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HubSpot Marketing Hub vs Unbounce Comparison (2026)
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Good recommendations?
HubSpot Marketing Hub
4.5
(6.2K)5
3.7K
4
2K
3
361
2
54
1
28
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Unbounce
4.5
(257)5
167
4
71
3
13
2
1
1
5
Based on GetApp‘s extensive, proprietary database of in-depth, verified user reviews
Overview
Keep leads engaged with relevant, timely follow-up. HubSpot Marketing Hub builds nurture from your CRM data, shows which campaigns drive pipeline, and helps your team grow without adding more tools.
Unbounce helps you convert more visitors into leads, sales, & customers. Using our drag-and-drop builder, you can create and publish your own landing pages—all without a developer. Leverage conversion intelligence to create and optimize the highest-converting campaigns possible every time.
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
Video & Screenshots
Pricing
User reviews
4.5
6.2K
5
4
3
2
1
3.7K
2K
361
54
28
- Value for money
- Ease of use
- Features
- Customer support
77%
would recommend this app4.5
257
5
4
3
2
1
167
71
13
1
5
- Value for money
- Ease of use
- Features
- Customer support
78%
would recommend this appPros
“Having email management, contact management, landing pages, and social media scheduling fully integrated into a single dashboard saves a ton of time and eliminates the hassle of switching between different tools.”
BRIJ K.
IT Exedutive
“E.g. you can only create a certain amount of audience lists dependent on your package deal. But that audience list also can only contain what they call marketing contacts, which dependent on your package deal you only have a certain amount of, unless you buy more.”
RR
Rasmus R.
Paid Specialist
“Having the ability to track the conversations and deal stages without having to hop from one tool to another is nice, as I work with both individual clients and larger clients.”
LV
Luis V.
Account Executive
Pros
“I loved the interface and options for customization.”
JS
Jennifer S.
Owner and Interior Designer
“I created new AB Tests regularly and learned more and more every time.”
JS
Jennifer S.
Owner and Interior Designer
“Unbounce is user-friendly: you can onboard and create a landing page with a day of signing, Our conversion rates sky rocketed because we were able to customize and test so easily (from 10% - ~40% content downloads, and from 2.5% - 5% for demo requests).”
WD
Whitney D.
Director of DG
Cons
“This can create duplicate contacts or make it difficult to attribute activity to the correct company, requiring additional manual cleanup and impacting reporting accuracy.”
Valérie L.
Senior Director, Brand and Marketing
“There is a specific limit on how many contacts you can export into HubSpot and when you go over that limit the price tiers can get expensive.”
Jordan V.
Sales Specialist
“The first agent instructed me to send an email to a specific address, conveniently failing to mention that this address only accepts emails from professional accounts, making it impossible for me to contact them. When I called back to request the correct information, the situation escalated.”
DG
Daniel G.
Administrator
Cons
“Unbounce is far from being one of the better builders out there.”
Damien B.
Brand Strategist
“I think reporting is very basic and I noticed that complex landing pages are very slow and you need.”
Andrea G.
CMO & Co-founder
“Trying to design a landing page mobile first is overly challenging.”
Jakob B.
International Development Manager
- Vendor responds to reviews
- Last review7 days ago
- Vendor responds to reviews
- Last reviewa year ago
Key features
- Total features116
- A/B Testing
- API
- Activity Dashboard
- Alerts/Notifications
- Audience Targeting
- Audit Management
- Automated Publishing
- Autoresponders
- CAN-SPAM Compliance
- CRM
- Calendar Management
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Campaign Tracking
- Chatbot
- Click Tracking
- Collaboration Tools
- Competitive Analysis
- Contact Database
- Contact Management
- Content Library
- Content Management
- Content Marketing
- Conversion Rate Optimization
- Conversion Tracking
- Customer Database
- Customer Segmentation
- Customer Surveys
- Customizable Branding
- Customizable CTAs
- Customizable Forms
- Customizable Templates
- Customization
- Dashboard
- Data Import/Export
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- Email Campaign Management
- Email Management
- Email Marketing
- Email Sequences
- Email Templates
- Email Tracking
- Engagement Tracking
- Event Triggered Actions
- File Sharing
- Filtering
- Form Builder
- Forms Creation & Design
- Google Analytics Integration
- Image Library
- Keyword Rank Tracking
- Keyword Research Tools
- Keyword Tracking
- Landing Pages/Web Forms
- Lead Capture
- Lead Distribution
- Lead Generation
- Lead Management
- Lead Nurturing
- Lead Qualification
- Lead Scoring
- Lead Segmentation
- Lead Verification/Validation
- Link Management
- List Management
- Live Chat
- Marketing Automation
- Marketing Management
- Mobile Optimization
- Monitoring
- Multi-Account Management
- Multi-Campaign
- Multi-Channel Attribution
- Multi-Channel Data Collection
- Multi-Channel Marketing
- Multivariate Testing
- Performance Metrics
- Personalization
- Pipeline Management
- Post Management
- Post Scheduling
- Predictive Analytics
- Prospecting Tools
- ROI Tracking
- Real Time Editing
- Reporting & Statistics
- Reporting/Analytics
- Responsive Web Design
- Role-Based Permissions
- SEO Management
- Search Marketing
- Search/Filter
- Segmentation
- Social Advertising
- Social Marketing
- Social Media Integration
- Social Media Monitoring
- Social Performance Management
- Social Promotion
- Split Testing
- Subscriber Management
- Tagging
- Template Management
- Third-Party Integrations
- User Management
- Visual Analytics
- WYSIWYG Editor
- Web Forms
- Web Traffic Reporting
- Website Analytics
- Website Hosting
- Website Management
- Website Publishing Options
- Website Visitor Tracking
- Total features24
- A/B Testing
- API
- Activity Dashboard
- Alerts/Notifications
- Audience Targeting
- Audit Management
- Automated Publishing
- Autoresponders
- CAN-SPAM Compliance
- CRM
- Calendar Management
- Campaign Analytics
- Campaign Management
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Campaign Tracking
- Chatbot
- Click Tracking
- Collaboration Tools
- Competitive Analysis
- Contact Database
- Contact Management
- Content Library
- Content Management
- Content Marketing
- Conversion Rate Optimization
- Conversion Tracking
- Customer Database
- Customer Segmentation
- Customer Surveys
- Customizable Branding
- Customizable CTAs
- Customizable Forms
- Customizable Templates
- Customization
- Dashboard
- Data Import/Export
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- Email Campaign Management
- Email Management
- Email Marketing
- Email Sequences
- Email Templates
- Email Tracking
- Engagement Tracking
- Event Triggered Actions
- File Sharing
- Filtering
- Form Builder
- Forms Creation & Design
- Google Analytics Integration
- Image Library
- Keyword Rank Tracking
- Keyword Research Tools
- Keyword Tracking
- Landing Pages/Web Forms
- Lead Capture
- Lead Distribution
- Lead Generation
- Lead Management
- Lead Nurturing
- Lead Qualification
- Lead Scoring
- Lead Segmentation
- Lead Verification/Validation
- Link Management
- List Management
- Live Chat
- Marketing Automation
- Marketing Management
- Mobile Optimization
- Monitoring
- Multi-Account Management
- Multi-Campaign
- Multi-Channel Attribution
- Multi-Channel Data Collection
- Multi-Channel Marketing
- Multivariate Testing
- Performance Metrics
- Personalization
- Pipeline Management
- Post Management
- Post Scheduling
- Predictive Analytics
- Prospecting Tools
- ROI Tracking
- Real Time Editing
- Reporting & Statistics
- Reporting/Analytics
- Responsive Web Design
- Role-Based Permissions
- SEO Management
- Search Marketing
- Search/Filter
- Segmentation
- Social Advertising
- Social Marketing
- Social Media Integration
- Social Media Monitoring
- Social Performance Management
- Social Promotion
- Split Testing
- Subscriber Management
- Tagging
- Template Management
- Third-Party Integrations
- User Management
- Visual Analytics
- WYSIWYG Editor
- Web Forms
- Web Traffic Reporting
- Website Analytics
- Website Hosting
- Website Management
- Website Publishing Options
- Website Visitor Tracking
Integrations
- Total integrations210
- AWeber
- Accelo
- Act!
- ActiveCampaign
- ActiveDEMAND
- Acuity Scheduling
- AdRoll
- Adobe Commerce
- AgencyAnalytics
- Agile CRM
- Aircall
- Alchemer
- AllClients
- AskNicely
- Atomic AI
- Attribution
- Azuqua
- Bedrock Data
- Benchmark Email
- Bevy
- BigCommerce
- BigContacts
- Bitrix24
- Brevo
- BrightInfo
- Brightcove
- BuiltWith
- Calendly
- CallHub
- CallRail
- Campaign Monitor by Marigold
- Capsule
- Ceros
- ChannelMix
- Chargebee
- CircleLoop
- ClearVoice
- ClicData
- ClientPoint
- Clio
- Coevera
- CompanyHub
- ConnectWise PSA
- Constant Contact
- Contactually
- Copper
- Crazy Egg
- Creatio AI CRM
- Cyfe
- Databox
- Datanyze
- Direct Mail
- Doppler
- Dotdigital
- Drift
- Dropbox
- Dropbox Sign
- E-goi
- EZ Texting
- Ease.io
- Efficy CRM
- Emma by Marigold
- Eventbrite
- Facebook Business Suite
- Follow Up Boss
- Forecast
- FreshBooks
- FreshMail
- Freshsales
- Front
- FullContact
- Fullstory
- GetAccept
- GetResponse
- Getsitecontrol
- Gmail
- GoTo Webinar
- Google Ads
- Google Analytics 360
- Google Calendar
- Google Contacts
- Google Drive
- Google Forms
- Google Sheets
- Gravity Forms
- Grow
- Help Scout
- Helply
- Highrise
- Hotjar
- HubSpot CRM
- HubSpot Marketing Hub
- HubSpot Sales Hub
- Infer
- Instapage
- Invoca
- Joonbot
- Jotform
- Justuno
- Keap
- Kissmetrics
- Kixie PowerCall & SMS
- Klips
- Kommo
- Kustomer
- Lately
- LeadDyno
- LeadGnome
- LeadMaster
- LeadSquared
- Leadcamp
- Leadfeeder
- Leadpages
- LeadsBridge
- LeadsRx
- Less Annoying CRM
- LinkedIn for Business
- LiveChat
- LiveHelpNow
- Livespace
- Livestorm
- Lucky Orange
- Lyssna
- MailUp
- MailerLite
- Mailgun
- Make
- ManyChat
- Marketo Engage
- Marketo Measure
- Marketo Sales Connect
- Membrain
- Meta for Business
- Microsoft 365
- Microsoft Excel
- Microsoft Outlook
- MigrateMyCRM
- Missive
- Mojo Helpdesk
- MyFormData
- MySQL
- Myphoner
- NetSuite
- Netskope One Platform
- NeverBounce
- Nimble
- NinjaCat
- Nutshell
- Olark
- OnceHub
- OnePageCRM
- Operations Hub
- Outgrow
- Outreach
- POWR
- PandaDoc
- PayPal
- Paycove
- PersistIQ
- PhoneBurner
- PhoneWagon
- Pipedrive
- Pipeline CRM
- Planful for Marketing
- Podio
- Powtoon
- Privy
- Proposify
- Pure Chat
- Qualaroo
- QuickBooks Online Advanced
- Qwilr
- ReachMail
- Recurly
- Robly
- SalesSeek
- Salesflare
- Salesforce Marketing Cloud
- Salesforce Marketing Cloud Account Engagement
- Salesforce Sales Cloud
- Salesmate
- Semrush
- SendGrid
- Shopify
- SimpleTexting
- Skyvia
- Slack
- Slemma
- SlideShare
- Smartling
- SnapApp
- Solve CRM
- Speak2Leads
- Stitch
- Streak
- Stripe
- Sumo
- Surfe
- SurveyMonkey
- Survicate
- TINT
- Taboola
- Teamgate
- Teamleader
- Teamwork Desk
- Teamwork.com
- Toky
- Tray.io
- Trello
- Twilio
- Typeform
- Uberflip
- Unbounce
- UserTesting
- VWO Insights
- Vero
- Vidyard
- Vision6
- Vtiger CRM
- Webflow
- WhatConverts
- Wishpond
- Wistia
- WooCommerce
- Woodpecker.co
- Woopra
- WordPress
- Workbooks
- WorkflowMax
- Workplace from Meta
- Wrike
- Wufoo
- Xero
- YouCanBookMe
- Zapier
- Zendesk Sell
- Zendesk Suite
- Zoho Analytics
- Zoho Books
- Zoho CRM
- Zoho Forms
- Zoho Invoice
- Zoho Recruit
- Zoom Workplace
- dotloop
- monday AI Work Platform
- noCRM
- weclapp
- Total integrations71
- AWeber
- Accelo
- Act!
- ActiveCampaign
- ActiveDEMAND
- Acuity Scheduling
- AdRoll
- Adobe Commerce
- AgencyAnalytics
- Agile CRM
- Aircall
- Alchemer
- AllClients
- AskNicely
- Atomic AI
- Attribution
- Azuqua
- Bedrock Data
- Benchmark Email
- Bevy
- BigCommerce
- BigContacts
- Bitrix24
- Brevo
- BrightInfo
- Brightcove
- BuiltWith
- Calendly
- CallHub
- CallRail
- Campaign Monitor by Marigold
- Capsule
- Ceros
- ChannelMix
- Chargebee
- CircleLoop
- ClearVoice
- ClicData
- ClientPoint
- Clio
- Coevera
- CompanyHub
- ConnectWise PSA
- Constant Contact
- Contactually
- Copper
- Crazy Egg
- Creatio AI CRM
- Cyfe
- Databox
- Datanyze
- Direct Mail
- Doppler
- Dotdigital
- Drift
- Dropbox
- Dropbox Sign
- E-goi
- EZ Texting
- Ease.io
- Efficy CRM
- Emma by Marigold
- Eventbrite
- Facebook Business Suite
- Follow Up Boss
- Forecast
- FreshBooks
- FreshMail
- Freshsales
- Front
- FullContact
- Fullstory
- GetAccept
- GetResponse
- Getsitecontrol
- Gmail
- GoTo Webinar
- Google Ads
- Google Analytics 360
- Google Calendar
- Google Contacts
- Google Drive
- Google Forms
- Google Sheets
- Gravity Forms
- Grow
- Help Scout
- Helply
- Highrise
- Hotjar
- HubSpot CRM
- HubSpot Marketing Hub
- HubSpot Sales Hub
- Infer
- Instapage
- Invoca
- Joonbot
- Jotform
- Justuno
- Keap
- Kissmetrics
- Kixie PowerCall & SMS
- Klips
- Kommo
- Kustomer
- Lately
- LeadDyno
- LeadGnome
- LeadMaster
- LeadSquared
- Leadcamp
- Leadfeeder
- Leadpages
- LeadsBridge
- LeadsRx
- Less Annoying CRM
- LinkedIn for Business
- LiveChat
- LiveHelpNow
- Livespace
- Livestorm
- Lucky Orange
- Lyssna
- MailUp
- MailerLite
- Mailgun
- Make
- ManyChat
- Marketo Engage
- Marketo Measure
- Marketo Sales Connect
- Membrain
- Meta for Business
- Microsoft 365
- Microsoft Excel
- Microsoft Outlook
- MigrateMyCRM
- Missive
- Mojo Helpdesk
- MyFormData
- MySQL
- Myphoner
- NetSuite
- Netskope One Platform
- NeverBounce
- Nimble
- NinjaCat
- Nutshell
- Olark
- OnceHub
- OnePageCRM
- Operations Hub
- Outgrow
- Outreach
- POWR
- PandaDoc
- PayPal
- Paycove
- PersistIQ
- PhoneBurner
- PhoneWagon
- Pipedrive
- Pipeline CRM
- Planful for Marketing
- Podio
- Powtoon
- Privy
- Proposify
- Pure Chat
- Qualaroo
- QuickBooks Online Advanced
- Qwilr
- ReachMail
- Recurly
- Robly
- SalesSeek
- Salesflare
- Salesforce Marketing Cloud
- Salesforce Marketing Cloud Account Engagement
- Salesforce Sales Cloud
- Salesmate
- Semrush
- SendGrid
- Shopify
- SimpleTexting
- Skyvia
- Slack
- Slemma
- SlideShare
- Smartling
- SnapApp
- Solve CRM
- Speak2Leads
- Stitch
- Streak
- Stripe
- Sumo
- Surfe
- SurveyMonkey
- Survicate
- TINT
- Taboola
- Teamgate
- Teamleader
- Teamwork Desk
- Teamwork.com
- Toky
- Tray.io
- Trello
- Twilio
- Typeform
- Uberflip
- Unbounce
- UserTesting
- VWO Insights
- Vero
- Vidyard
- Vision6
- Vtiger CRM
- Webflow
- WhatConverts
- Wishpond
- Wistia
- WooCommerce
- Woodpecker.co
- Woopra
- WordPress
- Workbooks
- WorkflowMax
- Workplace from Meta
- Wrike
- Wufoo
- Xero
- YouCanBookMe
- Zapier
- Zendesk Sell
- Zendesk Suite
- Zoho Analytics
- Zoho Books
- Zoho CRM
- Zoho Forms
- Zoho Invoice
- Zoho Recruit
- Zoom Workplace
- dotloop
- monday AI Work Platform
- noCRM
- weclapp
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