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Membership management software (MMS) helps membership-based businesses, such as associations, clubs, and gyms, manage member information. This information includes contact details, transaction history, activities, events, and payment due dates. The tool helps automate tasks such as reporting and updating databases, which, in turn, speeds up the process of membership management. Membership management software also provides features that keep members informed about their membership status and upcoming payments.
Membership management software can help you attract new clients and members via promotions. Since the tool supports automation, you can send out membership forms to interested members requesting their information, such as contact details, duration of the membership, and payment details. The tool will store the collected data and generate member profiles that the clients can access and manage easily. Besides, you can use the tool to send out promotional emails and social posts to attract new clients and get them to sign up via membership application forms.
Tracking membership dues via spreadsheet can be an unnecessarily complicated and time-consuming process. Using a membership management software solution can help simplify this. The tool lets you view the membership dues of each member and automatically sends out membership fee payment reminders to them through communication channels such as SMS or email. You can also integrate your membership management software with payment processing tools so that your members can easily make the payment. The tool maintains a record of each transaction and auto-updates membership status.
Considering the wide variety of software tools available on the market, it can be difficult to select membership management software for your business. To help you choose the right tool, here's GetApp's membership management software Category Leaders report. This report highlights top-ranking membership management software based on ease of use, functionality, value for money, the likelihood of recommendation, and customer support ratings.
Member communication: Contact members in your database via email, SMS, social media, phone, etc. Create member lists and send custom messages and emails about events, subscriptions, and discounts.
Member database: Add, store, and access member information in a centralized location and allow users to access the data and view relevant updates such as discounts, events, or membership policy changes in real time.
Member portal: Create an online gateway through which members can view and update personal information or manage their membership. Give members login permissions and allow them to manage their profiles and memberships.
Typically, fitness clubs such as yoga studios and gyms use membership management software. The tool allows these types of businesses to charge their customers recurring fees to access their facilities, classes, and equipment. Social clubs and associations that host groups of people who share a common interest, occupation, or activity also use membership management software to automate member communication, share content, and keep track of member data. Examples of such clubs and associations include country clubs, religious fellowships, and book clubs.
Membership management software costs in the following price ranges*:
$15 - $45
$46 - $103
Most products in the market are priced on a "per month" basis and can be divided into three pricing tiers based on their starting price.
Encourage member engagement and retention: Membership management software can be used to stay in touch with the members. You can integrate your email with the tool and send out emails informing members about upcoming events or offers. You can even segregate your members and create multiple distribution lists to target specific members with offers and promotions. This practice will keep your members engaged and will also eventually improve your retention rate.
Automate administrative processes: Instead of manually completing repetitive administrative tasks, you can automate them to save time and effort. With membership management software, you can automate processing membership renewals, sending out payment reminders, updating member information, and other key administrative tasks to save time.
Manage payments and renewals: Membership software can be integrated with payment gateways. This way, a new member can easily make payments, and the system will automatically store a record of the transaction. You can use the tool to send out payment reminders and manage membership renewals as well.
Products evaluated for the pricing calculation were taken from GetApp's membership management software directory. The pricing ranges exclude freemium versions of the products. The features highlighted were identified based on their relevance and the percentage of products in the GetApp's directory that offer them.
*The pricing included is for the entry-level/lowest-priced offerings found on vendor websites as of November 22, 2022. These ranges correspond to the 25th, 75th, and 100th percentiles of pricing information gathered from vendor websites of sample products.
The above list includes pricing for the base plans of most products. An enterprise or premium product that is priced higher may include additional features such as application management, dues management, email marketing, and website management.