept any alternative way. And now in 2025 they no longer track any positions that rank at over 10th place in Google, because the forced pagination in Google API would make their costs also prohibitive.”
JM

Jana M.

Consultant

“The pricing model is not great on value of money to a mid sized retail team, and customer service takes too much time to answer an important security question about user access.”
AH

Amir H.

E-Commerce Manager

“I want to use the paid features, but the subscription price is too high for me.”
DH

Dedit H.

Developer

  • Vendor responds to reviews
  • Last review2 days ago
  • Vendor responds to reviews
  • Last review3 months ago

Key features

  • Total features179
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Escalation
  • Alerts/Notifications
  • Animation
  • Appointment Management
  • Appointment Scheduling
  • Approval Process Control
  • Attendance Management
  • Attendance Tracking
  • Attendee Management
  • Audience Engagement
  • Audience Targeting
  • Audit Management
  • Availability Management
  • Backlink Monitoring
  • Billing & Invoicing
  • Booking Management
  • CMS Integration
  • CRM
  • Calendar Management
  • Calendar Sync
  • Calendar/Reminder System
  • Campaign Management
  • Campaign Planning
  • Catalog Creation
  • Catalog Management
  • Categorization/Grouping
  • Class Management
  • Class Scheduling
  • Client Database
  • Client Management
  • Collaboration Tools
  • Commenting/Notes
  • Communication Management
  • Competitive Analysis
  • Confirmations/Reminders
  • Contact Management
  • Content Ideas
  • Content Import/Export
  • Content Library
  • Content Management
  • Content Publishing Options
  • Content Sharing
  • Conversion Tracking
  • Credit Card Processing
  • Custom Domains
  • Customer Accounts
  • Customer Database
  • Customer History
  • Customer Journey Mapping
  • Customer Management
  • Customer Support
  • Customizable Branding
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Dashboard
  • Data Discovery
  • Data Import/Export
  • Data Security
  • Data Synchronization
  • Data Visualization
  • Design Management
  • Discount Management
  • Document Management
  • Drag & Drop
  • Dynamic Content
  • Electronic Forms
  • Electronic Payments
  • Email Management
  • Email Marketing
  • Email Reminders
  • Employee Management
  • Engagement Tracking
  • Event Calendar
  • Event Management
  • Event Scheduling
  • Event Triggered Actions
  • For Marketing and Advertising
  • For Small Businesses
  • For Virtual Events
  • Form Builder
  • Forms Management
  • Full Text Search
  • Graphical User Interface
  • Group Scheduling
  • Guest List Management
  • HTML5 Technology
  • Image Editing
  • Image Library
  • Instructor Management
  • Integrated Development Environment
  • Inventory Management
  • Keyword Rank Tracking
  • Keyword Research Tools
  • Keyword Tracking
  • Kitting
  • Knowledge Base Management
  • Landing Pages/Web Forms
  • Layout & Design
  • Lead Generation
  • Lifecycle Management
  • Link Management
  • Live Chat
  • Localization Automation
  • Loyalty Program
  • Marketing Automation
  • Media Library
  • Membership Management
  • Merchandising
  • Mobile Access
  • Mobile Keywords
  • Monitoring
  • Multi-Channel Campaigns
  • Multi-Channel Marketing
  • Multi-Language
  • Multi-Location
  • Multi-Store
  • No-Code
  • Online Booking
  • Online Booking Tools
  • Online Payments
  • Online Store Builder
  • Order Management
  • Order Tracking
  • Payment Options
  • Payment Processing
  • Performance Management
  • Performance Metrics
  • Point of Sale (POS) Integration
  • Post Management
  • Post Scheduling
  • Pre-built Templates
  • Preview Functionality
  • Price/Margin Management
  • Pricing Management
  • Product Catalog
  • Promotions Management
  • ROI Tracking
  • Rate Management
  • Ratings/Reviews
  • Real Time Editing
  • Real-Time Notifications
  • Real-Time Updates
  • Real-time Scheduling
  • Recurring Appointments
  • Recurring/Subscription Billing
  • Referral Tracking
  • Registration Management
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Responsive Web Design
  • SEO Management
  • SMS Messaging
  • SSL Security
  • Scheduling
  • Search/Filter
  • Secure Data Storage
  • Shipping Management
  • Shopping Cart
  • Social Media Integration
  • Social Media Monitoring
  • Social Promotion
  • Survey Builder
  • Surveys & Feedback
  • Tagging
  • Template Management
  • Templates
  • Text Editing
  • Third-Party Integrations
  • Ticketing
  • Video Management
  • Video Support
  • Visitor Tracking
  • WYSIWYG Editor
  • Wait List Management
  • Web Tracking
  • Web Traffic Reporting
  • Website Analytics
  • Website Hosting
  • Website Integration
  • Website Management
  • Website Publishing Options
  • Widgets
  • eCommerce Management
  • Total features34
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Escalation
  • Alerts/Notifications
  • Animation
  • Appointment Management
  • Appointment Scheduling
  • Approval Process Control
  • Attendance Management
  • Attendance Tracking
  • Attendee Management
  • Audience Engagement
  • Audience Targeting
  • Audit Management
  • Availability Management
  • Backlink Monitoring
  • Billing & Invoicing
  • Booking Management
  • CMS Integration
  • CRM
  • Calendar Management
  • Calendar Sync
  • Calendar/Reminder System
  • Campaign Management
  • Campaign Planning
  • Catalog Creation
  • Catalog Management
  • Categorization/Grouping
  • Class Management
  • Class Scheduling
  • Client Database
  • Client Management
  • Collaboration Tools
  • Commenting/Notes
  • Communication Management
  • Competitive Analysis
  • Confirmations/Reminders
  • Contact Management
  • Content Ideas
  • Content Import/Export
  • Content Library
  • Content Management
  • Content Publishing Options
  • Content Sharing
  • Conversion Tracking
  • Credit Card Processing
  • Custom Domains
  • Customer Accounts
  • Customer Database
  • Customer History
  • Customer Journey Mapping
  • Customer Management
  • Customer Support
  • Customizable Branding
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Dashboard
  • Data Discovery
  • Data Import/Export
  • Data Security
  • Data Synchronization
  • Data Visualization
  • Design Management
  • Discount Management
  • Document Management
  • Drag & Drop
  • Dynamic Content
  • Electronic Forms
  • Electronic Payments
  • Email Management
  • Email Marketing
  • Email Reminders
  • Employee Management
  • Engagement Tracking
  • Event Calendar
  • Event Management
  • Event Scheduling
  • Event Triggered Actions
  • For Marketing and Advertising
  • For Small Businesses
  • For Virtual Events
  • Form Builder
  • Forms Management
  • Full Text Search
  • Graphical User Interface
  • Group Scheduling
  • Guest List Management
  • HTML5 Technology
  • Image Editing
  • Image Library
  • Instructor Management
  • Integrated Development Environment
  • Inventory Management
  • Keyword Rank Tracking
  • Keyword Research Tools
  • Keyword Tracking
  • Kitting
  • Knowledge Base Management
  • Landing Pages/Web Forms
  • Layout & Design
  • Lead Generation
  • Lifecycle Management
  • Link Management
  • Live Chat
  • Localization Automation
  • Loyalty Program
  • Marketing Automation
  • Media Library
  • Membership Management
  • Merchandising
  • Mobile Access
  • Mobile Keywords
  • Monitoring
  • Multi-Channel Campaigns
  • Multi-Channel Marketing
  • Multi-Language
  • Multi-Location
  • Multi-Store
  • No-Code
  • Online Booking
  • Online Booking Tools
  • Online Payments
  • Online Store Builder
  • Order Management
  • Order Tracking
  • Payment Options
  • Payment Processing
  • Performance Management
  • Performance Metrics
  • Point of Sale (POS) Integration
  • Post Management
  • Post Scheduling
  • Pre-built Templates
  • Preview Functionality
  • Price/Margin Management
  • Pricing Management
  • Product Catalog
  • Promotions Management
  • ROI Tracking
  • Rate Management
  • Ratings/Reviews
  • Real Time Editing
  • Real-Time Notifications
  • Real-Time Updates
  • Real-time Scheduling
  • Recurring Appointments
  • Recurring/Subscription Billing
  • Referral Tracking
  • Registration Management
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Responsive Web Design
  • SEO Management
  • SMS Messaging
  • SSL Security
  • Scheduling
  • Search/Filter
  • Secure Data Storage
  • Shipping Management
  • Shopping Cart
  • Social Media Integration
  • Social Media Monitoring
  • Social Promotion
  • Survey Builder
  • Surveys & Feedback
  • Tagging
  • Template Management
  • Templates
  • Text Editing
  • Third-Party Integrations
  • Ticketing
  • Video Management
  • Video Support
  • Visitor Tracking
  • WYSIWYG Editor
  • Wait List Management
  • Web Tracking
  • Web Traffic Reporting
  • Website Analytics
  • Website Hosting
  • Website Integration
  • Website Management
  • Website Publishing Options
  • Widgets
  • eCommerce Management

Integrations

  • Total integrations65
  • 123FormBuilder
  • ActiveCampaign
  • AdScale
  • Bling
  • CakeMail
  • Cloudinary
  • Crowdin
  • Dropbox
  • Envia.com
  • Eventbrite
  • GitHub
  • Gmail
  • Google Ads
  • Google Analytics 360
  • Google Calendar
  • Google Drive
  • Google Search Console
  • Google Workspace
  • Instagram
  • JivoChat
  • Klaviyo
  • LiveChat
  • Luigi's Box
  • MailMunch
  • Meta for Business
  • Modalyst
  • Multiorders
  • My AskAI
  • Outvio
  • POWR
  • PayPal
  • Picreel
  • Poptin
  • Printful
  • Privy
  • ProveSource
  • QuickBooks Online
  • RumbleTalk
  • Scalify
  • Schedulista
  • Sendcloud
  • ShipBob
  • ShipStation
  • Shippo
  • Shopify
  • Smile.io
  • SoundCloud
  • Spocket
  • Square Payments
  • Stripe
  • Syncee
  • TWIPLA
  • Tidio
  • TikTok
  • Tiny ERP
  • Twitter/X
  • UserWay Accessibility Widget
  • VosFactures
  • Weglot
  • WordPress
  • Wordtune
  • YouTube
  • Zapier
  • Zoho CRM
  • accessiBe
  • rankingCoach
  • Total integrations2
  • 123FormBuilder
  • ActiveCampaign
  • AdScale
  • Bling
  • CakeMail
  • Cloudinary
  • Crowdin
  • Dropbox
  • Envia.com
  • Eventbrite
  • GitHub
  • Gmail
  • Google Ads
  • Google Analytics 360
  • Google Calendar
  • Google Drive
  • Google Search Console
  • Google Workspace
  • Instagram
  • JivoChat
  • Klaviyo
  • LiveChat
  • Luigi's Box
  • MailMunch
  • Meta for Business
  • Modalyst
  • Multiorders
  • My AskAI
  • Outvio
  • POWR
  • PayPal
  • Picreel
  • Poptin
  • Printful
  • Privy
  • ProveSource
  • QuickBooks Online
  • RumbleTalk
  • Scalify
  • Schedulista
  • Sendcloud
  • ShipBob
  • ShipStation
  • Shippo
  • Shopify
  • Smile.io
  • SoundCloud
  • Spocket
  • Square Payments
  • Stripe
  • Syncee
  • TWIPLA
  • Tidio
  • TikTok
  • Tiny ERP
  • Twitter/X
  • UserWay Accessibility Widget
  • VosFactures
  • Weglot
  • WordPress
  • Wordtune
  • YouTube
  • Zapier
  • Zoho CRM
  • accessiBe
  • rankingCoach

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