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BigSpy Logo

Ad spy tool with advanced search capabilties

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BigSpy - 2026 Pricing, Features, Reviews & Alternatives

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All user reviews are verified by in-house moderators and provider data by our software research team.  Learn more

Last updated: March 2026

BigSpy overview

Based on 2479 verified user reviews

What is BigSpy?

BigSpy is a social media monitoring solution offering key features such as an activity dashboard, content library, and monitoring, among others.

Who uses BigSpy?

By industry, BigSpy reviewers are most commonly professionals in marketing and advertising (22%). The most frequent use case for BigSpy cited by reviewers is social media monitoring (100% of reviewers).

What do users say about BigSpy pricing?

Some users say BigSpy’s entry-level plan is affordable, but they find its features too limited. Reviewers appreciate the free trial for exploration, yet they report restrictions make evaluation difficult. Some reviewers feel advanced plans are costly, especially for small businesses, and they wish for more flexible pricing.

Starting price

9usage based /
per month

Alternatives

with better value for money


Pros & Cons

Ad Research

Competitor Analysis

Ad Insights

Pricing

Trend Analysis

Slow loading and interface lag

BigSpy’s user interface

Ease of use rating:

BigSpy pros, cons and reviews insights

To determine these pros and cons insights, we analyzed responses from 

Overall rating

Reviews sentiment

 
 
 
1-2(8)
3-4(441)
5(2,030)

What do users say about BigSpy?

BigSpy is a social media monitoring solution offering key features such as an activity dashboard, content library, and monitoring, among others.

Select to learn more


Who uses BigSpy?

Based on 2,479 verified user reviews.

Company size

Small Businesses

Enterprises

Midsize Businesses

Top industries

Marketing and Advertising
Retail
Accounting
Apparel & Fashion
Others

Use cases

Social Media Monitoring

BigSpy's key features

GetApp's analysis of 141 verified user reviews collected between July 2022 and December 2024 identifies BigSpy's most critical features and summarizes user sentiment about those features.

Activity dashboard

Reviewers appreciate BigSpy's Activity Dashboard for its clear and concise overview of key metrics such as engagement, reach, and conversions. They find it useful for monitoring and visualizing system activities and metrics. Users report that the dashboard is user-friendly, intuitive, and easy to navigate, making it accessible for both experienced marketers and beginners. They say the customizable search options and high accuracy of the data are particularly valuable. However, some reviewers mention that certain limited functionalities can be a minor hindrance. Of the 41 BigSpy users who gave detailed accounts of their use of Activity Dashboard, 98% rated this feature as important or highly important.

See related user reviews

“Activity dashboard in BigSpy very cool and a great help, It provides a clear and concise overview of key metrics such as engagement, reach, and conversions.”
AD

Abdelfattah D.

Developer

“A useful tool for monitoring and visualizing system activities and metrics.”
FF

Festim F.

Marketing Cordinator


Content library

Reviewers indicate that BigSpy's Content Library is an indispensable resource for advertisers, offering a rich repository of ad examples across various industries and platforms. They find it saves time and effort in market research by providing insights into successful ad strategies and current trends. Users appreciate the ability to track competitors' ads and gain inspiration for their own campaigns. They report that the extensive and continuously updated library helps in effective campaign planning and optimizing ad performance. Of the 78 BigSpy users who gave detailed accounts of their use of Content Library, 97% rated this feature as important or highly important.

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See related user reviews

“The content library in BigSpy is a pivotal resource for advertisers because it serves as a rich repository of ad examples across industries and platforms. This collection allows you to quickly identify successful ad strategies in your niche, saving time and effort in market research. By analyzing top-performing creatives, you gain actionable insights to craft your own compelling campaigns. Additionally, the library helps you stay updated with current trends, enabling quick adaptations for better ad performance. Overall, BigSpy's content library is a one-stop shop for inspiration, analysis, and effective campaign planning.”
Verified reviewer profile picture

Murtaza A.

Owner

“Overall, the Content Library in BigSpy is an indispensable tool for discovering successful ad formats, gaining competitive insights, and finding inspiration for creating effective marketing campaigns. ”
AK

Ajay K.

Digital Marketing executive


Monitoring

Users report that BigSpy's Monitoring capabilities are highly valuable for staying on top of competitor activities and making data-driven decisions. They find it useful for evaluating ads, discovering new ideas, and tracking promotions. Reviewers indicate that the tool is efficient for system operation and issue detection, with excellent coverage and daily updates. They appreciate the integration with multiple channels like Magento and Shopify. However, some users feel that the monitoring tool could benefit from additional auto-analysis capabilities. Of the 34 BigSpy users who gave detailed accounts of their use of Monitoring, 91% rated this feature as important or highly important.

See related user reviews

“An essential tool for a product like, honestly, it makes this product so much better to have the monitoring ability. One always wants to have a finger on the pulse of their competition.”
AN

Alex N.

Sole Proprietor

“It helps me alot in evaluate the ads”
BM

Budi M.

Owner


Activity tracking

Reviewers highlight BigSpy's Activity Tracking as a powerful tool for optimizing ad performance and staying competitive. They find it provides real-time insights into ad engagement, allowing for quick adjustments based on current data. Users appreciate the ability to track competitors' activities and evaluate ROI effectively. They report that the capability is particularly useful for e-commerce businesses and digital marketers. Some reviewers mention occasional inaccuracies in tracking, but overall, they find it indispensable for strategic planning and campaign optimization. Of the 66 BigSpy users who gave detailed accounts of their use of Activity Tracking, 88% rated this feature as important or highly important.

See related user reviews

“Activity tracking gives users the ability to see how ads are performing in real time. This means you can quickly understand which ads are receiving higher levels of engagement (likes, shares, comments, etc.) and which ones are losing traction.”
AR

Ananda R.

Owner

“Tracking especially larger competitors, helps users have IRL information, allowing them to keep their finger on the pulse of their competitors, so to speak.”
CM

Chitalu M.

Multimedia Designer


All BigSpy features

Features rating:

Filtering
Dashboard
Competitive analysis
Social listening
Sentiment analysis

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BigSpy pricing

Starting from

9

Per month

Usage Based

Pricing details
Subscription
Free trial
Free plan
Pricing range

User opinions about BigSpy price and value

Value for money rating:

Of 402 reviews that provide robust commentary on BigSpy's price and value, 56% mention it in a positive light.

Users think BigSpy offers an affordable entry-level plan, but they often find its features too limited for meaningful use, especially for beginners or those just starting out. Some reviewers feel the free version and trial are helpful for initial exploration, but they frequently mention that these options are highly restricted, with limited searches and features, making it difficult to fully evaluate the tool before committing to a paid plan. Reviewers indicate that the cost of advanced features and higher-tier plans can be a barrier for small businesses, students, or users in countries with weaker currencies, and they often wish for more flexible or localized pricing options. Some users say the basic and pro plans are more affordable compared to alternatives, and they appreciate occasional promotions or discounts, but others report that the price is still high relative to their budget or business size. Reviewers appreciate that the paid plans deliver valuable results and advanced functionalities, but they express frustration that many useful features are locked behind higher-priced tiers. Some users report that a longer or more comprehensive free trial would help them better assess BigSpy’s value for money.

, and

To see what individual users think of BigSpy's cost and value, check out the review excerpts below.

“I am really satisfied with the service, I was able to take advantage of my free trial to test and understand the tool's capabilities, and I had good results, I was able to find some ads posts.”
SB

Sugen B.

Marketing CEO

“this thing tbh but u giving 7 day free trial so ita a win for winners u giving us a chance to earn u should also earn so no cons for this great work they are doing i would prefer make it 15 days it would be more help full”
am

anindo m.

e com

“One aspect that I found slightly challenging is the pricing structure of BigSpy. While the platform offers different subscription plans, the cost may be a consideration for some businesses, especially smaller ones with limited marketing budgets.”
wg

witoon g.

Branding

BigSpy support options

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Platforms supported

Web
Android
iPhone/iPad

Support options

FAQs/Forum
Email/Help Desk

BigSpy FAQs

Q. Who are the typical users of BigSpy?

BigSpy has the following typical customers:
Freelancers, Large Enterprises, Mid Size Business, Small Business

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Q. What is BigSpy used for?

BigSpy is a web-based advertisement spy tool designed to help businesses and individuals draw creative inspirations for marketing campaigns. The platform comprises a database of a variety of ads, allowing teams to search ads using various filters. BigSpy enables freelancers to track trends and discover advertising strategies based on individual requirements. The solution lets marketing professionals discover new ideas tracked by other users. Managers can exclude results they're not interested in by filling keywords in the "Exclude in result" field. It sorts Featured Ads on the basis of multiple criteria, such as Last Seen, Time Created, Likes, Comments, Heat, Shares, and Duration. BigSpy helps employees access original ads by clicking on the title of ads and download 25, 250, or unlimited creatives based on their subscription plan. The system also allows users to acknowledge the performance and rank of advertisers by accessing the Top Charts feature.


Q. What languages does BigSpy support?

BigSpy supports the following languages:
English


Q. Does BigSpy offer an API?

No, BigSpy does not have an API available.


Q. What level of support does BigSpy offer?

BigSpy offers the following support options:
FAQs/Forum, Email/Help Desk

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