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theTradeDesk Logo

Campaign and data management platform

theTradeDesk Alternatives & Competitors

Top 4 free alternatives

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Features


Pricing model


Devices supported


User rating


Organization types


Integrated with


Industry


Company size


Criteo logo

Digital performance advertising for retail E-commerce sites

Features

Total

Criteo logo
theTradeDesk logo

10

23

29

features in common

10

features in common

Criteo logo

Criteo user ratings

Functionality

4.0
(21)

Top features

  • Dynamic Content

    5.0

  • Conversion Tracking

    4.8

  • Display Ad Management

    4.7

theTradeDesk logo

theTradeDesk user ratings

Functionality

4.3
(15)

Top features

  • Audience Targeting

    5.0

  • Budget Management

    5.0

  • Bidding Strategies

    5.0

Pricing

Starting from

$1/month

Value for money

Criteo logo
3.9

0.1

theTradeDesk logo
3.8

What users say about Criteo's value for money

I loved Criteo at the beginning when I had an account rep. It was great when a person managed the bids, the retargeting and the software.
The bids should have been reduced as of 1/1 when the traffic went down but they were not and the company did NOTHING to make up for their screwup and mishap. They even admitted it was their error.
Apteco FastStats logo

Data analysis platform

Features

Total

Apteco FastStats logo
theTradeDesk logo

9

75

29

features in common

9

features in common

Apteco FastStats logo

Apteco FastStats user ratings

Functionality

4.7
(9)

Top features

  • Data Discovery

    5.0

  • Third-Party Integrations

    5.0

  • Reporting/Analytics

    5.0

theTradeDesk logo

theTradeDesk user ratings

Functionality

4.3
(15)

Top features

  • Audience Targeting

    5.0

  • Budget Management

    5.0

  • Bidding Strategies

    5.0

Apteco Orbit logo

Platform to turn data into actionable customer insights

Features

Total

Apteco Orbit logo
theTradeDesk logo

5

28

29

features in common

5

features in common

Apteco Orbit logo

Apteco Orbit user ratings

Functionality

4.6
(10)

Top features

  • Data Visualization

    5.0

  • Dashboard Creation

    5.0

  • Customizable Dashboard

    4.8

theTradeDesk logo

theTradeDesk user ratings

Functionality

4.3
(15)

Top features

  • Audience Targeting

    5.0

  • Budget Management

    5.0

  • Bidding Strategies

    5.0

StackAdapt logo

Programmatic advertising platform for marketing campaigns

Features

Total

StackAdapt logo
theTradeDesk logo

12

20

29

features in common

12

features in common

StackAdapt logo

StackAdapt user ratings

Functionality

4.7
(3)

Top features

  • Display Ad Management

    5.0

  • AI/Machine Learning

    5.0

  • ROI Tracking

    4.0

theTradeDesk logo

theTradeDesk user ratings

Functionality

4.3
(15)

Top features

  • Audience Targeting

    5.0

  • Budget Management

    5.0

  • Bidding Strategies

    5.0

Madgicx  logo

The SuperApp for Meta Advertising

Features

Total

Madgicx  logo
theTradeDesk logo

19

91

29

features in common

19

features in common

Madgicx  logo

Madgicx user ratings

Functionality

4.7
(52)

Top features

  • Social Media Integration

    5.0

  • Reporting & Statistics

    5.0

  • Drag & Drop

    5.0

theTradeDesk logo

theTradeDesk user ratings

Functionality

4.3
(15)

Top features

  • Audience Targeting

    5.0

  • Budget Management

    5.0

  • Bidding Strategies

    5.0

Pricing

Starting from

$44/month

Value for money

Madgicx  logo
4.7

0.9

theTradeDesk logo
3.8

What users say about Madgicx 's value for money

In conclusion, my experience with Madgicx was deeply disappointing. The platform failed to deliver on its promises, and the customer support was inadequate.
I love the audiences and how easy it is to set them up. The creative insights are enlightening.
Google Marketing Platform logo

Advertising campaigns and analytics software

Features

Total

Google Marketing Platform logo
theTradeDesk logo

12

39

29

features in common

12

features in common

Google Marketing Platform logo

Google Marketing Platform user ratings

Functionality

4.1
(14)

Top features

  • Tagging

    5.0

  • Survey Builder

    5.0

  • Single Page View

    5.0

theTradeDesk logo

theTradeDesk user ratings

Functionality

4.3
(15)

Top features

  • Audience Targeting

    5.0

  • Budget Management

    5.0

  • Bidding Strategies

    5.0

AdRoll logo

Worldwide retargeting platform

Features

Total

AdRoll logo
theTradeDesk logo

9

31

29

features in common

9

features in common

AdRoll logo

AdRoll user ratings

Functionality

3.9
(72)

Top features

  • Retargeting Ads

    5.0

  • Multi-Channel Marketing

    5.0

  • Cross Channel Attribution

    5.0

theTradeDesk logo

theTradeDesk user ratings

Functionality

4.3
(15)

Top features

  • Audience Targeting

    5.0

  • Budget Management

    5.0

  • Bidding Strategies

    5.0

Pricing

Starting from

$1/month

Value for money

AdRoll logo
3.7

0.1

theTradeDesk logo
3.8

What users say about AdRoll's value for money

The multi-tasking feature is amazing and useful, it doesn't slow down any social campaigns that are running no matter how many are active and online.
The longer AdRoll has been installed on our site, the better it performs. And not a small thing to mention- their customer service and tech support are outstanding.
Apteco PeopleStage logo

Software for managing and automating multi-channel marketing

Features

Total

Apteco PeopleStage logo
theTradeDesk logo

12

35

29

features in common

12

features in common

Apteco PeopleStage logo

Apteco PeopleStage user ratings

Functionality

4.3
(3)

Top features

  • Multi-Channel Marketing

    5.0

  • Email Marketing

    5.0

  • Customer Segmentation

    5.0

theTradeDesk logo

theTradeDesk user ratings

Functionality

4.3
(15)

Top features

  • Audience Targeting

    5.0

  • Budget Management

    5.0

  • Bidding Strategies

    5.0

WASK logo

AI-based digital marketing and advertising solution

Features

Total

WASK logo
theTradeDesk logo

7

25

29

features in common

7

features in common

WASK logo

WASK user ratings

Functionality

4.3
(11)

Top features

  • Content Management

    5.0

  • Multi-Account Management

    4.8

  • Post Scheduling

    4.2

theTradeDesk logo

theTradeDesk user ratings

Functionality

4.3
(15)

Top features

  • Audience Targeting

    5.0

  • Budget Management

    5.0

  • Bidding Strategies

    5.0

Pricing

Starting from

$19/month

Value for money

WASK logo
4.3

0.5

theTradeDesk logo
3.8

What users say about WASK's value for money

They have outstanding customer service. When I couldn’t use the Autopilot effectivel,y I wrote them and they answered my question within an hour.
I have been using WASK for a while and I am very happy that it has made my job so easy. I needed help with the budget while creating an ad.
Genius Monkey logo

An ad platform built for results...proven results!

Features

Total

Genius Monkey logo
theTradeDesk logo

19

59

29

features in common

19

features in common

Genius Monkey logo

Genius Monkey user ratings

Functionality

4.9
(12)

Unique features

  • Calendar Management

    N/A

  • Content Management

    N/A

  • Project Management

    N/A

theTradeDesk logo

theTradeDesk user ratings

Functionality

4.3
(15)

Top features

  • Audience Targeting

    5.0

  • Budget Management

    5.0

  • Bidding Strategies

    5.0

MediaMath logo

Data management platform (DMP) for marketing professionals

Features

Total

MediaMath logo
theTradeDesk logo

15

35

29

features in common

15

features in common

MediaMath logo

MediaMath user ratings

Functionality

4.6
(11)

Top features

  • Campaign Management

    5.0

  • Audience Targeting

    4.8

  • Customer Segmentation

    4.7

theTradeDesk logo

theTradeDesk user ratings

Functionality

4.3
(15)

Top features

  • Audience Targeting

    5.0

  • Budget Management

    5.0

  • Bidding Strategies

    5.0

Pricing

Value for money

MediaMath logo
4.4

0.6

theTradeDesk logo
3.8

What users say about MediaMath's value for money

Its integrated with a lot exchanges so flexible and easy to use , so good. The management and workflow is very good there and having so much satisfying results for the programmatic market.
Our MediaMath Rep [Sensitive Content ] is so responsive and helpful. There have been times where we encountered an issue and he was able to schedule a call that day to help troubleshoot the issue.
OrbitSoft Ad Server logo

Ideal tech solutions for all advertising businesses

Features

Total

OrbitSoft Ad Server logo
theTradeDesk logo

24

63

29

features in common

24

features in common

OrbitSoft Ad Server logo

OrbitSoft Ad Server user ratings

Functionality

5.0
(2)

Top features

  • Retargeting Ads

    5.0

  • Multi-Channel Marketing

    5.0

  • Campaign Analytics

    5.0

theTradeDesk logo

theTradeDesk user ratings

Functionality

4.3
(15)

Top features

  • Audience Targeting

    5.0

  • Budget Management

    5.0

  • Bidding Strategies

    5.0

Readpeak logo

DSP Platform specialized in Native Advertising

Features

Total

Readpeak logo
theTradeDesk logo

16

53

29

features in common

16

features in common

Readpeak logo

Readpeak user ratings

Functionality

5.0
(1)

Top features

  • Split Testing

    5.0

  • Multivariate Testing

    5.0

  • Multi-Channel Marketing

    5.0

theTradeDesk logo

theTradeDesk user ratings

Functionality

4.3
(15)

Top features

  • Audience Targeting

    5.0

  • Budget Management

    5.0

  • Bidding Strategies

    5.0

Choozle logo

Programmatic advertising and campaign management software

Features

Total

Choozle logo
theTradeDesk logo

13

30

29

features in common

13

features in common

Choozle logo

Choozle user ratings

Functionality

3.4
(10)

Top features

  • Channel Management

    5.0

  • Multi-Campaign

    4.0

  • Campaign Management

    4.0

theTradeDesk logo

theTradeDesk user ratings

Functionality

4.3
(15)

Top features

  • Audience Targeting

    5.0

  • Budget Management

    5.0

  • Bidding Strategies

    5.0

Pricing

Starting from

$99/month

Value for money

Choozle logo
4.0

0.2

theTradeDesk logo
3.8

What users say about Choozle's value for money

Choozle is very user friendly, and includes a variety of targeting options to help us best choose how we want to serve our ads to our audience for any given campaign.
The sales person I worked with was really friendly and had great follow-up. The have much of the same functionality and reporting as other DSPs.
SmartyAds DSP logo

Demand-side platform for advertising agencies & media buyers

Features

Total

SmartyAds DSP logo
theTradeDesk logo

15

24

29

features in common

15

features in common

SmartyAds DSP logo

SmartyAds DSP user ratings

Functionality

4.1
(7)

Unique features

  • Performance Metrics

    N/A

  • Channel Management

    N/A

  • Dynamic Content

    N/A

theTradeDesk logo

theTradeDesk user ratings

Functionality

4.3
(15)

Top features

  • Audience Targeting

    5.0

  • Budget Management

    5.0

  • Bidding Strategies

    5.0

SharpSpring Ads logo

Marketing tool to handle mobile, social & web retargeting

Features

Total

SharpSpring Ads logo
theTradeDesk logo

6

13

29

features in common

6

features in common

SharpSpring Ads logo

SharpSpring Ads user ratings

Functionality

4.3
(16)

Unique features

  • Social Media Retargeting

    N/A

  • Landing Pages/Web Forms

    N/A

  • Data Analysis Tools

    N/A

theTradeDesk logo

theTradeDesk user ratings

Functionality

4.3
(15)

Top features

  • Audience Targeting

    5.0

  • Budget Management

    5.0

  • Bidding Strategies

    5.0

Pricing

Value for money

SharpSpring Ads logo
4.6

0.8

theTradeDesk logo
3.8

What users say about SharpSpring Ads' value for money

The software is relatively inexpensive and performs great so far. Our [SENSITIVE CONTENT] is excellent and always responds in a timely manner willing to help out.
The on boarding was good and the training documentation etc is thorough. We are seeing positive results and look forward to it making a substantial impact on clients businesses in the future.
Salesforce Marketing Cloud logo

Stand out in Your Customer's Inbox

visit website

Features

Total

Salesforce Marketing Cloud logo
theTradeDesk logo

18

161

29

features in common

18

features in common

Salesforce Marketing Cloud logo

Salesforce Marketing Cloud user ratings

Functionality

4.3
(510)

Top features

  • Campaign Management

    5.0

  • CRM

    5.0

  • Email Management

    5.0

theTradeDesk logo

theTradeDesk user ratings

Functionality

4.3
(15)

Top features

  • Audience Targeting

    5.0

  • Budget Management

    5.0

  • Bidding Strategies

    5.0

Pricing

Starting from

$1,250/month

Value for money

Salesforce Marketing Cloud logo
3.8
theTradeDesk logo
3.8

What users say about Salesforce Marketing Cloud's value for money

The price, the user experience, the lack of multibrand use. When I threatened to take my business elsewhere we had one call with the VP but then he stopped responding to calls and emails.
It felt like they were just as fed up with this crap tool as we are. Although they didn't say it, I think one of our key employees quit over the frustration of dealing with marketing cloud.
Outbrain logo

Native Advertising Platform

Features

Total

Outbrain logo
theTradeDesk logo

17

86

29

features in common

17

features in common

Outbrain logo

Outbrain user ratings

Functionality

3.8
(31)

Top features

  • A/B Testing

    5.0

  • Reporting & Statistics

    4.0

  • Real-Time Reporting

    4.0

theTradeDesk logo

theTradeDesk user ratings

Functionality

4.3
(15)

Top features

  • Audience Targeting

    5.0

  • Budget Management

    5.0

  • Bidding Strategies

    5.0

Pricing

Starting from

$20

Value for money

Outbrain logo
3.5

0.3

theTradeDesk logo
3.8

What users say about Outbrain's value for money

It has all the great features that I want. CPC is low, not as costly as other rivals, easy to use, are some features which make it amazing.
I think Native Advertising is the future and i am happy working with such a big player like Outbrain and to be honest, i am enjoying their great customer support.
Match2One logo

Programmatic advertising solution for agencies & businesses

Features

Total

Match2One logo
theTradeDesk logo

11

34

29

features in common

11

features in common

Match2One logo

Match2One user ratings

Functionality

4.5
(6)

Unique features

  • Media Planning

    N/A

  • Channel Management

    N/A

  • Customizable Reports

    N/A

theTradeDesk logo

theTradeDesk user ratings

Functionality

4.3
(15)

Top features

  • Audience Targeting

    5.0

  • Budget Management

    5.0

  • Bidding Strategies

    5.0

Marketing 360 logo

#1 Marketing Platform For Small Business

Features

Total

Marketing 360 logo
theTradeDesk logo

19

336

29

features in common

19

features in common

Marketing 360 logo

Marketing 360 user ratings

Functionality

4.5
(1.1K)

Top features

  • Online Payments

    5.0

  • Data Security

    5.0

  • Online Invoicing

    5.0

theTradeDesk logo

theTradeDesk user ratings

Functionality

4.3
(15)

Top features

  • Audience Targeting

    5.0

  • Budget Management

    5.0

  • Bidding Strategies

    5.0

Pricing

Value for money

Marketing 360 logo
4.4

0.6

theTradeDesk logo
3.8

What users say about Marketing 360's value for money

They have been wonderful to work with. They have went over and beyond and have been very accommodating while working with me.
As promised it is taking off and extremely excited for what else is to come in the future and what executives can work now they have a great website to send all of my leads to.