The White Fuse platform is clean, intuitive and a pleasure to use. Everything is set up to just work, so you don't need a lot of technical expertise to get started. White Fuse guided us through the process, helping us figure out which pages/sections we needed on our site, who our different audiences are and what should be our CTAs for each.
Because it is a managed solution, White Fuse takes care of the back end and ensures all security is up to date, which is a huge peace of mind for us, as we had previously suffered a massive data loss after our previous website's security was not properly maintained by the freelance developer who coded the site.
Our Account Manager has been excellent and is always on-hand to help us with any annoying questions I might have. He also helped us a lot when we were getting the site set up and built a lot of the pages for us once we had discussed the information architecture together. He had plenty of great insights into how we could make the site better throughout the process. He also keeps us informed of new features on the roadmap, some of which we are very excited by.
Because the platform is designed for those who don't have a great amount of time/expertise in website design, the options for customisability are on the more limited side, meaning various White Fuse sites can look quite similar in terms of the layout/design.
However, in the time we have been a customer, they have added a lot of new features and continue to do so, now that the platform is established.
Response from White Fuse Media
Thanks for the glowing review Arash. It was a pleasure to work with you on the project.
We appreciated the various points of feedback you gave and we were really pleased to be able to bring some new features to the platform that you could start using.
We plan to keep adding customisation options without undermining the ease of use.