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ActiveCampaign vs Dripify Comparison (2026)

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ActiveCampaign

Dripify logo

Dripify

Overview

ActiveCampaign is the AI-first marketing platform built to transform how marketers, agencies, and entrepreneurs work. Use Active Intelligence to power goal-aware automations and orchestrate personalized experiences across email, SMS, and WhatsApp.

Dripify is a lead capture solution that helps sales teams manage LinkedIn prospecting via email campaigns, sales funnels, performance tracking, and more. The platform offers an intuitive interface and features that allow users to create customized drip campaigns, manage teams, analyze engagement rates, and respond to leads. Additionally, it also integrates with several third-party applications such as Google Sheets, Zoho, Asana, and more.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

15

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

39

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.6

2.5K

5

4

3

2

1

1.7K

681

118

33

29

  • Value for money
  • Ease of use
  • Features
  • Customer support
77%
would recommend this app

4.7

477

5

4

3

2

1

365

93

13

2

4

  • Value for money
  • Ease of use
  • Features
  • Customer support
82%
would recommend this app

Pros

“Its built-in CRM allows us to manage pipelines, track deals and score leads, ensuring every opportunity is followed up at the right time.”
MN

Mamute N.

Sales and Marketing Specialist

“It automatically captures and organizes leads from our website, trade shows, product enquires and referrals, ensuring every sales opportunity is accounted for from the very beginning.”
MS

Mark S.

Sales Director

“It has completely redefined the way we execute sales and marketing initiatives, making it easier to attract new prospects, nurture customer relationships and convert opportunities into successful deals. Since adopting the platform, our campaigns have become more targeted, our sales processes more efficient and collaboration between sales and marketing teams has improved.”
MS

Mark S.

Sales Director

Pros

“As someone responsible for outbound business development and prospecting, I've found it useful for maintaining consistent engagement with target accounts while freeing up more time for personalized conversations and qualification activities. While it shouldn't replace personalized outreach entirely, it is a valuable tool for SDRs, BDRs, and sales teams looking to scale their LinkedIn prospecting efforts more efficiently.”
JV

Jordan V.

Sales Specialist

“The campaign builder is easy to use, and the reporting features provide good visibility into acceptance rates, response rates, and overall campaign performance.”
JV

Jordan V.

Sales Specialist

“I used it to open up an entirely new revenue stream for the last agency i worked with, have used it successfully on at least 25 accounts, and every time i have some sort of question or concern their support writes back very quickly.”
Verified reviewer profile picture

James B.

Director of Account Operations

Cons

“The high pricing levels are not good value since our international B2B database is expanding, and customer service or specific client service is much too slow when we require to make difficult security permissions to our regional salespeople.”
CA

Christopher A.

Commercial Director

“When I attempted to change my billing from annual to monthly for the same plan, the company claimed it had migrated my account from an old model to a new one and that it would now cost more than 7 times what I was paying previously because I was "downgrading."”
KS

Kathryn S.

Owner

“We need this for use cases like authorised reps, next of [sensitive content hidden], and broker–client relationships, and it’s frustrating that a CRM level product doesn’t support it.”
DT

Dan T.

CMO

Cons

“When I downloaded lead lists with all the data in an excel sheet, everything was in one cell and it is hard to see them through.”
LD

Laszlo D.

Managing Director

“I did not like that I could not edit a sequence or remove one of the actions after it was launched. When you are just learning, you tend to make adjustments. ”
MW

Michael W.

Founder

“It's a shame that I cannot select gender and age range on LinkedIn Sales Navigator, as my target audience is mainly women.”
AJ

Aleks J.

Founder and Registered Dietitian

  • Vendor responds to reviews
  • Last review9 days ago
  • Vendor responds to reviews
  • Last review4 months ago

Key features

  • Total features180
  • A/B Testing
  • AI Copilot
  • AI Sorting
  • AI Text Generation
  • AI Text Summarization
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Activity/News Feed
  • Adaptive Learning
  • Alerts/Notifications
  • Appointment Scheduling
  • Archiving & Retention
  • Assignment Management
  • Attachment Search
  • Automated Alerts and Tasks
  • Automated Email Responses
  • Automated Scheduling
  • Autonomous Task Execution
  • Autoresponders
  • Basic Reporting
  • Batch Processing
  • Behavior Analytics
  • Breadth of Partner Applications
  • Budgeting
  • Building and Personalizing Emails
  • CAN-SPAM Compliance
  • CRM
  • CRM Integration
  • Calendar Management
  • Calendar Sync
  • Calendar/Reminder System
  • Calendaring
  • Call Logging
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Canned Responses
  • Channel Management
  • Chat/Messaging
  • Click Tracking
  • Client Management
  • Collaboration Tools
  • Commenting/Notes
  • Commission Management
  • Contact Database
  • Contact Management
  • Content Management
  • Conversion Rate Optimization
  • Conversion Tracking
  • Cross-system Integration
  • Customer Database
  • Customer Engagement
  • Customer Journey Mapping
  • Customer Segmentation
  • Customer Social Profiles
  • Customer Support
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Dashboard
  • Data Extraction
  • Data Import & Export Tools
  • Data Import/Export
  • Data Quality Management
  • Data Recovery
  • Data Visualization
  • Deal Management
  • Decision Making
  • Document & Content Mgmt.
  • Document Management
  • Document Storage
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • E-commerce Integration
  • Email Automation
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Sequences
  • Email Templates
  • Email Tracking
  • Email and Mobile Preview
  • Engagement Tracking
  • Event / Webinar Marketing
  • Event Marketing
  • Event Triggered Actions
  • Field Sales Management
  • File Sharing
  • For Mac Devices
  • For Sales Teams/Organizations
  • For Small Businesses
  • For Startups
  • For iPad Devices
  • Forecasting
  • Forms Management
  • GDPR Compliance
  • Gamification
  • Generative AI
  • Gmail Integration
  • Goal Setting/Tracking
  • HTML Editor
  • High-Volume Sending
  • Image Library
  • Inbox Management
  • Interaction Tracking
  • Internationalization
  • Kanban Board
  • Landing Pages/Web Forms
  • Lead Assignment
  • Lead Capture
  • Lead Distribution
  • Lead Engagement
  • Lead Generation
  • Lead Management
  • Lead Notifications
  • Lead Nurturing
  • Lead Qualification
  • Lead Scoring
  • Lead Scoring and Grading
  • Lead Segmentation
  • Lead Verification/Validation
  • List Management
  • Live Chat
  • Manage Email Deliverability
  • Manage Email Lists
  • Marketing Automation
  • Marketing Calendar
  • Marketing Lead Database
  • Marketing ROI Analytics
  • Mass Texting
  • Mobile Access
  • Mobile App
  • Mobile Optimization
  • Mobile Optimized
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Multi-Channel Social Integration
  • Multi-Language
  • Multi-step Planning
  • Multi-user Account
  • Multiple User Accounts
  • Multivariate Testing
  • Newsletter Management
  • Opportunity & Pipeline Mgmt.
  • Opportunity Management
  • Performance Metrics
  • Performance and Reliability
  • Personalization
  • Pipeline Management
  • Pipeline Reports
  • Predefined Rules
  • Predictive Analytics
  • Preview Functionality
  • Prioritization
  • Proactive Assistance
  • Product Catalog
  • Product Recommendations
  • Program Management
  • Prospecting Tools
  • Queue Management
  • Quotes/Estimates
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Notifications
  • Real-Time Reporting
  • Referral Tracking
  • Reminders
  • Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Revenue Analytics
  • Sales Pipeline Management
  • Search/Filter
  • Segmentation
  • Sentiment Analysis
  • Social Media Integration
  • Social Media Monitoring
  • Source Tracking
  • Task Management
  • Total features41
  • A/B Testing
  • AI Copilot
  • AI Sorting
  • AI Text Generation
  • AI Text Summarization
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Activity/News Feed
  • Adaptive Learning
  • Alerts/Notifications
  • Appointment Scheduling
  • Archiving & Retention
  • Assignment Management
  • Attachment Search
  • Automated Alerts and Tasks
  • Automated Email Responses
  • Automated Scheduling
  • Autonomous Task Execution
  • Autoresponders
  • Basic Reporting
  • Batch Processing
  • Behavior Analytics
  • Breadth of Partner Applications
  • Budgeting
  • Building and Personalizing Emails
  • CAN-SPAM Compliance
  • CRM
  • CRM Integration
  • Calendar Management
  • Calendar Sync
  • Calendar/Reminder System
  • Calendaring
  • Call Logging
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Canned Responses
  • Channel Management
  • Chat/Messaging
  • Click Tracking
  • Client Management
  • Collaboration Tools
  • Commenting/Notes
  • Commission Management
  • Contact Database
  • Contact Management
  • Content Management
  • Conversion Rate Optimization
  • Conversion Tracking
  • Cross-system Integration
  • Customer Database
  • Customer Engagement
  • Customer Journey Mapping
  • Customer Segmentation
  • Customer Social Profiles
  • Customer Support
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Dashboard
  • Data Extraction
  • Data Import & Export Tools
  • Data Import/Export
  • Data Quality Management
  • Data Recovery
  • Data Visualization
  • Deal Management
  • Decision Making
  • Document & Content Mgmt.
  • Document Management
  • Document Storage
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • E-commerce Integration
  • Email Automation
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Sequences
  • Email Templates
  • Email Tracking
  • Email and Mobile Preview
  • Engagement Tracking
  • Event / Webinar Marketing
  • Event Marketing
  • Event Triggered Actions
  • Field Sales Management
  • File Sharing
  • For Mac Devices
  • For Sales Teams/Organizations
  • For Small Businesses
  • For Startups
  • For iPad Devices
  • Forecasting
  • Forms Management
  • GDPR Compliance
  • Gamification
  • Generative AI
  • Gmail Integration
  • Goal Setting/Tracking
  • HTML Editor
  • High-Volume Sending
  • Image Library
  • Inbox Management
  • Interaction Tracking
  • Internationalization
  • Kanban Board
  • Landing Pages/Web Forms
  • Lead Assignment
  • Lead Capture
  • Lead Distribution
  • Lead Engagement
  • Lead Generation
  • Lead Management
  • Lead Notifications
  • Lead Nurturing
  • Lead Qualification
  • Lead Scoring
  • Lead Scoring and Grading
  • Lead Segmentation
  • Lead Verification/Validation
  • List Management
  • Live Chat
  • Manage Email Deliverability
  • Manage Email Lists
  • Marketing Automation
  • Marketing Calendar
  • Marketing Lead Database
  • Marketing ROI Analytics
  • Mass Texting
  • Mobile Access
  • Mobile App
  • Mobile Optimization
  • Mobile Optimized
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Multi-Channel Social Integration
  • Multi-Language
  • Multi-step Planning
  • Multi-user Account
  • Multiple User Accounts
  • Multivariate Testing
  • Newsletter Management
  • Opportunity & Pipeline Mgmt.
  • Opportunity Management
  • Performance Metrics
  • Performance and Reliability
  • Personalization
  • Pipeline Management
  • Pipeline Reports
  • Predefined Rules
  • Predictive Analytics
  • Preview Functionality
  • Prioritization
  • Proactive Assistance
  • Product Catalog
  • Product Recommendations
  • Program Management
  • Prospecting Tools
  • Queue Management
  • Quotes/Estimates
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Notifications
  • Real-Time Reporting
  • Referral Tracking
  • Reminders
  • Reporting
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Revenue Analytics
  • Sales Pipeline Management
  • Search/Filter
  • Segmentation
  • Sentiment Analysis
  • Social Media Integration
  • Social Media Monitoring
  • Source Tracking
  • Task Management

Integrations

  • Total integrations96
  • 123FormBuilder
  • Acuity Scheduling
  • Adobe Acrobat
  • Adobe Illustrator
  • Adobe Photoshop
  • Agentforce
  • Airtable
  • Amazon EC2
  • Apollo.io
  • Astra Pro
  • BigCommerce
  • Book Like A Boss
  • Booker
  • BookingKoala
  • Braze
  • Buildium
  • CTM
  • Calendly
  • Claspo
  • Claude
  • ClickFunnels
  • ClickUp
  • Cloudbeds
  • Delphi AI
  • Digistore24
  • Divi
  • Elementor
  • Eventbrite
  • Facebook Business Suite
  • Fireflies
  • Fiverr
  • GoDaddy Website Builder
  • Google Ads
  • Google Analytics
  • Google Workspace
  • Gravity Forms
  • HubSpot Marketing Hub
  • HubSpot Sales Hub
  • Insightly CRM
  • Jotform
  • JustCall
  • Kajabi
  • Kit
  • Klarna
  • Kommo
  • Landingi
  • Leadpages
  • LearnDash
  • LinkedIn Sales Navigator
  • Looker
  • ManyChat
  • Meta for Business
  • Microsoft Outlook
  • Microsoft Power BI
  • Notion
  • Odoo ERP
  • OnceHub
  • OnePageCRM
  • PandaDoc
  • Pipedrive
  • Plug&Pay
  • Postmark
  • Practice Better
  • Proposify
  • QuickBooks Online
  • RGE Studio
  • RegFox
  • Salesforce Sales Cloud
  • SamCart
  • Shopify
  • Shopify Plus
  • Slack
  • Squarespace
  • Subsplash
  • SurveyMonkey
  • Systeme.io
  • TechnoMile Contracts Suite
  • Thinkific
  • Twilio
  • Typeform
  • VideoAsk
  • WPForms
  • WebinarJam
  • WhatsApp API
  • WishList Member
  • Wix
  • Wix Studio
  • WooCommerce
  • WordPress
  • WordPress.org
  • Zanda (formerly Power Diary)
  • Zapier
  • Zendesk AI
  • ZeroBounce
  • Zoho CRM
  • Zoom Workplace
  • ablefy
  • Total integrations2
  • 123FormBuilder
  • Acuity Scheduling
  • Adobe Acrobat
  • Adobe Illustrator
  • Adobe Photoshop
  • Agentforce
  • Airtable
  • Amazon EC2
  • Apollo.io
  • Astra Pro
  • BigCommerce
  • Book Like A Boss
  • Booker
  • BookingKoala
  • Braze
  • Buildium
  • CTM
  • Calendly
  • Claspo
  • Claude
  • ClickFunnels
  • ClickUp
  • Cloudbeds
  • Delphi AI
  • Digistore24
  • Divi
  • Elementor
  • Eventbrite
  • Facebook Business Suite
  • Fireflies
  • Fiverr
  • GoDaddy Website Builder
  • Google Ads
  • Google Analytics
  • Google Workspace
  • Gravity Forms
  • HubSpot Marketing Hub
  • HubSpot Sales Hub
  • Insightly CRM
  • Jotform
  • JustCall
  • Kajabi
  • Kit
  • Klarna
  • Kommo
  • Landingi
  • Leadpages
  • LearnDash
  • LinkedIn Sales Navigator
  • Looker
  • ManyChat
  • Meta for Business
  • Microsoft Outlook
  • Microsoft Power BI
  • Notion
  • Odoo ERP
  • OnceHub
  • OnePageCRM
  • PandaDoc
  • Pipedrive
  • Plug&Pay
  • Postmark
  • Practice Better
  • Proposify
  • QuickBooks Online
  • RGE Studio
  • RegFox
  • Salesforce Sales Cloud
  • SamCart
  • Shopify
  • Shopify Plus
  • Slack
  • Squarespace
  • Subsplash
  • SurveyMonkey
  • Systeme.io
  • TechnoMile Contracts Suite
  • Thinkific
  • Twilio
  • Typeform
  • VideoAsk
  • WPForms
  • WebinarJam
  • WhatsApp API
  • WishList Member
  • Wix
  • Wix Studio
  • WooCommerce
  • WordPress
  • WordPress.org
  • Zanda (formerly Power Diary)
  • Zapier
  • Zendesk AI
  • ZeroBounce
  • Zoho CRM
  • Zoom Workplace
  • ablefy

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