Acquisio Reviews - Pros & Cons, Ratings & more

AgencyAnalytics

Semrush

monday.com

Acquisio is a suite of solutions for agencies and marketers to sell, launch, manage, optimize and report on  digital advertising campaign on Google, Facebook and Bing Ads. Marketers use their industry leading AI-powered PPC automation solutions to improve efficiency and scale their business.

Acquisio

Web-based

SEM Account Manager

After change to Acquisio for Kenshu it has been amazing and extremely easy to use the support team is amazing.

Supply Chain Admin

Even though I don't use that often, there are great quality of products and easy to use. Also has great features.

Search Strategist

Excellent Adwords API that has most of the functionality you want, and BBM is awesome.

Digital MArketing Strategist

It is of great value and gives great insight into campaigns on a month-to-month/year-to-year basis.

Account Manager

BBM & budget management features are fantastic, and KPI setting makes a great visual indication of whats happening in accounts.

Customer Success Manager

It's really easy to set up and integrate with AdWords. It also has great ability to manage campaigns and optimize.

Terrible, Terrible, Terrible, Ruin my Adwords Account, Waste of 6 hours.

But objectively, the best part about Acquisio is the Bid and Budget Management tool. It analyzes keyword bids 24/7 and automatically makes adjustments using intelligent bidding.

The biggest problem is that they add in small print that the contract auto renews but they don't send you a formal renewal or a way for you to opt out of renewing (very shady).

Search Supervisor

Cons are no social PPC management (although that's coming soon) and some features, like labels, are missing.

Owner

The sales person decided how others should act and respond to their pushy sales tactics.

President

Im not sure who is designing the software but its off.

five out of five stars! Acquisio has done an excellent job.

Excellent Software

I'm keeping my budgets optimized and my campaigns optimized through Acquisio's Bid and Budget Management tool.
If you have questions about the service or if you're facing problems, your account manager is a great point of contact, plus, there is the ticketing system that works really well.
Acquisio will not leave you hanging. They provide timely and relevant answers to your questions.

You All-in-One PPC Campaign Management and Reporting Interface

Acquisio has some nice features, but in the end, it didn't work for our company and we had to cancel the service.

Not Great for Campaigns with Small Budgets

I worked in Acquisio extensively. There are definitely pros and cons. 

I loved it when I didn't have to consider paying for it. Clients loved it. They loved the reporting and the BBM tool.

Extremely Good Reporting and PPC Software That Comes at a Price

Acquisio is a performance marketing platform that allows you to manage your search, social, and display campaigns and get the most out of local search campaigns. Save time on automatic reporting, get the best optimization tools available, and get higher-performing campaigns than ever before. You shold try Acquisio too or share it with your friends

Acquisio Rivew From a Mexican Google Partner

Awesome platform for managing  multiple PPC campaigns 

At the beginning while selling you the platform Aqquisio was great.  After you are onboarded things change and support is not as great.  The biggest problem is that they add in small print that the contract auto renews but they don't send you a formal renewal or a way for you to opt out of renewing (very shady).   I got stuck with another 6 months even if I am not using the account and they were not willing to do a friendly cancelation.  I had file a dispute.  

Results are really not that great! They need to concentrate getting conversions not more clicks.

Poor Overall Experience

Optimized the budget and bid management of some campaigns with higher numbers. Automate some tasks and frees up time.

Very good software for bid management

High level reporting platform

Acquisio really streamlines our processes for reporting. Connecting your accounts is a breeze and it really give us a holistic view of each campaign. The staff is extremely helpful, although you may never need their assistance because the product is THAT user friendly. If you do, you can expect a fast and courteous response.

Reporting Made Simple W/Management!

Pros:
It puts everything in one place. It manages bids and budgets more efficiently than a human being could, and allows you to be more efficient. They're clearly working to improve the platform.
Cons:
Acquisio's BBM still has some hiccups, and I end up having to manage the accounts manually.

A Good Product That's Getting Better

I enjoy the aggregation functionality and the BBM optimization tool is great. Reporting tool could be more flexible including better filtering options.

Good SEM aggregator

Honestly every day we use Acquisio we find out deeper functionality and ease of use. the hip-chat integration is very nice,

Review for
Acquisio

It was great to try a new platform. 

I had evaluated several different platforms to help us run more efficient PPC campaigns and finalized on Acquisio for a number of reasons.  1.  Acquisio gave us an amazing "global" perspective of performance.  2.  Acquisio was easy to use in adding new accounts and had many connectors to import/export additional data points.  3. Acquisio seemed to be the most fair in their pricing platforms.

We are super happy and have looked at potential replacements over the years and have not found anything that would make us leave.

Acquisio Rocks

This has helped me avoid overspending and impress more clients with a better ROI.

Amazing automated budget spending!

I can honestly say "ACQUISIO" is almost the perfect and complete user friendly bid management software solution. Interface in general has always been confusing with platforms however Acquisio's work bench does not have that issue here. 
Customised reporting is my favorite feature and the support is always second to none! 

Keep up the good work!!!

Kenshoo helps to change a lot of information to Google and Bing to create campaigns and ad groups. Kenshoo uses filtering in order to sort out data so it depends if you like it or not. Kenshoo has a great profile optimization tool.

The Future Is Now!

The BBM software has been instrumental in helping us manage a rapidly growing stable of accounts. 

Excellent Adwords API that has most of the functionality you want, and BBM is awesome

Aquisio is one of the most complete PPC management solutions. The interface is intuitive and easy to get used to once you work with it often. They provide live training sessions on request and have instant chat tech support to resolve issues faster. Their reports are fully customizable and easy to schedule and replicate.  Well worth the money if you manage lots of campaigns.

Robust Digital Marketing Platform

This a a decent reporting software, but the interface is not very user friendly and data connection is harder than it should be. I wish it was easier to customize reports, and I don't love the look of the finished report. All the data is there, and customer service with them is great, but overall it's just...'eh!

Okay, but...

The software doesn't do what its told to do. it has its own mind even though you set the parameters and it goes and does the opposite of what my settings are. I discussed it with my representative but this is the way your stuff works. For example, If I set a range for the bid it will go under my minimum. or not update at all or sometimes overbid.

My Review form 1st Commercial Credit

Raul,

My name is David Sullivan I¿m the VP of Customer Success at ACQUISIO.  I recall meeting you a little over a year ago at a conference here in Austin.  Your feedback on BBM is very disappointing to hear.  I have reached out to your Account Manager to set up a call between the three of us to further discuss your current experience.  I look forward to reconnecting and seeing what we can do to improve your experience with acquisio.


Where Acquisio excels above all others is in customer service. Everyone, and I mean everyone, from Client Service representative to the developers to the CEO, demonstrates that they value the relationship with their customers above all else. And that feels awesome.

An awesome company focused on customer service, scalability, automation, and superior results

Very good reporting platform, rules and automation need improvement. I would recommend this product.

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