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Hootsuite vs Agorapulse Comparison
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Overview
Hootsuite is a social media marketing tool for businesses to manage, schedule & track the engagement of their social content...
With Agorapulse, businesses can manage their social media messages, schedule & publish content, identify key influencers,...
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
Screenshots
Pricing
Starting from
- Free trial available
- No credit card required
- Free account
- Subscription based
Starting from
- Free trial available
- No credit card required
- Free account
- Subscription based
User reviews
4.3
5
4
3
2
1
1,305
953
266
41
26
- Value for money
- Ease of use
- Features
- Customer support
4.6
5
4
3
2
1
328
167
16
2
1
- Value for money
- Ease of use
- Features
- Customer support
Pros
Pros
Cons
Cons
Key features
- Total features70
- @mentions
- A/B Testing
- AICC Compliance
- API
- Access Control
- Activity Dashboard
- Activity Tracking
- Administrative Reporting
- Alerts / Escalation
- Approval Process Control
- Assignment Management
- Automated Scheduling
- Automatic Notifications
- Behavior Tracking
- Benchmarking
- Calendar Management
- Campaign Analysis
- Campaign Scheduling
- Categorization
- Click Tracking
- Collaboration Tools
- Communication Management
- Communications Calendar
- Compliance Management
- Contact History
- Content Filter
- Content Library
- Content Management
- Content Repository
- Custom Fields
- Custom Forms
- Customer Activity Reporting
- Customer Segmentation
- Customer Service Analytics
- Customizable Branding
- Customizable Reporting
- Dashboard Creation
- Data Import/Export
- Data Synchronization
- Data Visualization
- Demographic Data Collection
- Discount Management
- Email Notifications
- Engagement Analytics
- Event Scheduling
- Filtered Views
- Gamification
- Geolocation
- HIPAA Compliance
- Heatmap
- Image Library
- Inbox Management
- Keyword Tracking
- Lead Generation
- Location Tracking
- Mobile Alerts
- Mobile Integration
- Monitoring
- Multi-Campaign
- Multi-Channel Communication
- Multi-Channel Distribution
- Multi-Channel Management
- Multi-Channel Marketing
- Multi-Language
- Multiple User Accounts
- Opportunity Management
- Performance Appraisal
- Performance Management
- Performance Reports
- Permission Management
- Preview Functionality
- Promotions Management
- Queue Manager
- ROI Analytics
- RSS Feeds
- Real Time Analytics
- Real Time Monitoring
- Real Time Reporting
- Real Time Updates
- Reporting & Statistics
- Request Assignment
- Request Routing
- Risk Alerts
- Role-Based Permissions
- Rule Based Publishing
- Search Functionality
- Social Media Integration
- Social Media Metrics
- Social Network Marketing
- Social Performance Management
- Strategic Planning
- Tagging
- Task Management
- Third Party Integration
- Trend Analysis
- Two-Factor Authentication
- URL Customization
- Usage Tracking
- User Management
- User Photos
- Video Support
- Visual Analytics
- Visual Discovery
- WYSIWYG Editor
- Web Analytics
- Web Forms
- Web Traffic Reporting
- Workflow Management
- Total features69
- @mentions
- A/B Testing
- AICC Compliance
- API
- Access Control
- Activity Dashboard
- Activity Tracking
- Administrative Reporting
- Alerts / Escalation
- Approval Process Control
- Assignment Management
- Automated Scheduling
- Automatic Notifications
- Behavior Tracking
- Benchmarking
- Calendar Management
- Campaign Analysis
- Campaign Scheduling
- Categorization
- Click Tracking
- Collaboration Tools
- Communication Management
- Communications Calendar
- Compliance Management
- Contact History
- Content Filter
- Content Library
- Content Management
- Content Repository
- Custom Fields
- Custom Forms
- Customer Activity Reporting
- Customer Segmentation
- Customer Service Analytics
- Customizable Branding
- Customizable Reporting
- Dashboard Creation
- Data Import/Export
- Data Synchronization
- Data Visualization
- Demographic Data Collection
- Discount Management
- Email Notifications
- Engagement Analytics
- Event Scheduling
- Filtered Views
- Gamification
- Geolocation
- HIPAA Compliance
- Heatmap
- Image Library
- Inbox Management
- Keyword Tracking
- Lead Generation
- Location Tracking
- Mobile Alerts
- Mobile Integration
- Monitoring
- Multi-Campaign
- Multi-Channel Communication
- Multi-Channel Distribution
- Multi-Channel Management
- Multi-Channel Marketing
- Multi-Language
- Multiple User Accounts
- Opportunity Management
- Performance Appraisal
- Performance Management
- Performance Reports
- Permission Management
- Preview Functionality
- Promotions Management
- Queue Manager
- ROI Analytics
- RSS Feeds
- Real Time Analytics
- Real Time Monitoring
- Real Time Reporting
- Real Time Updates
- Reporting & Statistics
- Request Assignment
- Request Routing
- Risk Alerts
- Role-Based Permissions
- Rule Based Publishing
- Search Functionality
- Social Media Integration
- Social Media Metrics
- Social Network Marketing
- Social Performance Management
- Strategic Planning
- Tagging
- Task Management
- Third Party Integration
- Trend Analysis
- Two-Factor Authentication
- URL Customization
- Usage Tracking
- User Management
- User Photos
- Video Support
- Visual Analytics
- Visual Discovery
- WYSIWYG Editor
- Web Analytics
- Web Forms
- Web Traffic Reporting
- Workflow Management
Integrations
- Total integrations132
- BigCommerce
- Drupal
- Google AdWords
- Google Analytics
- HubSpot CRM
- HubSpot Marketing Hub
- Magento Commerce
- Mailchimp
- Marketo Engage
- Salesforce Sales Cloud
- Shopify
- Slack
- Stripe
- WooCommerce
- Wordpress
- Zapier
- Total integrations6
- BigCommerce
- Drupal
- Google AdWords
- Google Analytics
- HubSpot CRM
- HubSpot Marketing Hub
- Magento Commerce
- Mailchimp
- Marketo Engage
- Salesforce Sales Cloud
- Shopify
- Slack
- Stripe
- WooCommerce
- Wordpress
- Zapier
Security
- Encryption of sensitive data at rest
- HTTPS for all pages (web-based apps)
- Reports/alerts for security breaches
- Multifactor authentication options
- Customer data removed upon service cancellation
- Encryption of sensitive data at rest
- HTTPS for all pages (web-based apps)
- Reports/alerts for security breaches
- Multifactor authentication options
- Customer data removed upon service cancellation
Alternatives
Explore similar apps
User reviews that mention these apps
Valerio Piselli
Computer Software, 1-10 employees
Used monthly for 1+ years
Review source
Share this review:
Despite all this, Hootsuite is one of the few tools that offers a limited free plan. If you do not care that the reports are basic, you're happy with the interface and you do not need more than 2 users, then the Hootsuite Pro plan is worth the full exploration, especially for its low cost.
Hootsuite has a free plan as well as a paid plan: Pro and Enterprise. For reports, you can have 3 basic reports for the free plan and 3 basic reports plus 1 advanced for the pro plan. You can pay extra to get more reports. 2 members of your team (including you) are at your disposal in the pro plan, and you can pay extra for each member of your team up to a maximum of 10 users. Hootsuite was the first tool to incorporate the publication on Instagram (Buffer and Agorapulse already have this function), although it is not fully automated. You have to use the mobile app to send your photo and description and "copy and paste" to the Instagram app. At least this way complies with Instagram's terms of service!
Unfortunately its interface has errors, it is clumsy and it is not very intuitive. Although I like multi-column design, I am easily distracted and because of that, I am less productive. The reports that include the plans are really basic that at the end of the day you have to invest between extra per month to get reports that are still basic. They do not integrate with bitly, and if you want to use your custom URLS shortener (with your owly service) it will cost you per year.
Erica Norris
Marketing and Advertising, 1-10 employees
Used daily for 2+ years
Review source
Share this review:
Great but not the best. Worth it for the cost. But if hootsutie was cheaper I would probably switch back for the streams. You get streams and you'll be unstoppable.
I like the cost. It was way more affordable than Hootsuite. I was with hootsuite for 8 years and I just couldn't handle the cost anymore. It was out of control expensive. I like the fair cost of this. I also like that it doesn't glitch and drop posts as often as Hootsuite did!
I MISS STREAMS! The Hootsuite streams were where it was at. All of your posts, current, scheduled comments everything all in one section.
Thank you for sharing your feedback with us, Erica! I am glad to hear that you've enjoyed working with Agorapulse. We don't have any plans to add streams in the near future, but I've definitely added your vote to this suggestions. We'll keep you updated on this!
Tamara Lindsay
Textiles, 1-10 employees
Used daily for 2+ years
Review source
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It's been great. We were using Hootsuite previously but Agorapulse blows it away!
It does absolutely everything we need. Similar apps that we tested just didn't have all of the same features available.
I honestly can't think of anything! The dashboard is easy to set up, easy to use and well supported.
Hi Tamara, Thanks so much for the glowing review of Agorapulse! I'm glad your team is seeing great value in our social media management tool. Lisa at Agorapulse
Simon Harry
Music, 11-50 employees
Used daily for 2+ years
Review source