Google Analytics 360 Pricing, Features, Reviews and Alternatives

Google Analytics tells us about the insights of our company or personal website. It also tells us where you are receiving clicks, user's location, website visited history and many more. It provides easy and efficient integration with third-party platforms such as Google Ads and Social Media.

It is very difficult to stay up with new & upcoming updates and features because sometimes I get lost in the new navigation or user interface. There is a lack of end-user support and difficult to identify the middle part of insights. It will be great if Google Analytics launches a built-in URL builder for the sake of campaign-tracking.

- Easily showcased the relevant data that the client was seeking. This let us gather the stats and place them in a presentable manor for the client meetings. Additionally, the look and feel of Google Analytics 360 functions flawlessly and we show clients the raw data with confidence.- Ability to generate reports, search and filter relevant data points, optimize high traffic pages, geographic and demographic breakdowns, site time usage, page views, user path/journey.- Easy to sync with many popular website builders

- Sometimes you have to troubleshoot on your own and that takes a while. However, they have a data base that provides you with all the information that you need. Additionally your can use YouTube powered by Google to find a step by step walkthrough for the set up process.

i like overall using Google Analytics 360 include advanced features, scalability, integration with other Google marketing tools, customization options, and dedicated support from Google. This can provide businesses with a more comprehensive and customizable view of their website and marketing performance, leading to better decision-making and improved business outcomes.

One potential negative point of using Google Analytics 360 is the cost. It is a premium version of Google Analytics and can be significantly more expensive than the free version. This may make it less accessible for smaller businesses or those with limited budgets. Additionally, some users may find the platform to be complex and require specialized expertise to fully utilize its advanced features. However, Google provides dedicated support to help users make the most of the platform.

It's incredibly easy to set up your filters, and you can determine how often you receive notifications from them as well - daily, weekly, every single time one of your specified fields is mentioned and Google Analytics picks up on it. I also appreciate that it's completely free, as is most Google software meant for small businesses/individual users.

I'm honestly not sure how effective this software actually is. I've specified several fields including my name, my co-author's name, the name of our book series, the historical society, etc. and not once have I received an alert from Google that's actually relevant to my business. We're not exactly a household name, but we're prevalent enough on the web that some mention of our business should have appeared by now. The notifications also seem incredibly sporadic as well. I've set it up to be a weekly notification, but I sometimes go a month or more without a notification from Google Alerts, and when I do, it's someone/something completely unrelated.

As a digital marketer, I have had the opportunity to work with Google Analytics 360 on several occasions, and I must say, the platform has truly impressed me with its advanced features and capabilities.One of the key features of Google Analytics 360 that I appreciate is its ability to handle large amounts of data with ease. Whether it's website traffic, mobile app data, or offline channel data, the...

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The concerns with Google Analytics 360 is its cost. The 360 version is significantly more expensive than the standard version of Google Analytics, making it less accessible to smaller businesses or individuals with limited budgets. Additionally, some users have reported that the setup process and customization options can be complex and time-consuming, requiring additional resources such as IT support, which can add to the overall cost.