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Hotjar vs Lightster Comparison (2026)
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Overview
Combine insights from on-site feedback, user interviews, or expert-built surveys to deeply understand your users. Hotjar is all the tools and data you need to truly understand your users’ behavior and create engaging experiences that drive results.
Lightster helps you find your target audience for interviews, testing, and feedback.
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
Video & Screenshots
Pricing
User reviews
4.6
545
5
4
3
2
1
367
160
15
1
2
- Value for money
- Ease of use
- Features
- Customer support
4.7
9
5
4
3
2
1
6
3
0
0
0
- Value for money
- Ease of use
- Features
- Customer support
Pros
Peter C.
Regional Director of Business Development
Orion Q.
Head of Marketing
Bartosz J.
Head of Technology
Pros
Not enoughreviews yet
Cons
Sarah F.
Marketing Technologist
Bharat G.
VP, Enginnering
Sarah F.
Marketing Technologist
Cons
Not enoughreviews yet
- Vendor responds to reviews
- Last review2 months ago
- Vendor responds to reviews
- Last review2 years ago
Key features
- Total features108
- A/B Testing
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Annotations
- Audience Targeting
- Behavior Analytics
- Behavior Tracking
- Behavioral Analytics
- CSAT Survey Structure
- Calendar Management
- Campaign Tracking
- Charting
- Click Tracking
- Collaboration Tools
- Commenting/Notes
- Communication Management
- Conditional Logic
- Conversion Rate Optimization
- Conversion Tracking
- Customer Activity Tracking
- Customer Experience Management
- Customer History
- Customer Journey Mapping
- Customer Segmentation
- Customizable Branding
- Customizable Categories
- Customizable Fields
- Customizable Forms
- Customizable Questions
- Customizable Reports
- Customizable Templates
- Dashboard
- Data Analysis Tools
- Data Import/Export
- Data Visualization
- Demographic Data
- Drag & Drop
- Dynamic Content
- Element Analytics
- Email Reminders
- Engagement Tracking
- Face-to-Face
- Feedback Management
- For Mobile
- For Websites
- Funnel Analysis
- Generative AI
- Geotargeting
- Heatmaps
- Interactive Reports
- Issue Tracking
- KPI Monitoring
- Mobile Survey
- Moderated Usability Testing
- Monitoring
- Multi-Channel Communication
- Multi-Channel Data Collection
- Multi-Channel Distribution
- Multi-Language
- Multiple Site Management
- Multiple User Accounts
- NPS Survey Structure
- Negative Feedback Management
- Offline Access
- Panel Management
- Performance Metrics
- Phone-Based
- Problem Area Alerts
- Prototype Creation
- Qualitative Comparative Analysis
- Quantitative Metrics
- Question Branching
- Question Library
- Randomization
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Real-Time Notifications
- Real-Time Reporting
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- Screen Activity Recording
- Scroll Maps
- Search/Filter
- Sentiment Analysis
- Session Recording
- Single Sign On
- Site Intercept Survey
- Skip Logic
- Social Media Integration
- Software Testing Management
- Statistical Analysis
- Survey Builder
- Survey/Poll Management
- Surveys & Feedback
- Tagging
- Template Management
- Templates
- Text Analysis
- Third-Party Integrations
- Trend Analysis
- URL Customization
- Unmoderated Testing
- Usability Testing
- Usage Tracking/Analytics
- User Interaction Tracking
- User Journeys
- User Management
- User Research Analysis
- Video Support
- Video recording/Transcriptions
- Visitor Tracking
- Visual Analytics
- Visualization
- Web Traffic Reporting
- Website Analytics
- Widgets
- Total features48
- A/B Testing
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Annotations
- Audience Targeting
- Behavior Analytics
- Behavior Tracking
- Behavioral Analytics
- CSAT Survey Structure
- Calendar Management
- Campaign Tracking
- Charting
- Click Tracking
- Collaboration Tools
- Commenting/Notes
- Communication Management
- Conditional Logic
- Conversion Rate Optimization
- Conversion Tracking
- Customer Activity Tracking
- Customer Experience Management
- Customer History
- Customer Journey Mapping
- Customer Segmentation
- Customizable Branding
- Customizable Categories
- Customizable Fields
- Customizable Forms
- Customizable Questions
- Customizable Reports
- Customizable Templates
- Dashboard
- Data Analysis Tools
- Data Import/Export
- Data Visualization
- Demographic Data
- Drag & Drop
- Dynamic Content
- Element Analytics
- Email Reminders
- Engagement Tracking
- Face-to-Face
- Feedback Management
- For Mobile
- For Websites
- Funnel Analysis
- Generative AI
- Geotargeting
- Heatmaps
- Interactive Reports
- Issue Tracking
- KPI Monitoring
- Mobile Survey
- Moderated Usability Testing
- Monitoring
- Multi-Channel Communication
- Multi-Channel Data Collection
- Multi-Channel Distribution
- Multi-Language
- Multiple Site Management
- Multiple User Accounts
- NPS Survey Structure
- Negative Feedback Management
- Offline Access
- Panel Management
- Performance Metrics
- Phone-Based
- Problem Area Alerts
- Prototype Creation
- Qualitative Comparative Analysis
- Quantitative Metrics
- Question Branching
- Question Library
- Randomization
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Real-Time Notifications
- Real-Time Reporting
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- Screen Activity Recording
- Scroll Maps
- Search/Filter
- Sentiment Analysis
- Session Recording
- Single Sign On
- Site Intercept Survey
- Skip Logic
- Social Media Integration
- Software Testing Management
- Statistical Analysis
- Survey Builder
- Survey/Poll Management
- Surveys & Feedback
- Tagging
- Template Management
- Templates
- Text Analysis
- Third-Party Integrations
- Trend Analysis
- URL Customization
- Unmoderated Testing
- Usability Testing
- Usage Tracking/Analytics
- User Interaction Tracking
- User Journeys
- User Management
- User Research Analysis
- Video Support
- Video recording/Transcriptions
- Visitor Tracking
- Visual Analytics
- Visualization
- Web Traffic Reporting
- Website Analytics
- Widgets
Integrations
- Total integrations69
- AB Tasty
- Aha!
- Airtable
- Amplitude
- Appcues
- Asana
- Basecamp
- BigCommerce
- ClickFunnels
- ClickUp
- Contentsquare
- Drip
- Drupal
- Firebase
- Freshdesk
- Freshpaint
- Gmail
- Google Analytics 360
- Google Drive
- Google Tag Manager 360
- HelpDocs
- HubSpot CRM
- HubSpot Content Hub
- HubSpot Marketing Hub
- HubSpot Sales Hub
- InstaPage
- Instapage
- Jira
- Joomla
- Kajabi
- Kameleoon
- Kartra
- Kissmetrics
- Kit
- Leadpages
- Linear
- Microsoft Excel
- Microsoft Outlook
- Microsoft Teams
- Miro
- Mixpanel
- MySQL
- Omniconvert
- OneDrive
- Pipedrive
- Podio
- PrestaShop
- Productboard
- QuickSilk
- RudderStack
- Salesforce Marketing Cloud Account Engagement
- Segment
- Shopify
- Slack
- Smartsheet
- Squarespace
- Tealium Customer Data Hub
- Todoist
- Tray.io
- Trello
- Trustpilot
- Unbounce
- Webflow
- Weebly
- Wix
- WooCommerce
- WordPress
- Zapier
- Zendesk Suite
- Total integrationsN/A
- AB Tasty
- Aha!
- Airtable
- Amplitude
- Appcues
- Asana
- Basecamp
- BigCommerce
- ClickFunnels
- ClickUp
- Contentsquare
- Drip
- Drupal
- Firebase
- Freshdesk
- Freshpaint
- Gmail
- Google Analytics 360
- Google Drive
- Google Tag Manager 360
- HelpDocs
- HubSpot CRM
- HubSpot Content Hub
- HubSpot Marketing Hub
- HubSpot Sales Hub
- InstaPage
- Instapage
- Jira
- Joomla
- Kajabi
- Kameleoon
- Kartra
- Kissmetrics
- Kit
- Leadpages
- Linear
- Microsoft Excel
- Microsoft Outlook
- Microsoft Teams
- Miro
- Mixpanel
- MySQL
- Omniconvert
- OneDrive
- Pipedrive
- Podio
- PrestaShop
- Productboard
- QuickSilk
- RudderStack
- Salesforce Marketing Cloud Account Engagement
- Segment
- Shopify
- Slack
- Smartsheet
- Squarespace
- Tealium Customer Data Hub
- Todoist
- Tray.io
- Trello
- Trustpilot
- Unbounce
- Webflow
- Weebly
- Wix
- WooCommerce
- WordPress
- Zapier
- Zendesk Suite
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