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Influitive vs Kangaroo Comparison (2026)

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Influitive

Kangaroo

Overview

The Influitive platform helps B2B companies discover, nurture, and mobilize their customers, developers, partners, and employees to shorten sales cycles, amplify marketing, increase retention and drive product innovation.

Kangaroo’s powerful loyalty marketing solution can be completely customized to engage customers via personalized offers and rewards, automated marketing, digital gift cards, branded app, custom omnichannel experience & robust reporting. Kangaroo is available in English, French, Spanish & Portuguese.

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Video & Screenshots

Pricing

Starting from

1499

Per month

Free trial available
Credit cardless trial
Free account
Subscription based

Starting from

Per month

Free trial available
Credit cardless trial
Free account
Subscription based

User reviews

4.7

247

178

Value for money

Ease of use

Features

Customer support

90%

would recommend this app

4.9

261

228

Value for money

Ease of use

Features

Customer support

88%

would recommend this app

Pros

“Would love more options for customization - we have received feedback from customers about changes they'd like to see that we can't make. While there are robust reporting features, there is so much there that it can be hard to comprehend/sift through data (though this is changing!)”

Maura F.

Community Manager

“Personally, I'd like to see more advanced forum management (admin/poweruser PoV - why can we not make some of our prime advocates moderators for certain forums or threads?), and make it easier to host content (eg. embedded presentations, videos).”

Ann W.

Product Operations Manager

“It's a fun way to get your customers involved and a great way to source advocates for various activities.”

Jenna C.

Marketing Manager

Pros

“We loved the ability to create unique rewards and automate marketing campaigns to target different customer behaviors, which is critical for an e-commerce store like ours.”

Nour H.

Online Shop Admin

“We liked the flexibility to customise points, rewards, and customer tiers, and the dashboard is simple to use for tracking customer activity.”

Nour E.

Owner manager

“Platform Flexibility and Features: The app allows for a deep level of customization on our specific needs for petshoplebanon.com.”

Nour H.

Online Shop Admin

Cons

“Sometimes the admin side of things are frustrating. When I want to go back just one page it'll sometimes take me farther back.”

Bianca W.

Customer Advocacy Marketing Manager

“Reporting is still a struggle for me.”

Jenn K.

Customer Engagement Marketing Manager

“My largest issue is with administrator accounts being a separate account type to users and the lack of ability to upgrade and downgrade accounts.”

Leo W.

Community Manager

Cons

“Sometimes the syncing between in-store and online customers is slow, which can create duplicate accounts or delays in points showing up.”

Nour E.

Owner manager

“Not being able to adjust or change tiers without starting the customers back to 0.I wish it was easier to make changes without it effecting the customers points.”

Rudy G.

owner

“Additionally, sometimes, when logging into our account through Kangaroo, we have to wait for a second, reload the site, and log in again for it to pull up.”

Donna H.

Owner