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Criteo Commerce Growth vs AdRoll Comparison (2026)

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Criteo Commerce Growth

AdRoll

Overview

Criteo Commerce Growth is a leading AI-powered performance marketing platform that helps brands and agencies achieve full funnel commerce outcomes across the web, social, video and CTV.

AdRoll is an ad retargeting platform used by brands to retarget users with ads across social media, mobile, and the web. It offers solutions for both enterprises and agencies of all sizes, helping reach site visitors at the most optimal time with the most appropriate ad on any screen or device.

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Video & Screenshots

No videos yet

Pricing

Starting from

Per month

Free trial available
Credit cardless trial
Free account
Subscription based

Starting from

Per month

Free trial available
Credit cardless trial
Free account
Subscription based

User reviews

3.9

Value for money

Ease of use

Features

Customer support

55%

would recommend this app

4.0

Value for money

Ease of use

Features

Customer support

53%

would recommend this app

Pros

“How easy it was to integrate with some of tools we use, and how easy it is to work with campaigns and audiences.”

Nikita V.

Marketing Manager CRM

Pros

“The data captured by AdRoll is clearly sorted so that we can easily identify new paths to motivate those interested in our ads across different channels.”

Shir H.

Social Media Manager

Eventually discovered AdRoll hides “impressions” under Ad Group → Optimization Strategy → Reach (CPM), while Campaign-level bid strategy (Highest Volume / Cost per Result / Bid Cap) is a different control.

Lindsay B.

marketing manager

“I like the reporting tools because they allow us to customize the data captured and display it efficiently.”

Shir H.

Social Media Manager

Cons

Not enoughreviews yet

Cons

“The interface is confusing (bid strategy vs. optimization settings don’t match what support tells you), and support has been the worst part — slow, repetitive, and fragmented.”

Lindsay B.

marketing manager

Support instructions (“switch to impressions”) didn’t match the UI language (no “Impressions” label in the dropdown; it’s called Reach).

Lindsay B.

marketing manager

Even after “credits” were provided and multiple troubleshooting rounds, the integration and saving ads still failed.

Lindsay B.

marketing manager