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Cision

Public relations and earned media software and services

Table of Contents

Cision - 2026 Pricing, Features, Reviews & Alternatives

All user reviews are verified by in-house moderators and provider data by our software research team. Learn more

Last updated: November 2025

Cision overview

What is Cision?

Cision is a comprehensive communications platform enabling more than 100,000 public relations and marketing professionals around the world to understand, influence and amplify their stories. As the market leader, Cision enables the next generation of communication professionals to strategically operate in the modern media landscape where company success is directly impacted by public opinion. Cision has offices in 24 countries through the Americas, EMEA and APAC, and offers a suite of best-in-class solutions, including PR Newswire, MultiVu, Brandwatch, Cision Communications Cloud® and Cision Insights.

Key benefits of using Cision

850,000+ pitchable contacts, outlets and opportunities

Access to one billion social influencer profiles to seamlessly execute social campaigns

Measure the results of campaigns such as impressions, clicks and geographic location of users. Also see social analytics and integrate with Google Analytics.

distribute press releases to newspapers, magazines, journals, news desks, news bureaus and wire services.

Get reports on your press releases including where they appeared, the impressions and other coverage summaries.

Starting price

1 /
per month

Alternatives

with better value for money

Pros & Cons

Outreach

Coverage

Affordability

Cision’s user interface

Ease of use rating:

3.8

(89)

Cision pros, cons and reviews insights

To determine these pros and cons insights, we analyzed responses from

Overall rating

Reviews sentiment

1-2(12)

3-4(49)

5(28)

What do users say about Cision?

Reviewers indicate Cision is essential for PR professionals, offering a comprehensive database of media and journalist contacts that helps them build targeted lists and conduct outreach efficiently. They find it valuable for managing PR activities, monitoring media mentions, and distributing press releases, though some feel the analytics and search functions could be improved and that not all contact information is always current or relevant.

Users say the pricing is a significant drawback, with many feeling it is expensive and not easily accessible for smaller organizations. They report that the cost sometimes outweighs the benefits, especially for those with limited PR budgets.

Select to learn more

Who uses Cision?

Based on 89 verified user reviews.

Company size

Small Businesses

Enterprises

Midsize Businesses

Top industries

Marketing and Advertising

Public Relations and Communications

Computer Software

Hospital & Health Care

Others

Use cases

Public Relations

Social Media Monitoring

Content Marketing

Marketing Analytics

Reputation Management

Cision's key features

Most critical features, based on insights from Cision users:

Press Monitoring

3.3

(11)

Press Release Builder

2.7

(7)

Monitoring

4.0

(8)

Email Distribution

3.0

(6)

Reporting & statistics

3.8

(5)

Search/Filter

4.0

(3)

All Cision features

Features rating:

3.9

(89)

Performance metrics

4.5

(2)

Reporting/Analytics

2.0

(1)

Article Author Database

3.5

(2)

Media monitoring

2.0

(1)

Audience engagement

5.0

(1)

Auto update

2.7

(3)

ROI tracking

4.0

(1)

Campaign analytics

3.0

(3)

Keyword tracking

4.0

(1)

Social media integration

4.0

(2)

Real-Time analytics

(0)

Post scheduling

(0)

Multi-Channel distribution

(0)

Multi-Channel data collection

(0)

Multi-Channel attribution

(0)

Multi-Account management

(0)

KPI monitoring

(0)

Influencer tracking

(0)

Hashtag tracking

(0)

Filtering

(0)

Event marketing

(0)

Real-Time data

(0)

Real-Time monitoring

4.0

(1)

Real-Time notifications

(0)

Real-Time reporting

(0)

Reputation management

(0)

Sentiment analysis

4.0

(2)

Social media monitoring

1.0

(1)

Social Performance Management

(0)

Template management

(0)

Third-Party integrations

(0)

Trend analysis

(0)

User management

(0)

Visual analytics

(0)

Website analytics

(0)

A/B testing

(0)

Activity dashboard

(0)

Activity tracking

(0)

Ad hoc reporting

(0)

Alerts/Notifications

(0)

API

(0)

Audience analytics

(0)

Brand tracking

(0)

Campaign planning

(0)

Campaign tracking

(0)

Clippings Management

1.5

(2)

Communication management

(0)

Competitive analysis

(0)

Competitor monitoring

(0)

Contact database

(0)

Contact management

3.0

(1)

Content discovery

(0)

Conversion tracking

(0)

CRM

(0)

Customer segmentation

(0)

Customizable branding

(0)

Customizable reports

(0)

Customizable templates

(0)

Dashboard

5.0

(1)

Data visualization

2.0

(1)

Digital asset management

(0)

Direct Mail Management

(0)

Email alerts

5.0

(1)

Email marketing

(0)

Email templates

(0)

Engagement tracking

(0)

Cision alternatives

Cision

3.8

(89)

Starting from

Per month

Free trial

Free version

Ease of Use

3.8

Features

3.9

Value for Money

3.6

Customer Support

3.7

Brand24

4.7

(253)

visit website

Starting from

199

Per month

Free trial

Free version

Ease of Use

4.7

Features

4.4

Value for Money

4.5

Customer Support

4.8

Agility PR Solutions

3.3

(10)

visit website

Starting from

No pricing info

Free trial

Free version

Ease of Use

3.3

Features

3.3

Value for Money

3.0

Customer Support

3.0

Wrike

4.4

(2.8K)

visit website

Starting from

Per month

Free trial

Free version

Ease of Use

4.2

Features

4.3

Value for Money

4.2

Customer Support

4.3

Cision pricing

Value for money rating:

3.6

(89)

Starting from

Per month

Pricing details

Subscription

Free trial

Free plan

Pricing range

User opinions about Cision price and value

Value for money rating:

3.6

(89)

To see what individual users think of Cision's price and value, check out the review snippets below.

“I worked with Vocus for years and loved it. They had a massive, easy-to-search database, great integration and awesome customer service.”

Verified reviewer

Anonymity request

“Ease of use is one of the biggest pros about this. Their customer support is also outstanding and anytime I had a questions or was curious about a certain feature I got an automatic response.”

Danielle V.

PR & Community Manager