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Dealer.com Logo

AI-powered automotive marketing for dealers

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Dealer.com - 2026 Pricing, Features, Reviews & Alternatives

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Last updated: May 2026

Dealer.com overview

What is Dealer.com?

Dealer.com is the industry’s leading AI-powered marketing platform, built to drive more qualified leads, higher conversions, and stronger profitability. Designed for automotive dealerships and dealer groups, the platform combines high-performing websites, precision advertising, and expert-led managed services into one unified solution.

Dealer.com enables teams to deliver personalized digital experiences using Cox Automotive’s first-party data and insights, helping dealers connect with in-market shoppers based on real behavior and intent. The platform supports cross-channel marketing across search, display, video, and social, allowing businesses to reach the right audience with the right message at the right time.

Core capabilities include website content management, inventory merchandising, digital advertising, SEO optimization, and performance analytics. Dealer.com’s integrated analytics and reporting tools provide visibility into campaign performance, shopper engagement, and lead generation, helping teams continuously optimize strategy and improve ROI.

Dealer.com integrates with a wide range of automotive and marketing technologies, including CRM and inventory systems, and is supported by expert managed services and dedicated customer support. By connecting marketing, data, and digital retailing, the platform helps dealerships turn online engagement into measurable leads, conversions, and sales outcomes.

Starting price

Free

Alternatives

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Dealer.com’s user interface

Ease of use rating:

Dealer.com reviews

Overall rating

4.3

/5

35

Positive reviews

66

%

Rating breakdown
  • Value for money
  • Ease of use
  • Features
  • Customer support
  • Likelihood to recommend0.66/10
Rating distribution

5

4

3

2

1

17

12

5

1

0

Pros
“Dealer.com works with everyone we need them to, integrates as needed, and offers a dedicated performance rep to ensure all stays on track.”
MH

Michaela H.

Marketing Communications Manager

“The websites look great and are form functioning across multiple different sites, making integration easy for pricing, images, and just about anything you may need. While still giving the customer most of the control.”
RM

Ryan M.

IT Manager

“There are some functions that don't work as intended, but a quick tech support call can get those fixed pretty quickly.”
RM

Ryan M.

IT Manager

Cons
“it is a little more costly than other options”
cw

cristian w.

finance manager

Who uses Dealer.com?

Based on 35 verified user reviews.

Company size

Small Businesses

Midsize Businesses

Enterprises

Top industries

Automotive

Use cases

Auto Dealer
All-in-One Marketing Platform

Dealer.com's key features

Most critical features, based on insights from Dealer.com users:

Website integration
Service department

All Dealer.com features

Features rating:

A/B testing
Activity dashboard
Activity tracking
AI copilot
API
Automated scheduling
Behavior analytics
Campaign analytics
Campaign management
Campaign planning
Campaign scheduling
Campaign segmentation
Content management
Conversion rate optimization
Conversion tracking
Customer journey mapping
Customer segmentation
Customizable branding
Customizable forms
Customizable reports
Customizable templates
Customization
Dashboard
Drag & drop
Drip campaigns
Dynamic content
Email management
Email marketing
Email templates
Engagement tracking
For automotive dealerships
Forms management
Generative ai
Interaction tracking
Inventory management
Landing pages/web forms
Lead capture
Lead generation
Lead management
Lead nurturing
Lead scoring
Live chat
Marketing automation
Monitoring
Multi-Channel marketing
New car dealer
Online Forums
Product catalog
Real-Time analytics
Real-Time data
Real-Time reporting
Reporting/Analytics
Reporting & statistics
ROI tracking
Self service portal
SEO management
Service department
Social marketing
Social media integration
Social media monitoring
Social promotion
Third-Party integrations
Used car dealer
Web notifications
Website analytics
Website integration
Website management

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Dealer.com pricing

Value for money rating:

Starting from

Empty state illustration for "No pricing info"

No pricing info

Pricing details
Subscription
Free trial
Free plan
Pricing range

User opinions about Dealer.com price and value

Value for money rating:

To see what individual users think of Dealer.com's price and value, check out the review snippets below.

“Dealer.com works with everyone we need them to, integrates as needed, and offers a dedicated performance rep to ensure all stays on track.”
MH

Michaela H.

Marketing Communications Manager

“The websites look great and are form functioning across multiple different sites, making integration easy for pricing, images, and just about anything you may need. While still giving the customer most of the control.”
RM

Ryan M.

IT Manager

Dealer.com integrations (2)

Dealer.com support options

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

Email/Help Desk
Phone Support
Knowledge Base
24/7 (Live rep)
FAQs/Forum
Chat

Training options

Videos
Live Online
Webinars
Documentation
In Person

Dealer.com FAQs

Q. Who are the typical users of Dealer.com?

Dealer.com has the following typical customers:
Small Business, Mid-size Business, Large Enterprises

These products have better value for money


Q. What level of support does Dealer.com offer?

Dealer.com offers the following support options:
Email/Help Desk, Phone Support, Knowledge Base, 24/7 (Live rep), FAQs/Forum, Chat

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