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HubSpot Marketing Hub vs Brevo Comparison (2026)

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HubSpot Marketing Hub logo

HubSpot Marketing Hub

Brevo logo

Brevo

Overview

Keep leads engaged with relevant, timely follow-up. HubSpot Marketing Hub builds nurture from your CRM data, shows which campaigns drive pipeline, and helps your team grow without adding more tools.

Trusted by over 500,000 businesses worldwide, Brevo (formerly Sendinblue) is the affordable, all-in-one marketing and CRM stack that helps growing businesses scale faster.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

15

/user

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

9

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.5

6.2K

5

4

3

2

1

3.7K

2K

361

54

28

  • Value for money
  • Ease of use
  • Features
  • Customer support
78%
would recommend this app

4.6

3.5K

5

4

3

2

1

2.5K

788

117

28

56

  • Value for money
  • Ease of use
  • Features
  • Customer support
86%
would recommend this app

Pros

“Having email management, contact management, landing pages, and social media scheduling fully integrated into a single dashboard saves a ton of time and eliminates the hassle of switching between different tools.”
Verified reviewer profile picture

BRIJ K.

IT Exedutive

“The selection of templates is excellent for creating stylish emails, and the default journeys you can create make it simple to quickly set up essential automations to engage with key leads.”
TE

Timothy E.

Client Advisor

“Advanced segmentation; It offers advanced segmentation options that allow businesses to target specific groups of customers based on their behavior, purchase history and other data points.”
TE

Timothy E.

Client Advisor

Pros

“Dragging templates, setting up conditional content, and seeing real-time performance stats in the dashboard keeps my workflow tight and saves me hours each month.”
DC

Daniel C.

Senior Digital Marketing Manager

“We are integrating Brevo for transactional emails in our SaaS platform, including account verification, password resets, invitations, and system notifications.”
TJ

Tobi J.

Software Lead

“I appreciate the clear interface, the contact list management, the campaign editor, and the ability to centralize marketing emails, transactional emails, and automation in one tool.”
AM

Arnaud M.

Développeur

Cons

“This can create duplicate contacts or make it difficult to attribute activity to the correct company, requiring additional manual cleanup and impacting reporting accuracy.”
Verified reviewer profile picture

Valérie L.

Senior Director, Brand and Marketing

“The first agent instructed me to send an email to a specific address, conveniently failing to mention that this address only accepts emails from professional accounts, making it impossible for me to contact them. When I called back to request the correct information, the situation escalated.”
DG

Daniel G.

Administrator

“Reporting can also be a bit limiting if you want deeper custom analysis, and there are times when setting up more advanced workflows or attribution requires more trial and error than expected.”
Verified reviewer profile picture

Tony U.

Head of Growth Marketing

Cons

“For example, the difference between imported contacts, eligible recipients, blacklisted contacts, unsubscribed contacts, and filtered contacts is not always immediately obvious. When a campaign shows fewer recipients than expected, it can be difficult to quickly understand why.”
AM

Arnaud M.

Développeur

“One thing that could be improved is the account recovery and email change process. If you lose access to your old email address, updating login details can become quite complicated.”
CP

Claudia P.

Formadora

“Unfortunately, I was unable to get our corporate IT group to enable domain authentication given that this was not a purchase made for our entire sales team but rather just one individual so I was ultimately unable to use the platform to send prospecting emails.”
SH

Scott H.

Managing Partner

  • Vendor responds to reviews
  • Last review13 days ago
  • Vendor responds to reviews
  • Last review12 days ago

Key features

  • Total features116
  • A/B Testing
  • API
  • Activity Dashboard
  • Alerts/Notifications
  • Audit Management
  • Automated Publishing
  • Autoresponders
  • Availability Management
  • CAN-SPAM Compliance
  • CRM
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Campaign Tracking
  • Channel Management
  • Chatbot
  • Click Tracking
  • Collaboration Tools
  • Competitive Analysis
  • Confirmations/Reminders
  • Contact Database
  • Contact Management
  • Content Library
  • Content Management
  • Content Marketing
  • Conversion Rate Optimization
  • Conversion Tracking
  • Customer Database
  • Customer Journey Mapping
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Dashboard
  • Data Import/Export
  • Data Security
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Sequences
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • File Sharing
  • Filtering
  • For Startups
  • Form Builder
  • Forms Creation & Design
  • GDPR Compliance
  • Google Analytics Integration
  • HTML Editor
  • Image Library
  • Interaction Tracking
  • Keyword Rank Tracking
  • Keyword Research Tools
  • Keyword Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Distribution
  • Lead Engagement
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Scoring
  • Lead Segmentation
  • Lead Verification/Validation
  • Link Management
  • List Management
  • Live Chat
  • Marketing Automation
  • Marketing Management
  • Message Personalization
  • Mobile Access
  • Mobile Optimization
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Communication
  • Multi-Channel Data Collection
  • Multi-Channel Marketing
  • Multivariate Testing
  • Online Booking
  • Performance Metrics
  • Personalization
  • Pipeline Management
  • Post Management
  • Post Scheduling
  • Predictive Analytics
  • Preview Functionality
  • Prospecting Tools
  • ROI Tracking
  • Real Time Editing
  • Real-Time Analytics
  • Real-Time Data
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Responsive Web Design
  • Role-Based Permissions
  • SEO Management
  • SMS Marketing
  • SMS Messaging
  • Sales Pipeline Management
  • Sales Reports
  • Scheduling
  • Search Marketing
  • Search/Filter
  • Segmentation
  • Simple Mail Transfer Protocol (SMTP)
  • Social Advertising
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Subscriber Management
  • Subscription Management
  • Tagging
  • Task Management
  • Template Management
  • Third-Party Integrations
  • Unsubscribe Database
  • User Management
  • Visual Analytics
  • WYSIWYG Editor
  • Web Forms
  • Web Traffic Reporting
  • Web-based Deployment
  • Website Analytics
  • Website Hosting
  • Website Management
  • Website Publishing Options
  • Website Visitor Tracking
  • Widgets
  • Total features99
  • A/B Testing
  • API
  • Activity Dashboard
  • Alerts/Notifications
  • Audit Management
  • Automated Publishing
  • Autoresponders
  • Availability Management
  • CAN-SPAM Compliance
  • CRM
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Campaign Tracking
  • Channel Management
  • Chatbot
  • Click Tracking
  • Collaboration Tools
  • Competitive Analysis
  • Confirmations/Reminders
  • Contact Database
  • Contact Management
  • Content Library
  • Content Management
  • Content Marketing
  • Conversion Rate Optimization
  • Conversion Tracking
  • Customer Database
  • Customer Journey Mapping
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Dashboard
  • Data Import/Export
  • Data Security
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Sequences
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Triggered Actions
  • File Sharing
  • Filtering
  • For Startups
  • Form Builder
  • Forms Creation & Design
  • GDPR Compliance
  • Google Analytics Integration
  • HTML Editor
  • Image Library
  • Interaction Tracking
  • Keyword Rank Tracking
  • Keyword Research Tools
  • Keyword Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Distribution
  • Lead Engagement
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Qualification
  • Lead Scoring
  • Lead Segmentation
  • Lead Verification/Validation
  • Link Management
  • List Management
  • Live Chat
  • Marketing Automation
  • Marketing Management
  • Message Personalization
  • Mobile Access
  • Mobile Optimization
  • Monitoring
  • Multi-Account Management
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Communication
  • Multi-Channel Data Collection
  • Multi-Channel Marketing
  • Multivariate Testing
  • Online Booking
  • Performance Metrics
  • Personalization
  • Pipeline Management
  • Post Management
  • Post Scheduling
  • Predictive Analytics
  • Preview Functionality
  • Prospecting Tools
  • ROI Tracking
  • Real Time Editing
  • Real-Time Analytics
  • Real-Time Data
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Responsive Web Design
  • Role-Based Permissions
  • SEO Management
  • SMS Marketing
  • SMS Messaging
  • Sales Pipeline Management
  • Sales Reports
  • Scheduling
  • Search Marketing
  • Search/Filter
  • Segmentation
  • Simple Mail Transfer Protocol (SMTP)
  • Social Advertising
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Performance Management
  • Social Promotion
  • Subscriber Management
  • Subscription Management
  • Tagging
  • Task Management
  • Template Management
  • Third-Party Integrations
  • Unsubscribe Database
  • User Management
  • Visual Analytics
  • WYSIWYG Editor
  • Web Forms
  • Web Traffic Reporting
  • Web-based Deployment
  • Website Analytics
  • Website Hosting
  • Website Management
  • Website Publishing Options
  • Website Visitor Tracking
  • Widgets

Integrations

  • Total integrations203
  • AWeber
  • Accelo
  • Act!
  • ActiveDEMAND
  • Acuity Scheduling
  • AdRoll
  • Adobe Commerce
  • Aircall
  • Alchemer Survey
  • AllClients
  • AskNicely
  • Astra Pro
  • Atomic AI
  • Attribution
  • Azuqua
  • Bedrock Data
  • Benchmark Email
  • Bevy
  • BigCommerce
  • BigContacts
  • Bigin by Zoho CRM
  • Bitrix24
  • Brevo
  • BrightInfo
  • Brightcove
  • BuiltWith
  • Calendly
  • CallRail
  • Campaign Monitor by Marigold
  • Capsule
  • Ceros
  • ChannelMix
  • Chargebee
  • CircleLoop
  • Claspo
  • Claude
  • Claude Code
  • ClearVoice
  • ClientPoint
  • Clio
  • Coevera
  • CompanyHub
  • ConnectWise PSA
  • Constant Contact
  • Contactually
  • Copper
  • Creatio AI CRM
  • Cyfe
  • Databox
  • Datanyze
  • Direct Mail
  • Dotdigital
  • Dropbox
  • Dropbox Sign
  • EZ Texting
  • Ease.io
  • Efficy CRM
  • Emma by Marigold
  • Eventbrite
  • Facebook Business Suite
  • Forecast
  • FreshBooks
  • Freshsales
  • Front
  • FullContact
  • GetAccept
  • GetResponse
  • Getsitecontrol
  • GoTo Webinar
  • Google Ads
  • Google Analytics 360
  • Google Calendar
  • Google Contacts
  • Google Forms
  • Gravity Forms
  • Help Scout
  • Helply
  • Highrise
  • Hotjar
  • HubSpot CRM
  • HubSpot Data Hub
  • HubSpot Sales Hub
  • Infer
  • Instagram
  • Instapage
  • Invoca
  • Jotform
  • Justuno
  • Keap
  • Kissmetrics
  • Kixie PowerCall & SMS
  • Klips
  • Kommo
  • Kustomer
  • Lately
  • LeadDyno
  • LeadGnome
  • LeadMaster
  • Leadcamp
  • Leadfeeder
  • Leadpages
  • LeadsBridge
  • Less Annoying CRM
  • LinkedIn for Business
  • LiveChat
  • LiveHelpNow
  • Livespace
  • Livestorm
  • Lucky Orange
  • MailUp
  • MailerLite
  • ManyChat
  • Marketo Engage
  • Membrain
  • Meta for Business
  • Microsoft 365
  • Microsoft Excel
  • Microsoft Outlook
  • MigrateMyCRM
  • Missive
  • Mojo Helpdesk
  • Myphoner
  • NetSuite
  • Netskope One Platform
  • Nimble
  • Nutshell
  • Olark
  • OnceHub
  • OnePageCRM
  • Outgrow
  • Outreach
  • PandaDoc
  • PayPal Payments
  • Paycove
  • PersistIQ
  • PhoneBurner
  • PhoneWagon
  • Pipedrive
  • Pipeline CRM
  • Podio
  • Powtoon
  • Privy
  • Proposify
  • Pure Chat
  • QuickBooks Online Advanced
  • Qwilr
  • Recurly
  • Robly
  • SAP HANA Cloud
  • SalesSeek
  • Salesflare
  • Salesforce Marketing Cloud
  • Salesforce Sales Cloud
  • Salesmate
  • Semrush
  • SendGrid
  • Shopify
  • Skyvia
  • Slack
  • Slemma
  • SlideShare
  • Smartling
  • SnapApp
  • Stitch
  • Stripe Payments
  • Stripo.email
  • Sumo
  • Surfe
  • SurveyMonkey
  • Survicate
  • TINT
  • Taboola
  • Teamgate
  • Teamleader
  • Teamwork Desk
  • Teamwork.com
  • Toky
  • Tray.io
  • Trello
  • Typeform
  • Uberflip
  • Unbounce
  • Vidyard
  • Vtiger CRM
  • Webflow
  • Wishpond
  • Wistia
  • Wix
  • WooCommerce
  • Woopra
  • WordPress
  • Workbooks
  • WorkflowMAX
  • Workplace from Meta
  • Wrike
  • Wufoo
  • Xero
  • YouCanBookMe
  • Zapier
  • Zendesk Suite
  • Zoho Analytics
  • Zoho Books
  • Zoho CRM
  • Zoho Forms
  • Zoho Invoice
  • Zoho Recruit
  • Zoom Workplace
  • dotloop
  • monday AI Work Platform
  • noCRM
  • weclapp
  • Total integrations16
  • AWeber
  • Accelo
  • Act!
  • ActiveDEMAND
  • Acuity Scheduling
  • AdRoll
  • Adobe Commerce
  • Aircall
  • Alchemer Survey
  • AllClients
  • AskNicely
  • Astra Pro
  • Atomic AI
  • Attribution
  • Azuqua
  • Bedrock Data
  • Benchmark Email
  • Bevy
  • BigCommerce
  • BigContacts
  • Bigin by Zoho CRM
  • Bitrix24
  • Brevo
  • BrightInfo
  • Brightcove
  • BuiltWith
  • Calendly
  • CallRail
  • Campaign Monitor by Marigold
  • Capsule
  • Ceros
  • ChannelMix
  • Chargebee
  • CircleLoop
  • Claspo
  • Claude
  • Claude Code
  • ClearVoice
  • ClientPoint
  • Clio
  • Coevera
  • CompanyHub
  • ConnectWise PSA
  • Constant Contact
  • Contactually
  • Copper
  • Creatio AI CRM
  • Cyfe
  • Databox
  • Datanyze
  • Direct Mail
  • Dotdigital
  • Dropbox
  • Dropbox Sign
  • EZ Texting
  • Ease.io
  • Efficy CRM
  • Emma by Marigold
  • Eventbrite
  • Facebook Business Suite
  • Forecast
  • FreshBooks
  • Freshsales
  • Front
  • FullContact
  • GetAccept
  • GetResponse
  • Getsitecontrol
  • GoTo Webinar
  • Google Ads
  • Google Analytics 360
  • Google Calendar
  • Google Contacts
  • Google Forms
  • Gravity Forms
  • Help Scout
  • Helply
  • Highrise
  • Hotjar
  • HubSpot CRM
  • HubSpot Data Hub
  • HubSpot Sales Hub
  • Infer
  • Instagram
  • Instapage
  • Invoca
  • Jotform
  • Justuno
  • Keap
  • Kissmetrics
  • Kixie PowerCall & SMS
  • Klips
  • Kommo
  • Kustomer
  • Lately
  • LeadDyno
  • LeadGnome
  • LeadMaster
  • Leadcamp
  • Leadfeeder
  • Leadpages
  • LeadsBridge
  • Less Annoying CRM
  • LinkedIn for Business
  • LiveChat
  • LiveHelpNow
  • Livespace
  • Livestorm
  • Lucky Orange
  • MailUp
  • MailerLite
  • ManyChat
  • Marketo Engage
  • Membrain
  • Meta for Business
  • Microsoft 365
  • Microsoft Excel
  • Microsoft Outlook
  • MigrateMyCRM
  • Missive
  • Mojo Helpdesk
  • Myphoner
  • NetSuite
  • Netskope One Platform
  • Nimble
  • Nutshell
  • Olark
  • OnceHub
  • OnePageCRM
  • Outgrow
  • Outreach
  • PandaDoc
  • PayPal Payments
  • Paycove
  • PersistIQ
  • PhoneBurner
  • PhoneWagon
  • Pipedrive
  • Pipeline CRM
  • Podio
  • Powtoon
  • Privy
  • Proposify
  • Pure Chat
  • QuickBooks Online Advanced
  • Qwilr
  • Recurly
  • Robly
  • SAP HANA Cloud
  • SalesSeek
  • Salesflare
  • Salesforce Marketing Cloud
  • Salesforce Sales Cloud
  • Salesmate
  • Semrush
  • SendGrid
  • Shopify
  • Skyvia
  • Slack
  • Slemma
  • SlideShare
  • Smartling
  • SnapApp
  • Stitch
  • Stripe Payments
  • Stripo.email
  • Sumo
  • Surfe
  • SurveyMonkey
  • Survicate
  • TINT
  • Taboola
  • Teamgate
  • Teamleader
  • Teamwork Desk
  • Teamwork.com
  • Toky
  • Tray.io
  • Trello
  • Typeform
  • Uberflip
  • Unbounce
  • Vidyard
  • Vtiger CRM
  • Webflow
  • Wishpond
  • Wistia
  • Wix
  • WooCommerce
  • Woopra
  • WordPress
  • Workbooks
  • WorkflowMAX
  • Workplace from Meta
  • Wrike
  • Wufoo
  • Xero
  • YouCanBookMe
  • Zapier
  • Zendesk Suite
  • Zoho Analytics
  • Zoho Books
  • Zoho CRM
  • Zoho Forms
  • Zoho Invoice
  • Zoho Recruit
  • Zoom Workplace
  • dotloop
  • monday AI Work Platform
  • noCRM
  • weclapp

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