Marin Software Pricing, Features, Reviews & Comparison of Alternatives

Marin Software

Online Advertising Management Platform

3.43/5 (7 reviews)

Marin Software overview

What is Marin Software?

Marin Software provides online advertising management solutions, offering an integrated platform for managing search (SEM), display, and social marketing.
www.marinsoftware.com

Pricing

Starting from
$499/month
Pricing options
Subscription
Free trial
 
Value for money
View Pricing Plans

Devices

Business size

S
M
L

Markets

United States, Canada, United Kingdom, Australia, China and 3 other markets, India, Japan, Germany

Supported languages

English, French, German, Japanese
Marin Software screenshot: Powerful automation, complete user controlMarin Software screenshot: Optimize spend across multiple channelsMarin Software screenshot: Dimension analysis

Marin Software reviews

Value for money
Features
Ease of use
Customer support
  3.0
  4.1
  3.7
  2.7
Anonymous

Amazing Tool

Used daily for 6-12 months
Reviewed 2018-11-07
Review Source: Capterra

Pros
There was a lot to like about Marin. The best thing about Marin is they are always looking to improve their algorithm and tools. They’re support team is awesome as well.

Cons
If you have a lot of data, bulk sheets can error and those errors can be hard to figure out

Rating breakdown

Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Anonymous

Capable of more than I realised

Used weekly for less than 6 months
Reviewed 2019-05-14
Review Source: Capterra

Pros
The automated bidding algorithms are way more advanced than I originally realised. Setting up a combination of automated bidding rules, triggered bid adjustments, and learning algorithms can really make any marketing account way more cost efficient.

Cons
Old User Interface - could use a refresher.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 7/10

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Steven Montross

The customer support was terrible but I do like the A/B testing functions in the software.

Used daily for less than 6 months
Reviewed 2017-10-09
Review Source: Capterra

You can easily set up and analyze A/B tests for your paid search accounts across Google, Bing, and Gemini.

Pros
I really liked how easy it is to set up A/B tests for keywords and ad copy. I think this was super beneficial for optimizing a paid search account.

Cons
I thought the customer service was terrible. I also do not like how you cannot see today's data/performance and have to wait until the next day.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 1/10

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Anonymous

Great software but customer service lacks

Used occasionally for 1-2 years
Reviewed 2019-05-16
Review Source: Capterra

great service, needs to work on CS

Pros
I used Marin a couple of years back and their automated bidding is superb to anything else I have ever used

Cons
Customer service was a constant let down - this is why I stopped using Marin

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 8/10

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Andrey Rusev

User friendly product but need more tailored functionality

Used daily for less than 6 months
Reviewed 2019-04-30
Review Source: Capterra

Marin helps us to track and handle advanced keyword bidding.

Pros
The most liked feature by me is that Marin helps me to do tasks in bulk to Google And Bing Ads.

Cons
Sometimes graphs don’t correspondent to the chosen filters which is very irritating.

Rating breakdown

Ease of use
Features

Likelihood to recommend: 8/10

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Marin Software pricing

Starting from
$499/month
Pricing options
Subscription
Free trial
 
View Pricing Plans

Marine Software is available in two Editions:

Marin Professional: marin fee--flat rate 4% of spend, minimum $500/month
Marin Enterprise: marin fee--flat rate dependent on monthly spend, minimum $5000/month

Marin Software features

API

A/B Testing (208 other apps)
Activity Dashboard (367 other apps)
Automatic Notifications (214 other apps)
Campaign Analysis (306 other apps)
Campaign Management (365 other apps)
Campaign Segmentation (208 other apps)
Content Management (277 other apps)
Customizable Branding (284 other apps)
Customizable Templates (294 other apps)
Data Import/Export (264 other apps)
Drag & Drop Interface (260 other apps)
Email Marketing Management (206 other apps)
Engagement Analytics (269 other apps)
Monitoring (255 other apps)
Multi-Channel Marketing (248 other apps)
Real Time Analytics (251 other apps)
Reporting & Statistics (362 other apps)
Social Media Integration (320 other apps)
Third Party Integration (359 other apps)

Additional information for Marin Software

Key features of Marin Software

  • Configurable executive dashboards
  • Marketing demand generation
  • Cross-channel analytics
  • Audience targeting
  • Quality management
  • Predictive bidding
  • Multi-event conversion
  • Forecasting
  • Seamless URL management
  • Bidirectional synchronization
  • Flexible revenue capture
  • Analytics-to-action UI
View All Features