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Keap vs ClickFunnels Comparison (2026)
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Good recommendations?

Keap
5
613
4
419
3
149
2
57
1
61
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews

ClickFunnels
5
472
4
122
3
47
2
11
1
14
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Overview
Keap is a CRM for small businesses that helps to organize contacts with tagging & segmentation, score leads, track engagement, send messages & more
ClickFunnels is a cloud-based marketing automation and web page building solution with which businesses can design and test landing pages for their websites
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
Video & Screenshots
Pricing
User reviews
4.1
1.2K
5
4
3
2
1
613
419
149
57
61
- Value for money
- Ease of use
- Features
- Customer support
4.5
666
5
4
3
2
1
472
122
47
11
14
- Value for money
- Ease of use
- Features
- Customer support
Pros

Jackie S.
Self employed
Jeremy D.
Support Team Leader
Denis L.
Customer service rep
Pros

Gabby W.
Founder
Joy G.
Owner and Graphic Designer
Joy G.
Owner and Graphic Designer
Cons
Hilary T.
Marketing

David V.
Lead Developer

Jerry W.
CEO
Cons

Himanshu M.
Team Lead Marketing
Shweta K.
CEO
Mirjam H.
Artist and Founder
- Vendor responds to reviews
- Last review2 months ago
- Vendor responds to reviews
- Last review7 months ago
Key features
- Total features149
- A/B Testing
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Appointment Scheduling
- Autoresponders
- Batch Processing
- Behavior Analytics
- Billing & Invoicing
- CRM
- Calendar Management
- Calendar Sync
- Calendar/Reminder System
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Catalog Management
- Channel Management
- Chat/Messaging
- Click Tracking
- Client Management
- Collaboration Tools
- Commenting/Notes
- Communication Management
- Contact Database
- Contact Management
- Content Management
- Conversion Rate Optimization
- Conversion Tracking
- Customer Database
- Customer History
- Customer Journey Mapping
- Customer Segmentation
- Customizable Branding
- Customizable CTAs
- Customizable Fields
- Customizable Forms
- Customizable Reports
- Customizable Templates
- Customization
- Dashboard
- Data Import/Export
- Data Security
- Data Synchronization
- Data Visualization
- Design Management
- Discount Management
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- Electronic Payments
- Email Management
- Email Marketing
- Email Templates
- Email Tracking
- Engagement Tracking
- Event Triggered Actions
- File Management
- For Insurance Industry
- For Sales Teams/Organizations
- For Small Businesses
- For Startups
- For iPad Devices
- Forecasting
- Form Builder
- Forms Management
- Interaction Tracking
- Landing Pages/Web Forms
- Lead Capture
- Lead Distribution
- Lead Engagement
- Lead Generation
- Lead Management
- Lead Notifications
- Lead Nurturing
- Lead Qualification
- Lead Scoring
- Lead Segmentation
- List Management
- Live Chat
- Marketing Automation
- Mass Texting
- Media Library
- Mobile Access
- Mobile App
- Monitoring
- Multi-Campaign
- Multi-Channel Communication
- Multi-Channel Marketing
- Online Forms
- Online Store Builder
- Performance Metrics
- Personalization
- Pipeline Management
- Pipeline Reports
- Pre-built Templates
- Predictive Analytics
- Preview Functionality
- Pricing and Cost Calculations
- Prioritization
- Prospecting Tools
- Quotes/Estimates
- ROI Tracking
- Real Time Editing
- Real-Time Analytics
- Real-Time Data
- Real-Time Notifications
- Real-Time Reporting
- Referral Tracking
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- Responsive Web Design
- Role-Based Permissions
- SEO Management
- SMS Marketing
- SMS Messaging
- Sales Activity Management
- Sales Forecasting
- Sales Pipeline Management
- Sales Reports
- Sales Trend Analysis
- Search Marketing
- Search/Filter
- Segmentation
- Shared Contacts
- Shopping Cart
- Social Marketing
- Social Media Integration
- Social Promotion
- Source Tracking
- Tagging
- Task Management
- Task Scheduling
- Template Management
- Templates
- Territory Management
- Text Editing
- Third-Party Integration
- Third-Party Integrations
- Visitor Tracking
- Visual Analytics
- WYSIWYG Editor
- Web Forms
- Web-based Deployment
- Website Analytics
- Website Hosting
- Website Management
- Website Publishing Options
- Website Visitor Tracking
- Widgets
- Workflow Automation
- Workflow Management
- Total features52
- A/B Testing
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Appointment Scheduling
- Autoresponders
- Batch Processing
- Behavior Analytics
- Billing & Invoicing
- CRM
- Calendar Management
- Calendar Sync
- Calendar/Reminder System
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Catalog Management
- Channel Management
- Chat/Messaging
- Click Tracking
- Client Management
- Collaboration Tools
- Commenting/Notes
- Communication Management
- Contact Database
- Contact Management
- Content Management
- Conversion Rate Optimization
- Conversion Tracking
- Customer Database
- Customer History
- Customer Journey Mapping
- Customer Segmentation
- Customizable Branding
- Customizable CTAs
- Customizable Fields
- Customizable Forms
- Customizable Reports
- Customizable Templates
- Customization
- Dashboard
- Data Import/Export
- Data Security
- Data Synchronization
- Data Visualization
- Design Management
- Discount Management
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- Electronic Payments
- Email Management
- Email Marketing
- Email Templates
- Email Tracking
- Engagement Tracking
- Event Triggered Actions
- File Management
- For Insurance Industry
- For Sales Teams/Organizations
- For Small Businesses
- For Startups
- For iPad Devices
- Forecasting
- Form Builder
- Forms Management
- Interaction Tracking
- Landing Pages/Web Forms
- Lead Capture
- Lead Distribution
- Lead Engagement
- Lead Generation
- Lead Management
- Lead Notifications
- Lead Nurturing
- Lead Qualification
- Lead Scoring
- Lead Segmentation
- List Management
- Live Chat
- Marketing Automation
- Mass Texting
- Media Library
- Mobile Access
- Mobile App
- Monitoring
- Multi-Campaign
- Multi-Channel Communication
- Multi-Channel Marketing
- Online Forms
- Online Store Builder
- Performance Metrics
- Personalization
- Pipeline Management
- Pipeline Reports
- Pre-built Templates
- Predictive Analytics
- Preview Functionality
- Pricing and Cost Calculations
- Prioritization
- Prospecting Tools
- Quotes/Estimates
- ROI Tracking
- Real Time Editing
- Real-Time Analytics
- Real-Time Data
- Real-Time Notifications
- Real-Time Reporting
- Referral Tracking
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- Responsive Web Design
- Role-Based Permissions
- SEO Management
- SMS Marketing
- SMS Messaging
- Sales Activity Management
- Sales Forecasting
- Sales Pipeline Management
- Sales Reports
- Sales Trend Analysis
- Search Marketing
- Search/Filter
- Segmentation
- Shared Contacts
- Shopping Cart
- Social Marketing
- Social Media Integration
- Social Promotion
- Source Tracking
- Tagging
- Task Management
- Task Scheduling
- Template Management
- Templates
- Territory Management
- Text Editing
- Third-Party Integration
- Third-Party Integrations
- Visitor Tracking
- Visual Analytics
- WYSIWYG Editor
- Web Forms
- Web-based Deployment
- Website Analytics
- Website Hosting
- Website Management
- Website Publishing Options
- Website Visitor Tracking
- Widgets
- Workflow Automation
- Workflow Management
Integrations
- Total integrations64
- 40Nuggets
- ActiveCampaign
- Adobe Commerce
- Arborgold
- Bedrock Data
- BigCommerce
- Birdeye
- Booker
- Broadcast (formerly Call Loop)
- ClicData
- Cyfe
- Dropbox
- Eventbrite
- FuseDesk
- GetResponse
- GoTo Webinar
- Google Calendar
- Google Contacts
- Graphly
- Help Scout
- Higher Logic Thrive
- HubSpot Data Hub
- Instapage
- Interact
- Jotform
- Justuno
- Kajabi
- Keap
- LeadDyno
- Leadpages
- LeadsBridge
- LinkTrust
- LiveChat
- MOBIT
- Meta for Business
- Microsoft Outlook
- Mobiniti
- OnceHub
- OptinMonster
- Picreel
- Pipedrive
- Privy
- QuickBooks Online
- QuickBooks Online Advanced
- QuickTapSurvey
- Salesforce Nonprofit Cloud
- Salesforce Sales Cloud
- Setmore
- Shift4Shop
- Shopify
- Slack
- Slemma
- Stripe Payments
- Sync2CRM
- Trello
- Twilio
- Typeform
- Webgility
- WebinarJam
- Wisepops
- Wistia
- WooCommerce
- WordPress
- Workato
- Wufoo
- Xero
- Zapier
- Zen Cart
- Zendesk Suite
- Zoom Workplace
- Total integrations8
- 40Nuggets
- ActiveCampaign
- Adobe Commerce
- Arborgold
- Bedrock Data
- BigCommerce
- Birdeye
- Booker
- Broadcast (formerly Call Loop)
- ClicData
- Cyfe
- Dropbox
- Eventbrite
- FuseDesk
- GetResponse
- GoTo Webinar
- Google Calendar
- Google Contacts
- Graphly
- Help Scout
- Higher Logic Thrive
- HubSpot Data Hub
- Instapage
- Interact
- Jotform
- Justuno
- Kajabi
- Keap
- LeadDyno
- Leadpages
- LeadsBridge
- LinkTrust
- LiveChat
- MOBIT
- Meta for Business
- Microsoft Outlook
- Mobiniti
- OnceHub
- OptinMonster
- Picreel
- Pipedrive
- Privy
- QuickBooks Online
- QuickBooks Online Advanced
- QuickTapSurvey
- Salesforce Nonprofit Cloud
- Salesforce Sales Cloud
- Setmore
- Shift4Shop
- Shopify
- Slack
- Slemma
- Stripe Payments
- Sync2CRM
- Trello
- Twilio
- Typeform
- Webgility
- WebinarJam
- Wisepops
- Wistia
- WooCommerce
- WordPress
- Workato
- Wufoo
- Xero
- Zapier
- Zen Cart
- Zendesk Suite
- Zoom Workplace
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