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Brevo vs GMass Comparison (2026)

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Good recommendations?

Brevo logo

Brevo

GMass logo

GMass

Overview

Trusted by over 500,000 businesses worldwide, Brevo (formerly Sendinblue) is the affordable, all-in-one marketing and CRM stack that helps growing businesses scale faster.

GMass is a Google Chrome extension, which helps businesses run mass email campaigns from Gmail, manage responses, create recipient lists, and more. Supervisors can gain visibility into sent, opened, clicked, replied, unsubscribed, bounced, and rejected email metrics through reports.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

9

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

25

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.6

3.5K

5

4

3

2

1

2.5K

788

117

28

56

  • Value for money
  • Ease of use
  • Features
  • Customer support
86%
would recommend this app

4.8

1.4K

5

4

3

2

1

1.2K

201

14

3

2

  • Value for money
  • Ease of use
  • Features
  • Customer support
93%
would recommend this app

Pros

“Dragging templates, setting up conditional content, and seeing real-time performance stats in the dashboard keeps my workflow tight and saves me hours each month.”
DC

Daniel C.

Senior Digital Marketing Manager

“We are integrating Brevo for transactional emails in our SaaS platform, including account verification, password resets, invitations, and system notifications.”
TJ

Tobi J.

Software Lead

“I use it mainly for transactional emails from my online teaching platform, Good At English, and the free plan is currently enough for my daily needs.”
LR

Liam R.

Owner and Administrator

Pros

“It's a reliable and easy-to-use email marketing tool that integrates seamlessly with Gmail, making it simple to create, personalize, schedule, and track campaigns without switching platforms.”
SK

Saksham K.

Marketing manager

“It makes email outreach much easier by allowing me to manage campaigns directly from Gmail, schedule emails, track open rates, and automate follow-ups.”
KS

Karthikeya S.

Admin

“I was able to send over 300 emails and landed an agent along with 250 emails for a campaign pitch and allowed me to make each email individualized.”
Verified reviewer profile picture

Jackie P.

Model and Creative Director

Cons

“For example, the difference between imported contacts, eligible recipients, blacklisted contacts, unsubscribed contacts, and filtered contacts is not always immediately obvious. When a campaign shows fewer recipients than expected, it can be difficult to quickly understand why.”
AM

Arnaud M.

Développeur

“One thing that could be improved is the account recovery and email change process. If you lose access to your old email address, updating login details can become quite complicated.”
CP

Claudia P.

Formadora

“There were cases where the number of contacts in my list did not match the number of available recipients in campaigns, which made campaign management less clear.”
Verified reviewer profile picture

JT L.

Owner

Cons

“The sequence logic is less sophisticated than what I had access to in Intercom Series previously, but that's an unfair comparison given the price difference.”
RB

Rene B.

Partner

“There are limitations in email template customization, a potential learning curve due to its feature-rich interface, deliverability issues related to its reliance on Gmail's infrastructure, and a lack of built-in CRM functionalities”
JC

Joseph C.

Director of Operations

“No matter what tool you use, failing to warm up your domain and validate your email list will ruin your sender reputation.”
NS

Narayan S.

Digital Marketing Consultant

  • Vendor responds to reviews
  • Last review2 days ago
  • Vendor responds to reviews
  • Last reviewa month ago

Key features

  • Total features111
  • A/B Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Archiving & Retention
  • Audience Targeting
  • Autoresponders
  • Availability Management
  • Behavior Tracking
  • Behavioral Targeting
  • CAN-SPAM Compliance
  • CRM
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Channel Management
  • Click Tracking
  • Collaboration Tools
  • Confirmations/Reminders
  • Contact Database
  • Contact Management
  • Content Analytics
  • Content Management
  • Contextual Targeting
  • Customer Journey Mapping
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Data Import/Export
  • Data Recovery
  • Data Security
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Experience Management
  • For Startups
  • Form Builder
  • GDPR Compliance
  • HTML Editor
  • Image Library
  • Interaction Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Engagement
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • List Management
  • Live Chat
  • Mailing List Management
  • Marketing Automation
  • Meeting Management
  • Message Personalization
  • Mobile Access
  • Mobile Optimization
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Online Booking
  • Performance Metrics
  • Personalization
  • Pipeline Management
  • Preview Functionality
  • Queue Management
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Notifications
  • Real-Time Reporting
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Routing
  • SMS Marketing
  • SMS Messaging
  • Sales Pipeline Management
  • Sales Reports
  • Scheduling
  • Segmentation
  • Shared Inboxes
  • Signature Management
  • Simple Mail Transfer Protocol (SMTP)
  • Social Marketing
  • Social Media Integration
  • Spam Blocker
  • Subscriber Management
  • Subscription Management
  • Tagging
  • Task Management
  • Team Management
  • Template Management
  • Third-Party Integrations
  • Unsubscribe Database
  • User Management
  • Visual Analytics
  • WYSIWYG Editor
  • Web-based Deployment
  • Website Analytics
  • Website Publishing Options
  • Website Visitor Tracking
  • Whitelisting/Blacklisting
  • Widgets
  • Total features48
  • A/B Testing
  • API
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Archiving & Retention
  • Audience Targeting
  • Autoresponders
  • Availability Management
  • Behavior Tracking
  • Behavioral Targeting
  • CAN-SPAM Compliance
  • CRM
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Channel Management
  • Click Tracking
  • Collaboration Tools
  • Confirmations/Reminders
  • Contact Database
  • Contact Management
  • Content Analytics
  • Content Management
  • Contextual Targeting
  • Customer Journey Mapping
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Data Import/Export
  • Data Recovery
  • Data Security
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • Experience Management
  • For Startups
  • Form Builder
  • GDPR Compliance
  • HTML Editor
  • Image Library
  • Interaction Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Engagement
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Segmentation
  • List Management
  • Live Chat
  • Mailing List Management
  • Marketing Automation
  • Meeting Management
  • Message Personalization
  • Mobile Access
  • Mobile Optimization
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Online Booking
  • Performance Metrics
  • Personalization
  • Pipeline Management
  • Preview Functionality
  • Queue Management
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Notifications
  • Real-Time Reporting
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Routing
  • SMS Marketing
  • SMS Messaging
  • Sales Pipeline Management
  • Sales Reports
  • Scheduling
  • Segmentation
  • Shared Inboxes
  • Signature Management
  • Simple Mail Transfer Protocol (SMTP)
  • Social Marketing
  • Social Media Integration
  • Spam Blocker
  • Subscriber Management
  • Subscription Management
  • Tagging
  • Task Management
  • Team Management
  • Template Management
  • Third-Party Integrations
  • Unsubscribe Database
  • User Management
  • Visual Analytics
  • WYSIWYG Editor
  • Web-based Deployment
  • Website Analytics
  • Website Publishing Options
  • Website Visitor Tracking
  • Whitelisting/Blacklisting
  • Widgets

Integrations

  • Total integrations16
  • Astra Pro
  • Bigin by Zoho CRM
  • Calendly
  • Claspo
  • Claude
  • Claude Code
  • Google Analytics 360
  • HubSpot Sales Hub
  • Microsoft Excel
  • SAP HANA Cloud
  • Shopify
  • Stripo.email
  • Wix
  • WooCommerce
  • WordPress
  • Zapier
  • Total integrations1
  • Astra Pro
  • Bigin by Zoho CRM
  • Calendly
  • Claspo
  • Claude
  • Claude Code
  • Google Analytics 360
  • HubSpot Sales Hub
  • Microsoft Excel
  • SAP HANA Cloud
  • Shopify
  • Stripo.email
  • Wix
  • WooCommerce
  • WordPress
  • Zapier

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