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Brevo vs MailUp Comparison (2026)
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Good recommendations?
Overview
Trusted by over 500,000 businesses worldwide, Brevo (formerly Sendinblue) is the affordable, all-in-one marketing and CRM stack that helps growing businesses scale faster.
MailUp is an email and SMS delivery solution. The software allows users to send and design their own promotional, newsletters, transactional emails and SMS, and features database management, email and SMS automation, landing page management, API and integrations, and more.
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
Video & Screenshots
Pricing
User reviews
4.6
3.5K
5
4
3
2
1
2.5K
787
117
28
56
- Value for money
- Ease of use
- Features
- Customer support
4.4
94
5
4
3
2
1
53
36
2
0
3
- Value for money
- Ease of use
- Features
- Customer support
Pros
Tobi J.
Software Lead
Liam R.
Owner and Administrator
Arnaud M.
Développeur
Pros

Balayo S.
IT SUPPORT

Simone I.
digital marketing technology manager
Riccardo B.
Marketing Director
Cons
Arnaud M.
Développeur
Claudia P.
Formadora

JT L.
Owner
Cons

Simone I.
digital marketing technology manager

Tomas S.
IT Manager
Simone R.
Full Stack Web Developer
- Vendor responds to reviews
- Last review6 days ago
- Vendor responds to reviews
- Last review2 years ago
Key features
- Total features111
- 2-Way Messaging
- A/B Testing
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Archiving & Retention
- Audience Targeting
- Autoresponders
- Availability Management
- CAN-SPAM Compliance
- CRM
- Calendar Management
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Channel Management
- Click Tracking
- Collaboration Tools
- Confirmations/Reminders
- Contact Database
- Contact Management
- Content Management
- Coupons
- Customer Journey Mapping
- Customer Segmentation
- Customer Surveys
- Customizable Branding
- Customizable CTAs
- Customizable Fields
- Customizable Forms
- Customizable Reports
- Customizable Templates
- Customization
- Data Import/Export
- Data Recovery
- Data Security
- Delivery Tracking
- Design Management
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- Email Automation
- Email Campaign Management
- Email Distribution
- Email Management
- Email Marketing
- Email Monitoring
- Email Templates
- Email Tracking
- Engagement Tracking
- Event Triggered Actions
- For Startups
- Form Builder
- GDPR Compliance
- Geolocation
- Group Messaging
- HTML Editor
- Image Library
- Interaction Tracking
- Landing Pages/Web Forms
- Lead Capture
- Lead Engagement
- Lead Management
- Lead Nurturing
- Lead Qualification
- Lead Segmentation
- List Management
- Live Chat
- Location-Based Marketing
- Mailer Templates
- Mailing Services Integration
- Marketing Automation
- Mass Texting
- Meeting Management
- Message Personalization
- Mobile Access
- Mobile Coupons
- Mobile Keywords
- Mobile Optimization
- Multi-Campaign
- Multi-Channel Communication
- Multi-Channel Marketing
- Online Booking
- Performance Metrics
- Personalization
- Pipeline Management
- Polls/Voting
- Preview Functionality
- Product Recommendations
- Push Notifications
- Queue Management
- ROI Tracking
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Real-Time Reporting
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- Response Management
- Routing
- SMS Marketing
- SMS Messaging
- Sales Pipeline Management
- Sales Reports
- Scheduled Messaging
- Scheduling
- Search/Filter
- Segmentation
- Shared Inboxes
- Shortcodes
- Signature Management
- Simple Mail Transfer Protocol (SMTP)
- Social Marketing
- Social Media Integration
- Spam Blocker
- Subscriber Management
- Subscription Management
- Tagging
- Task Management
- Template Management
- Text-to-Win
- Third-Party Integrations
- Unsubscribe Database
- User Management
- WYSIWYG Editor
- Web-based Deployment
- Website Analytics
- Website Publishing Options
- Website Visitor Tracking
- Whitelisting/Blacklisting
- Widgets
- Total features80
- 2-Way Messaging
- A/B Testing
- API
- Access Controls/Permissions
- Activity Dashboard
- Activity Tracking
- Alerts/Notifications
- Archiving & Retention
- Audience Targeting
- Autoresponders
- Availability Management
- CAN-SPAM Compliance
- CRM
- Calendar Management
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Channel Management
- Click Tracking
- Collaboration Tools
- Confirmations/Reminders
- Contact Database
- Contact Management
- Content Management
- Coupons
- Customer Journey Mapping
- Customer Segmentation
- Customer Surveys
- Customizable Branding
- Customizable CTAs
- Customizable Fields
- Customizable Forms
- Customizable Reports
- Customizable Templates
- Customization
- Data Import/Export
- Data Recovery
- Data Security
- Delivery Tracking
- Design Management
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- Email Automation
- Email Campaign Management
- Email Distribution
- Email Management
- Email Marketing
- Email Monitoring
- Email Templates
- Email Tracking
- Engagement Tracking
- Event Triggered Actions
- For Startups
- Form Builder
- GDPR Compliance
- Geolocation
- Group Messaging
- HTML Editor
- Image Library
- Interaction Tracking
- Landing Pages/Web Forms
- Lead Capture
- Lead Engagement
- Lead Management
- Lead Nurturing
- Lead Qualification
- Lead Segmentation
- List Management
- Live Chat
- Location-Based Marketing
- Mailer Templates
- Mailing Services Integration
- Marketing Automation
- Mass Texting
- Meeting Management
- Message Personalization
- Mobile Access
- Mobile Coupons
- Mobile Keywords
- Mobile Optimization
- Multi-Campaign
- Multi-Channel Communication
- Multi-Channel Marketing
- Online Booking
- Performance Metrics
- Personalization
- Pipeline Management
- Polls/Voting
- Preview Functionality
- Product Recommendations
- Push Notifications
- Queue Management
- ROI Tracking
- Real-Time Analytics
- Real-Time Data
- Real-Time Monitoring
- Real-Time Reporting
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- Response Management
- Routing
- SMS Marketing
- SMS Messaging
- Sales Pipeline Management
- Sales Reports
- Scheduled Messaging
- Scheduling
- Search/Filter
- Segmentation
- Shared Inboxes
- Shortcodes
- Signature Management
- Simple Mail Transfer Protocol (SMTP)
- Social Marketing
- Social Media Integration
- Spam Blocker
- Subscriber Management
- Subscription Management
- Tagging
- Task Management
- Template Management
- Text-to-Win
- Third-Party Integrations
- Unsubscribe Database
- User Management
- WYSIWYG Editor
- Web-based Deployment
- Website Analytics
- Website Publishing Options
- Website Visitor Tracking
- Whitelisting/Blacklisting
- Widgets
Integrations
- Total integrations16
- Adobe Commerce
- Astra Pro
- Bigin by Zoho CRM
- Calendly
- Claspo
- Claude
- Claude Code
- Cyclr
- Drupal
- Google Analytics 360
- HubSpot Sales Hub
- LeadsBridge
- Meta for Business
- Microsoft Excel
- Operations Hub
- PrestaShop
- SAP HANA Cloud
- Salesforce Sales Cloud
- Shopify
- Stamplay
- Stripo.email
- Vtiger CRM
- Wix
- WooCommerce
- WordPress
- Zapier
- Zoho CRM
- Total integrations15
- Adobe Commerce
- Astra Pro
- Bigin by Zoho CRM
- Calendly
- Claspo
- Claude
- Claude Code
- Cyclr
- Drupal
- Google Analytics 360
- HubSpot Sales Hub
- LeadsBridge
- Meta for Business
- Microsoft Excel
- Operations Hub
- PrestaShop
- SAP HANA Cloud
- Salesforce Sales Cloud
- Shopify
- Stamplay
- Stripo.email
- Vtiger CRM
- Wix
- WooCommerce
- WordPress
- Zapier
- Zoho CRM
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