Customer Alliance Pricing, Features, Reviews & Comparison of Alternatives

Customer Alliance

Reputation management for the hospitality industry

4.78/5 (9 reviews)

Customer Alliance overview

What is Customer Alliance?

Customer Alliance is a 360 online reputation and guest review management platform for businesses within the hospitality industry, with features for guest feedback collection, management, and analysis. In order to help customer-facing businesses to improve their customer experience and convert more leads, Customer Alliance collects feedback from various platforms, and showcases it on the industry’s leading review portals. Users can perform an analysis of their own feedback, as well as competitors' within the market, to gain insight on how to improve.

With the aim of helping businesses to collect valuable customer feedback, Customer Alliance allows users to create customized questionnaires in more than 20 languages, which can be sent automatically to customers via email or SMS, or during their experience on a tablet with WiFi connection. Using Customer Alliance's showcasing tools, business users can enhance their visibility by integrating the collected reviews into their business website and distributing to major review sites including TripAdvisor, Google, Trivago, and more.

Tailored for the hospitality industry, Customer Alliance provides analysis tools for users to analyze and understand their guests, as well as competitors' within industry, with trend reports and semantics summaries for search engine optimization. Customer Alliance aims to increase conversion rates by allowing businesses to tailor and optimize their pricing according to market trends and sales analytics, as well as by showcasing positive feedback online.
www.customer-alliance.com

Pricing

Starting from
$99/month
Pricing options
Subscription
Free trial
Value for money
View Pricing Plans

Devices

Business size

S
M
L

Markets

United States, Canada, Australia, China, India and 4 other markets, Japan, Germany, Brazil, Mexico

Supported languages

English, French, German, Italian, Polish, Spanish
Customer Alliance screenshot: Send customized questionnaires to customers before, during, or after their visitReputation management with Customer AllianceCustomer Alliance screenshot: Customize the way Customer Alliance reviews are displayed on the company website or appCustomer Alliance screenshot: Distribute and collect reviews across platforms such as TripAdvisor, HolidayCheck, Yelp, and moreCustomer Alliance screenshot: Understand the customer journey with reports on redirects, click-throughs, and reviewsCustomer Alliance screenshot: View insights with statistics and semantics of competitorsCustomer Alliance screenshot: Integrate with other applications to import guest data and create an extensive database

Customer Alliance user reviews

Excellent
7

Very good
2

Average
0
Poor
0
Terrible
0
Value for money
Features
Ease of use
Customer support
  3.9
  4.2
  4.9
  4.7
Tom Bruce-Mitford

We seemed to get more reviews than before

Used daily for 1-2 years
Reviewed 2017-07-27
Review Source: Capterra

More reviews and especially more on Trip Advisor.

Pros
The fact that it generates more reviews. It encourages clients, or at least reminds them, to write a review on a site of their choice.

Cons
It is a bit expensive for us but in all honesty the positive aspects of Customer Alliance outweigh the negative aspects (of which there is only one: cost)

Response from CA Customer Alliance


Dear Mr Bruce-Mitford,
thank you for your kind review. We are very excited, that you are satisfied with Customer Alliance and that you were able to increase you quantity of reviews with our software.

We would also like to thank you for your trust and the successful and pleasant cooperation. If you need any assistance, please don't hesitate to contact us. We wish you all the best for your future and great reviews.

Customer Alliance

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 8/10

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Alaa Hamid

now we working with since almost 2 years . good and helpful

Used daily for 1-2 years
Reviewed 2017-08-01
Review Source: Capterra

trusted feedback from our guest , and using the app on our hotel website to show our guest our quality performances up to date

Pros
good reports , easy to use , also with our guest whom subbasement comment there comment that the App it easy to use and it is clear

Cons
it is only working on PC will be better is you create an app working on the smart phones for us as hoteliers to follow our guest reviews at any time no need to wait until i back to my office to see

Response from CA Customer Alliance


Dear Mr Hamid,
thank you so much for your review.

We are very happy to have you on board since two years and that you are happy with the usability and the reports function. I immediately transferred your request regarding an app, which our clients can use to access our tool from mobile devices, to our product development team. We always are working on improving our software and services. The more customers are suggesting the same idea, the more likely an implementation will be. In the meanwhile we are offering a mobile version of our backend if you go over the web browser from your smartphone. Once again the whole team of Customer Alliance is thanking you for your lovely review and we are looking forward to continuing the good work with you.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 8/10

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Zsuzsanna Tar

Overall it is a good software but needs some improvement.

Used daily for less than 6 months
Reviewed 2017-07-28
Review Source: Capterra

With Customer Alliance, we can easily follow what happens in our hotels. We can so the necessary steps for investments and create a strategy for review distribution.

Pros
Easy to use and the support is flexible. The cooperation with Tripadvisor, Holiday Check and Google is great.

Cons
The review post on Facebook appears with a strange picture we would like to personalize it. Some kinds of statistics are missing.

Response from CA Customer Alliance


Dear Zsuzsanna, we would like to thank you for your honest words. Your review helps us to improve our services. We already forwarded your feature request regarding the statistics and Facebook to our IT department and have sent you some alternatives for the meantime. We hope that this satisfied you. We appreciate your kind words and are happy that you like our support and the easy usability, as well as the distribution and the analysis which always keeps you up to date. Kind regards from the whole team of Customer Alliance

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 6/10

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jorge garibay

It is a great plataform to manage guest reviews

Used daily for 6-12 months
Reviewed 2017-07-27
Review Source: Capterra

I can administrate properly our guest reviews and follow up with my team

Pros
It is very easy to use, I receive email and just go in and reply to my guests, it is also easy to enter different channels, such as Google, trip Advisor, etc

Cons
It is confussing for the guest when doing a review, it is not clear if 1 is great or not and same with 5. I have received reviews where guest is very happy on his comments but on the scale it only gives us ones.

Response from CA Customer Alliance


Dear Jorge,
Thank you for your very positive review.

We are very happy to see that you make good use of our tools and see the very positive results.
Of course we will take your suggestions and observations into consideration and work on improving the ratings scale.

It is our pleasure to work together with the Hotsson Hotels and are always happy to help you with any problem or doubt you encounter.

Kind regards from Customer Alliance

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Aladino SAndoval

Boosted our performance!

Used daily for 1-2 years
Reviewed 2017-07-31
Review Source: Capterra

It helps us to get better position on Tripadvisor and once we did we got more reservations thru them so we made more revenue

Pros
It have been very helpful to increase our Tripadvisor position, and to keep the company focused on the costumer.

Cons
That i i can´t answer to a review on CA and it automatically get posted on the site the review came from.

Response from CA Customer Alliance


Dear Aladino,

Thank you for your great review and really helpful reference.

It is our pleasure to see such a good performance of our tools in your hotel and nothing motivates us more than the success of our clients.

We are improving our tools constantly and will be happy to share the developments regarding your mentioned topics with you.

Kind regards from Customer Alliance

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Customer Alliance pricing

Starting from
$99/month
Pricing options
Subscription
Free trial
View Pricing Plans

Please contact Customer Alliance directly for further pricing details.

Customer Alliance features

Price Management

API (84 other apps)
Activity Dashboard (79 other apps)
Automatic Notifications (58 other apps)
Availability Management (61 other apps)
Billing & Invoicing (65 other apps)
Booking Management (153 other apps)
Calendar Management (99 other apps)
Channel Management (77 other apps)
Credit Card Processing (71 other apps)
Discount Management (53 other apps)
Electronic Payments (76 other apps)
Inventory Management (67 other apps)
Invoice Management (64 other apps)
Online Booking Integration (92 other apps)
Promotions Management (60 other apps)
Reporting & Statistics (105 other apps)
Reservations Management (132 other apps)
Room Booking (96 other apps)
Third Party Integration (77 other apps)

Videos and tutorials

Additional information for Customer Alliance

Key features of Customer Alliance

  • Customer review platform
  • Review monitoring
  • Social media monitoring
  • Response management
  • Online reputation management
  • Review showcasing
  • 360 degree feedback
  • Application integration
  • Custom forms
  • Customer analysis
  • Multi-channel communication
  • Multi-channel management
  • Multi-language
  • Sales analytics
  • SEO management
  • Social media integration
  • Market analysis
  • Feedback management
  • Conversion optimization tools
  • Feedback collection
  • Ratings & reviews
  • Custom fields
  • Price management
  • Surveys & feedback
  • Custom pricing options
  • Customer experience management
View All Features

Benefits

Improve online visibility and SEO ranking by sharing Customer Alliance feedback across hospitality review platforms including Trivago, and collecting new reviews on Google, HolidayCheck, and other portals.

Generate and view analytics and statistics to understand customers and market trends with reports on redirects, click-throughs, as well as statistics and semantics reporting on competitors.

View and compare competitors' pricing and reviews in order to ensure the business remains competitive and constantly aware of market trends and developments.

Connect with over 90 other applications in order to transfer and import customers and guest information from other platforms, and develop an extensive guest database for sending out feedback questionnaires and newsletters.

Collect customer feedback before, during, or after their visit via email, SMS, or in person via tablet devices with customized guest questionnaires which can be created in over 20 languages.