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Trusted by over 21,000+ marketers and thousands of direct media owners, Criteo enables marketers to acquire more customers and increase repeat purchases from existing customers using the world's largest open shopper data set and machine learning technology.
Typical customers
Platforms supported
Support options
Training options
Value for money
3.9
/5
16
Starting from
No pricing info
Value for money contenders
Functionality
3.9
/5
16
Total features
23
8 categories
Functionality contenders
Overall Rating
3.9
/5
16
Positive reviews
7
4
3
1
1
Overall rating contenders
Chitta Ranjan D.
Verified reviewer
Health, Wellness and Fitness, 201-500 employees
Used daily for 1-2 years
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I am using Criteo for one of our E-commerce clients from last two years. The conversion rate and average order value are always good. Overall my experience with Criteo is excellent.
One of the best, easy to use industry top leader in retargeting. Retarget your traffic simply by adding Criteo script to your website. Excellent customer support with a dedicated account manager who will guide you with bid optimization techniques. In addition to multiple other websites, it also shows ads on Facebook. With its dashboard report, one can get a clear idea on the number of impressions, clicks, conversion and revenue details every day to track the performance.
For an E-commerce website, it's not that easy to implement the Criteo script.
Thank you for your review Chitta. Do let us know what issues or suggestions you had on the implementation side and we'll pass this on to our product team.
Cameron S.
Verified reviewer
Consumer Goods, 51-200 employees
Used daily for 1-2 years
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Overall, we're happy with the results our e-commerce campaigns have experienced with the addition of Criteo. Revenue and overall web traffic have increased.
The dynamic retargeting options that Criteo offers are vast and effective - we've been seeing around 2.0 ROAS since implementation with a limited budget.
Unfortunately, customization options for the creatives themselves are a bit limited. For example, we've been running into issues of having the same product show four separate times in the same creative - not a professional look.
Anonymous Reviewer
Verified reviewer
Internet, 1-10 employees
Used daily for 2+ years
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Usando Criteo se logra hacer una estrategía de retargeting muy eficaz, la única pega es que la atribución post clic no está del todo clara.
Mejorar el tracking post clic Los costes son muy altos especialmente en temporada alta.
Showing original review in Spanish. See translation
Gabriel Z.
Financial Services, 51-200 employees
Used daily for 2+ years
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Inventory and performance in comparison with GDN. Great customer support.
The platform is not really user friendly so you end up depending on the support team.
Artur N.
Verified reviewer
Retail, 51-200 employees
Used daily for 2+ years
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An easy-to-manage, effective tool for retargeting on the basis of RTB.
Easy budget management and a transparent way to define the target result. Very high efficiency. Great support.
The administration panel after the changes is less transparent and convenient to use (although it looks better). Large, unpredictable fluctuations in effectiveness (though this is a question of market behavior rather than of the software itself).
Q. What type of pricing plans does Criteo offer?
Criteo has the following pricing plans:
Pricing model: Subscription
Q. Who are the typical users of Criteo?
Criteo has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Small Business
Q. What languages does Criteo support?
Criteo supports the following languages:
English, French, German, Irish, Japanese, Spanish
Q. Does Criteo offer an API?
No, Criteo does not have an API available.
Q. What level of support does Criteo offer?
Criteo offers the following support options:
Chat, Email/Help Desk, Phone Support, FAQs/Forum