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Hootsuite vs Reputation Comparison (2026)

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Hootsuite logo

Hootsuite

Reputation logo

Reputation

Overview

Hootsuite helps brands manage social media better, from the smallest businesses to the largest enterprises across CPG, finance, healthcare, tech, higher-ed, and government services.

Reputation is a reputation management solution, that helps multi-location businesses monitor and improve online ratings, reviews, customer experience, traffic, and more. Its centralized dashboard lets companies collect data and provides a 360-degree view of online and offline reputation.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

99

/user

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

Empty state illustration for "No pricing info"

No pricing info

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.4

3.8K

5

4

3

2

1

1.9K

1.3K

370

49

37

  • Value for money
  • Ease of use
  • Features
  • Customer support
69%
would recommend this app

4.4

184

5

4

3

2

1

104

61

9

6

4

  • Value for money
  • Ease of use
  • Features
  • Customer support
70%
would recommend this app

Pros

“In our role as marketers amongst a variety of other hats, Hootsuite is a practical tool for maintaining organization and consistency of our content.”
TK

Tim K.

Founder

“The convenience in terms of planning our marketing materials is amazing as we can conveniently make promotional video posts on all our retail social networks at once.”
AH

Amir H.

E-Commerce Manager

“It makes managing multiple social media accounts so much easier, helps me stay organized with scheduling, and gives a clear picture of how posts are performing.”
Verified reviewer profile picture

Joshua F.

Marketing Assistant

Pros

“The excellent artificial intelligence support made the automated response to reviews appropriate to their content and in real time.”
ML

Mor L.

Senior Presales Engineer

“With Reputation, we did not leave any comment or review without an answer, we were able to remove customer doubts early.”
ML

Mor L.

Senior Presales Engineer

“These insights can help with staff retention and attraction and support your marketing efforts (focusing on the areas you excel at) and operational teams (addressing regular areas of concern).We have been fortunate to have a brilliant CSM (customer success manager) who has been working hard to support us when we've run into issues (which do occur from time to time).There are other platforms on the market, but from those we tested, none were at the level of Reputation.”
Verified reviewer profile picture

Adam F.

Social Media, Influencer & Community Manager

Cons

“With Hootsuite, LinkedIn doesn’t allow you to schedule PDF uploads, which is a shame.”
DM

Demi M.

Community Manager

“You also can only add business LinkedIn pages (I was unable to add personal accounts for clients).”
AB

Ali B.

Owner

“Can be hard to focus and scheduling posts in the application don't carry as much weight as in the mobile applications”
MD

Mike D.

Owner

Cons

“We have a lot of issues with our information syncing.”
BB

Britta B.

Senior Marketing Coordinator

“All the Nuvi products are faulty - we faced multiple issues with post scheduling and now we're starting to completely move off of reputation due to the number of problems we've encountered over the last few months”
MM

Mohini M.

Marketing Specialist

“Sometimes, it's tricky to find exactly the feature or setting that I am looking for in order to generate a specific report or graph or something like that.”
BD

Brian D.

Marketing Coordinator

  • Vendor responds to reviews
  • Last reviewa month ago
  • Vendor responds to reviews
  • Last review2 years ago

Key features

  • Total features115
  • @mentions
  • A/B Testing
  • AI/Machine Learning
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Approval Process Control
  • Assignment Management
  • Audience Analytics
  • Audience Engagement
  • Audience Targeting
  • Automated Publishing
  • Automated Responses
  • Automated Scheduling
  • Benchmarking
  • Brand Management
  • Brand Tracking
  • CRM Integration
  • Calendar Management
  • Calendar/Reminder System
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Categorization/Grouping
  • Chat/Messaging
  • Collaboration Tools
  • Commenting/Notes
  • Communication Management
  • Competitive Analysis
  • Competitor Monitoring
  • Compliance Management
  • Contact Database
  • Contact Management
  • Content Creation
  • Content Discovery
  • Content Library
  • Content Management
  • Content Publishing Options
  • Conversion Tracking
  • Customer Database
  • Customer Engagement
  • Customer Experience Management
  • Customer History
  • Customer Segmentation
  • Customer Social Profiles
  • Customer Support
  • Customizable Branding
  • Customizable Fields
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Dashboard Creation
  • Data Import/Export
  • Data Visualization
  • Drag & Drop
  • Editorial Calendar
  • Email Alerts
  • Employee Advocacy
  • Engagement Tracking
  • Event Triggered Actions
  • Feedback Management
  • File Sharing
  • Filtering
  • Hashtag Tracking
  • Image Library
  • Impact Measurement
  • Influencer Tracking
  • Keyword Filtering
  • Keyword Tracking
  • Lead Engagement
  • Live Chat
  • Marketing Automation
  • Media Monitoring
  • Mobile Access
  • Mobile Alerts
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Campaigns
  • Multi-Channel Communication
  • Multi-Channel Data Collection
  • Multi-Channel Distribution
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multi-Channel Social Integration
  • Multi-Language
  • Multi-Location
  • Natural Language Processing
  • Negative Feedback Management
  • Optical Character Recognition
  • Performance Metrics
  • Post Scheduling
  • Pre-Approved Content Library
  • Progress Tracking
  • Project Management
  • Publish Scheduling
  • Ratings/Reviews
  • Real Time Editing
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Notifications
  • Real-Time Reporting
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Reputation Management
  • Response Management
  • Review Monitoring
  • Review Notification
  • Review Request
  • Review Sharing
  • Role-Based Permissions
  • SEO Management
  • SMS Messaging
  • Search/Filter
  • Sentiment Analysis
  • Single Sign On
  • Social Advertising
  • Social Listening
  • Social Media Integration
  • Social Media Monitoring
  • Social Mentions Tracking
  • Social Performance Management
  • Social Promotion
  • Social Sharing
  • Survey/Poll Management
  • Surveys & Feedback
  • Tagging
  • Task Management
  • Task Progress Tracking
  • Template Management
  • Text Analysis
  • Third-Party Integrations
  • Trend Analysis
  • Visual Analytics
  • Widgets
  • Workflow Management
  • Total features91
  • @mentions
  • A/B Testing
  • AI/Machine Learning
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Approval Process Control
  • Assignment Management
  • Audience Analytics
  • Audience Engagement
  • Audience Targeting
  • Automated Publishing
  • Automated Responses
  • Automated Scheduling
  • Benchmarking
  • Brand Management
  • Brand Tracking
  • CRM Integration
  • Calendar Management
  • Calendar/Reminder System
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Categorization/Grouping
  • Chat/Messaging
  • Collaboration Tools
  • Commenting/Notes
  • Communication Management
  • Competitive Analysis
  • Competitor Monitoring
  • Compliance Management
  • Contact Database
  • Contact Management
  • Content Creation
  • Content Discovery
  • Content Library
  • Content Management
  • Content Publishing Options
  • Conversion Tracking
  • Customer Database
  • Customer Engagement
  • Customer Experience Management
  • Customer History
  • Customer Segmentation
  • Customer Social Profiles
  • Customer Support
  • Customizable Branding
  • Customizable Fields
  • Customizable Reports
  • Customizable Templates
  • Dashboard
  • Dashboard Creation
  • Data Import/Export
  • Data Visualization
  • Drag & Drop
  • Editorial Calendar
  • Email Alerts
  • Employee Advocacy
  • Engagement Tracking
  • Event Triggered Actions
  • Feedback Management
  • File Sharing
  • Filtering
  • Hashtag Tracking
  • Image Library
  • Impact Measurement
  • Influencer Tracking
  • Keyword Filtering
  • Keyword Tracking
  • Lead Engagement
  • Live Chat
  • Marketing Automation
  • Media Monitoring
  • Mobile Access
  • Mobile Alerts
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Campaigns
  • Multi-Channel Communication
  • Multi-Channel Data Collection
  • Multi-Channel Distribution
  • Multi-Channel Management
  • Multi-Channel Marketing
  • Multi-Channel Social Integration
  • Multi-Language
  • Multi-Location
  • Natural Language Processing
  • Negative Feedback Management
  • Optical Character Recognition
  • Performance Metrics
  • Post Scheduling
  • Pre-Approved Content Library
  • Progress Tracking
  • Project Management
  • Publish Scheduling
  • Ratings/Reviews
  • Real Time Editing
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Notifications
  • Real-Time Reporting
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Reputation Management
  • Response Management
  • Review Monitoring
  • Review Notification
  • Review Request
  • Review Sharing
  • Role-Based Permissions
  • SEO Management
  • SMS Messaging
  • Search/Filter
  • Sentiment Analysis
  • Single Sign On
  • Social Advertising
  • Social Listening
  • Social Media Integration
  • Social Media Monitoring
  • Social Mentions Tracking
  • Social Performance Management
  • Social Promotion
  • Social Sharing
  • Survey/Poll Management
  • Surveys & Feedback
  • Tagging
  • Task Management
  • Task Progress Tracking
  • Template Management
  • Text Analysis
  • Third-Party Integrations
  • Trend Analysis
  • Visual Analytics
  • Widgets
  • Workflow Management

Integrations

  • Total integrations97
  • 123FormBuilder
  • Adobe Analytics
  • Adobe Commerce
  • Adobe Creative Cloud
  • Adobe Experience Manager
  • AdvancedEHR
  • Airtable
  • Aline
  • Asana
  • Audiense Discover
  • Basecamp
  • Box
  • Brandfolder
  • Brandwatch
  • Brightcove
  • Bynder
  • CDK Global
  • CELUM
  • Canto
  • Canva
  • Chatfuel
  • ClickDesk
  • ClickUp
  • Cloohawk
  • Cloudinary
  • Constant Contact
  • Copysmith
  • Crowd Analyzer
  • DALL-E 3
  • Dailymotion
  • Data Dwell Digital Asset Management
  • Data Dwell Sales Enablement
  • Denim Social
  • DrChrono by EverHealth
  • Dropbox
  • Dynamics 365
  • Entrata
  • Experity
  • Facebook Apps and Tabs
  • Facebook Business Suite
  • Figma
  • Freshdesk
  • Google Analytics 360
  • Google Blogger
  • Google Calendar
  • Google Translate
  • Grid
  • Higher Logic Vanilla
  • HubSpot CRM
  • HubSpot Content Hub
  • HubSpot Marketing Hub
  • Influitive
  • Instagram
  • Interact
  • Issuu
  • JIRA Service Management
  • Kapost
  • LinkedIn for Business
  • Lucidya
  • Lumen by Talkwalker
  • Marketo Engage
  • MediaValet
  • Meltwater
  • Mentionlytics
  • Meta for Business
  • Microsoft Power BI
  • Microsoft SharePoint
  • Microsoft Teams
  • Microsoft Viva Engage
  • NetX
  • Nimble
  • Onclusive Social
  • Open Dental
  • Oracle Eloqua Marketing Automation
  • Outgrow
  • PhotoShelter for Brands
  • PromoRepublic
  • Quid
  • RealPage
  • Rent Manager
  • ResMan
  • ReviewInc
  • ReviewTrackers
  • Salesforce Platform
  • Salesforce Sales Cloud
  • Scoop.it
  • Simple Sales Tracking
  • Simplebooklet Flipbook Experiences
  • Slack
  • SocialFlow
  • Stackla
  • Storable Edge
  • StoreYa
  • SurveyMonkey
  • TINT
  • Tagboard
  • Tailwind TMS
  • Threads
  • TikTok
  • Trello
  • Trustpilot
  • Twitter/X
  • Uberflip
  • Unifyr
  • Upfluence
  • Veradigm EHR
  • Vidyard
  • Web.com
  • Webdam
  • WelcomeHome
  • WordPress
  • XM for Customer Experience
  • Zapier
  • Zendesk Suite
  • eClinicalWorks
  • pixx.io
  • webCRM
  • Total integrations22
  • 123FormBuilder
  • Adobe Analytics
  • Adobe Commerce
  • Adobe Creative Cloud
  • Adobe Experience Manager
  • AdvancedEHR
  • Airtable
  • Aline
  • Asana
  • Audiense Discover
  • Basecamp
  • Box
  • Brandfolder
  • Brandwatch
  • Brightcove
  • Bynder
  • CDK Global
  • CELUM
  • Canto
  • Canva
  • Chatfuel
  • ClickDesk
  • ClickUp
  • Cloohawk
  • Cloudinary
  • Constant Contact
  • Copysmith
  • Crowd Analyzer
  • DALL-E 3
  • Dailymotion
  • Data Dwell Digital Asset Management
  • Data Dwell Sales Enablement
  • Denim Social
  • DrChrono by EverHealth
  • Dropbox
  • Dynamics 365
  • Entrata
  • Experity
  • Facebook Apps and Tabs
  • Facebook Business Suite
  • Figma
  • Freshdesk
  • Google Analytics 360
  • Google Blogger
  • Google Calendar
  • Google Translate
  • Grid
  • Higher Logic Vanilla
  • HubSpot CRM
  • HubSpot Content Hub
  • HubSpot Marketing Hub
  • Influitive
  • Instagram
  • Interact
  • Issuu
  • JIRA Service Management
  • Kapost
  • LinkedIn for Business
  • Lucidya
  • Lumen by Talkwalker
  • Marketo Engage
  • MediaValet
  • Meltwater
  • Mentionlytics
  • Meta for Business
  • Microsoft Power BI
  • Microsoft SharePoint
  • Microsoft Teams
  • Microsoft Viva Engage
  • NetX
  • Nimble
  • Onclusive Social
  • Open Dental
  • Oracle Eloqua Marketing Automation
  • Outgrow
  • PhotoShelter for Brands
  • PromoRepublic
  • Quid
  • RealPage
  • Rent Manager
  • ResMan
  • ReviewInc
  • ReviewTrackers
  • Salesforce Platform
  • Salesforce Sales Cloud
  • Scoop.it
  • Simple Sales Tracking
  • Simplebooklet Flipbook Experiences
  • Slack
  • SocialFlow
  • Stackla
  • Storable Edge
  • StoreYa
  • SurveyMonkey
  • TINT
  • Tagboard
  • Tailwind TMS
  • Threads
  • TikTok
  • Trello
  • Trustpilot
  • Twitter/X
  • Uberflip
  • Unifyr
  • Upfluence
  • Veradigm EHR
  • Vidyard
  • Web.com
  • Webdam
  • WelcomeHome
  • WordPress
  • XM for Customer Experience
  • Zapier
  • Zendesk Suite
  • eClinicalWorks
  • pixx.io
  • webCRM

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