Influitive Pricing, Features, Reviews & Comparison of Alternatives

Influitive

Customer-Powered Growth

4.7/5 (227 reviews)

Influitive overview

What is Influitive?

Influitive allows you to build a community and invite your customers to complete missions, referrals, product reviews, social media posts, and participate in a modern forum with ideation, Q&A, voting and more! As they engage with personalized content, targeted at individuals or groups, they build a stronger relationship with your business and each other, while getting rewarded for their time. You’ll be able to easily visualize and report on the ROI of all engagement in your community.
influitive.com

Pricing

Pricing options
Subscription
Value for money
View Pricing Plans

Devices

Business size

S
M
L

Markets

United States, Canada, United Kingdom, Australia

Supported languages

English
Influitive screenshot: Get your advocates to complete fun, educational and business-related challengesPut your customers at the heart of your marketingInfluitive screenshot: Make it easy and rewarding for your advocates to submit referralsInfluitive screenshot: See the status of submitted referrals at a glanceInfluitive screenshot: Make it easy for your advocates to complete challenges anywhere, anytimeInfluitive screenshot: Easily track, analyze and report on acts of advocacy completed

Influitive user reviews

Value for money
Features
Ease of use
Customer support
  4.4
  4.5
  4.5
  4.8
Nicholas Chambers

Producing Great Results!

Used daily for less than 6 months
Reviewed 2016-08-30
Review Source: GetApp

The idea of customer advocacy and customer marketing is a new way of thinking within B2B business. I feel fortunate that we have chosen a partnership with Influitive, who in my mind, is the leader in this particular space. Our implementation was quite easy and even with my competing priority of creating an online user community at the same time. Their customer support is quite incredible. They are timely, polite, and sure to close the loop. The knowledge base articles are great and usually show walk-throughs and how-to's on nearly everything. I also appreciate their willingness to continue to foster partnership through ongoing coaching with advocacy experts every two weeks. They have even gone so far as to add me to a great SLACK group with Awesome Advocate Marketers from around the world to learn and grow. As a result of our coaching, execution, and leveraging the software within the first 30 days we have had 12 new software reviews, 9 referral leads, and 10+ users raising their hand to be references. I have been blown away with our results and so have my executives. We are going to continue to build on our early success and leverage this tool at an upcoming event - specifically with Influitive's great mobile app. Another thing I appreciate about Influitive is they are constantly learning, growing and trying new things. Their own VIP AdvocateHub is a great place to learn about the company, what's coming around the corner, and also great advice to incorporate into your own hub. We are really looking forward to continuing our success with our Hub and ultimately mobilizing our advocates to spread the footprint of our brand and services via word of mouth, social, and reviews while having fun at the same time!

Pros
You truly get out what you put in. The time spent building campaigns and targeted challenges are directly related to what results you're able to yield thereafter. Their customer support is incredible. Their coaching is very helpful and they are all about building value for your Hub. If you are the sponsor, rest assured you will have plenty of benchmarking and metrics to present to your executive teams.

Cons
No real cons to speak of at this time. Like any other B2B company, they are interested in appending add-on solutions such as API links to Marketo, Salesforce, SSO etc. These do cost money and are typically not included in a base contract.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Jessica Mitchell

Amazing Platform to Build a Customer Community & an Advocate Marketing Program

Used daily for 2+ years
Reviewed 2020-11-03
Review Source: Capterra

Pros
Influitive helps us communicate with our customers in a meaningful way at scale and reward them for everything that they do for our business. Not only can we provide tools and resources to help customers with our product but we can drive measurable results by utilizing advocates to help with every aspect of the business including sales, customer success, editorial, marketing and product development. It's a great way to create a community amongst our customers and we can get feedback on various initiatives quickly. What I love about the advocate hub is it's intuitive, easy to use and is adaptable. I like to think of it as a ball of clay - you can adapt it to what works for your team, audience and business. The first thing I noticed when I started using the AdvocateHub was how easy it is to use and how flexible the platform is. This enables me to adapt my program and shape it to fit my needs and strategies. Influitive is committed to ensuring their customers are successful. The company is dedicated to ensuring that my program is successful which is a huge benefit of using their platform. It feels more like a partnership than a vendor relationship.

Cons
There's not much that I would recommend in terms of room for improvement. Influitive is awesome!

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Mike Stowe

Buggy, Unreliable Software. Support is Non-existant

Used daily for 2+ years
Reviewed 2019-11-19
Review Source: Capterra

While we have had positive results with Influitive, we have faced numerous challenges. The team is almost impossible to work with (a far cry from the past where they were absolutely exceptional). There is a lack of caring about the customer and in expertise (even of their own software). My first few weeks with Influitive went like this: sales member left items out of the contract and rushed us to sign it (we did, realized our mistake, and accepted it). The company forgot to actually setup our hub (we had to email them to get them to give us what we purchased). The next thing I know I'm receiving crude calls from someone claiming to be their legal team telling me I'm being sued for someone else's account (yes they messed that up). Later, when we tried to purchase the item that was left out of the contract, they tried a bait and switch and tried again to sell us something we didn't want in place of what we specifically asked for. It's gotten to the point where we file a ticket knowing support will tell us to ignore it, and every senior person we've reached out to at the company is leaving or moving positions and unable to help us (redirecting us to other people who we never hear from).

Pros
I've used Influitive for several years. It can drive results if implemented correctly and with dedicated resources. The platform offers a nice balance for users with challenges, rewards, a messaging center, and a new focus on a forum (although if you already have a forum you cannot turn this off and they will force you to use it).

Cons
The company has changed directions pushing the forum over the challenges (the initial reason Influitive was created). The software is often unreliable, with our team finding bugs and issues almost daily. These issues range from targeting (advocates not receiving challenges), inaccurate counts, data disappearing, and blatant issues in production such as when they broke the rewards page or the challenge forms. We have numerous complaints from our users, and people complaining that it doesn't work. In less than a year we have filed probably over 20 bugs - most of which support ignores. The most common response we get is "it will fix itself eventually." While they have an API, it's very random and not well designed. For example, there is a groups endpoint, but the only way to get the group ID is to go back into the admin, go into reports, dig into the report, pivot and filter, and then eventually you'll find a hidden ID that doesn't match the group ID used throughout the system. The forum likewise is extremely buggy - although they've made vast improvements. Now posts and responses at least show up in order, although moderation and editing capabilities are a far cry from any other available forum solution (in most cases limited or non-existent). If users need to be able to copy/ paste code examples - you can forget it (this feature, while available doesn't work and is as you guessed it, extremely buggy). Unfortunately, this is the tip of the iceberg.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 0/10

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Lauren Irvin

Fantastic Customer Advocacy Platform!

Used daily for 2+ years
Reviewed 2020-11-17
Review Source: Capterra

The Influitive team has become a wonderful partner to work with. They are always there when we need them - whether it is a question for our Customer Success Manager or needing some help from support, they are always there to guide us. I love how fun and creative Influitive is - it helps keep our program fun and fresh!

Pros
I love that the platform is easy to use and allows us to engage with our customers. We are able to manage all advocacy activities - from references, case studies, speaking opportunities, social sharing, and more! The best part is we have so much fun with our customers. Influitives has enabled us to build and cultivate relationships with our customers.

Cons
I don't have a least favorite about this software. I do wish it would write over to Salesforce once a reference has been submitted, but it hasn't hindered our program at all.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Likelihood to recommend: 10/10

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Anonymous

Building great customer advocacy communities with Influitive

Used daily for 1-2 years
Reviewed 2020-11-18
Review Source: Capterra

Pros
What I love the most about Influitive is that it helps (in a rather intuitive way) build connections with your customers and helps the members of the community engage in relevant and valuable ways. It is the perfect tool to feature your products and educational resources by putting to really good use all that gamification technics can offer. Whether you want to just get to better know your end-users, drive attendance to specific events, recognize and award loyal customers, or build a strong discussion forum for your customers, Influitive has all the features you need to achieve all these. The integration with different applications is also very helpful, and the support knowledge base covers most of the questions you might have on how some things work.

Cons
The reporting can be challenging, but it offers great functionality. Some features are not intuitive, so you would need someone to walk you through the back-end to make sure you don't miss any capabilities that are relevant and helpful for your needs. The mobile app could use some improvement.

Rating breakdown

Ease of use
Features

Likelihood to recommend: 10/10

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Influitive pricing

Pricing options
Subscription
View Pricing Plans

Pricing is determined based on the feature set you need available to run your advocate marketing community. Talk with an advocacy specialist to learn more.

Influitive features

API
Activity Dashboard
Social Media Integration

A/B Testing (220 other apps)
Automatic Notifications (233 other apps)
Campaign Analysis (327 other apps)
Campaign Management (407 other apps)
Campaign Segmentation (225 other apps)
Content Management (308 other apps)
Customizable Branding (314 other apps)
Customizable Templates (325 other apps)
Data Import/Export (287 other apps)
Drag & Drop Interface (273 other apps)
Engagement Analytics (292 other apps)
Monitoring (262 other apps)
Multi-Channel Marketing (261 other apps)
Real Time Analytics (267 other apps)
Reporting & Statistics (412 other apps)
Template Management (220 other apps)
Third Party Integration (396 other apps)

Security and privacy

Encryption

Encryption of sensitive data at rest
HTTPS for all pages

Access control

Multi-factor authentication options
This will ask you to sign in with LinkedIn

Videos and tutorials

Additional information for Influitive

Key features of Influitive

  • CRM Integration
  • Challenge Editor
  • Points, Badges, & Levels
  • Gamification & Leaderboards
  • Messaging & Feedback
  • Rewards Catalog
  • Automated Reward Fulfillment
  • Perks Management
  • Segmentation
  • Multi-channel
  • Custom Branding
  • Data Export
  • Open API
  • Mobile & Web Presence
  • Referrals Management
  • Social Network Integration
  • Sales Reference Automation
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Benefits

-Drive new leads and higher conversion rates from your advocates’ referrals with referral automation and sales reference management
-Accelerate sales cycles by surrounding prospects with social proof and easily providing reference calls
-Deepen customer engagement and build 1:1 relationships, ultimately increasing customer retention
-Integrate with your CRM, marketing automation and other apps to facilitate every step of the customer journey
-Get quotes and testimonials to easily drive more user-generated content
-Generate brand awareness and increase sales through word of mouth marketing
-Segment and target individual advocates and groups to provide a personalized experience to every user
-Create a community through discussion boards and advocate-to-advocate messaging
-Receive meaningful product feedback and increase your pool of beta testers by leveraging the wisdom of the crowd
-Report on the impact of your efforts using advanced analytics and unique ROI tracking