Amobee Pricing, Features, Reviews & Alternatives

Amobee

Advertising and data management platform (DMP) for agencies

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Amobee overview

What is Amobee?

Amobee is a cloud-based advertising and data management platform (DMP) designed to help businesses unify data from TV, social, and digital channels to orchestrate brand experience among customers. Broadcasters can discover ideas, plan media investments, activate campaigns, configure KPIs or goal-oriented strategies, and analyze data specific to customer journeys across devices.

Key features of Amobee include portfolio management, creative A/B testing, budget allocation, media modeling, cross-channel analysis, and bid price optimization. It lets agencies research on competitors, understand consumer sentiments across social, mobile, and video content, and rearrange media inventory based on discovered buying patterns, site visits, interests, and more. It also leverages data from first, second, and third-party sources to uncover new audience segments and manage audience messaging on browsers and devices at individual levels.

Administrators can set up customizable AI-enabled algorithms to automate campaign deployment across Facebook, Twitter, Snapchat, LinkedIn. Amobee also provides a yield management module for broadcasters to execute reserved, auctioned, and TV deals using Nielsen DAR.
www.amobee.com

Pricing

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Amobee screenshot: Amobee login pageAmobee IntroductionAmobee screenshot: Amobee corporate marketing managementAmobee screenshot: Amobee new publisher deal

Amobee reviews

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Amobee pricing

Please contact Amobee directly for pricing information.

Amobee features

API
Activity Dashboard
Data Import/Export
Data Visualization
Reporting & Statistics
Third Party Integrations

Access Controls/Permissions (401 other apps)
Activity Tracking (172 other apps)
Alerts / Escalation (175 other apps)
Alerts/Notifications (327 other apps)
Audit Management (180 other apps)
Collaboration Tools (246 other apps)
Compliance Management (223 other apps)
Dashboard (232 other apps)
Drag & Drop (180 other apps)
Monitoring (322 other apps)
Real Time Monitoring (221 other apps)
Reporting/Analytics (404 other apps)
Search/Filter (261 other apps)
Workflow Management (211 other apps)

Videos and tutorials

Additional information for Amobee

Key features of Amobee

  • Audience Segmentation
  • Behavioral Analytics
  • Competitor Analysis
  • Data Capture
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