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Klaviyo vs Trumpia Comparison (2026)

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Klaviyo logo

Klaviyo

Trumpia logo

Trumpia

Overview

Klaviyo is the all-in-one platform built to help B2C companies grow by integrating email/ SMS marketing, full-funnel analytics, and service in one solution. Powered by customer data and built-in AI, Klaviyo makes it easy to scale marketing automation and personalization across all your channels.

Trum·pia was founded in 2006 and has long been ranked #1 in SMS marketing by Forbes because of our ease-of-use, prompt support, and one-of-a-kind automation that scales your business.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

20

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

55

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.6

539

5

4

3

2

1

383

128

21

1

6

  • Value for money
  • Ease of use
  • Features
  • Customer support
78%
would recommend this app

4.5

120

5

4

3

2

1

82

24

9

1

4

  • Value for money
  • Ease of use
  • Features
  • Customer support
85%
would recommend this app

Pros

“It can be super granular, you can connect it to Facebook for creating custom audiences, it tracks everything from customer purchase frequency to when they are active on site, etc.”
Verified reviewer profile picture

Cody A.

President

“As a Klaviyo certified professional, I don't just see it as an email tool, but as a sophisticated engine for driving ROI. Whether it was setting up advanced influence-driven campaigns or optimizing high-volume e-commerce retail flows, the platform’s ability to handle intricate segmentation and real-time triggers has allowed me to deliver measurable growth for diverse international clients”
Verified reviewer profile picture

Marc G.

Digital and Marketing senior specialist

“The customization choices are amazing that enable us to design graphically appealing emails that present our hotel facilities beautifully without hiring a coder.”
PG

Patricia G.

Customer Service Lead

Pros

“Trumpia allows us to easily communicate changing conditions in real time across departments and crews in multiple locations.”
SR

Suzanne R.

Community Relations Manager

“In just a few moments, I can compose the message, choose whom among the preset contact lists receives it, and send the message.”
EO

Eric O.

Assistant Transportation Manager

“Every request we've submitted has received an immediate response, and our Account Executive, Jed Yi, has consistently gone above and beyond to provide thoughtful, timely assistance.”
AS

Amy S.

Associate Executive Director

Cons

“The biggest con is that advanced features can be complex to navigate. But also the cost, as pricing plans can be expensive, especially for small businesses or anyone with limited email marketing budgets. And an important one for certian users is that while Klaviyo offers SMS marketing, its much more limited compared to dedicated SMS platforms.”
RO

Ricki O.

Owner

“It was an expensive product and we did not end up having enough sales to continue to use Klaviyo (more on us than the product for performing)”
SO

Shane O.

Operations

“The main downside is the pricing model based on total profiles, even if you’re not actively emailing those contacts.”
KK

Kevin K.

Marketing Manager

Cons

“We researched and started with Trumpia to use as a tool to communicate with our employees during emergencies and other work-related communications but found out the cost for what we needed it for was not cost efficient and work the ROI”
TD

Terry D.

HR

“Sometimes when we're adding customers to the list, we run into an issue adding them because they have a block on their phone and we have to take extra steps to remove the block to add them.”
AK

Abbee K.

Senior Account Manager

“As of yet we have not experienced any issue that would make us dislike the platform or the services that it provides to us.”
LS

Luis S.

Retail Operations

  • Vendor responds to reviews
  • Last reviewa month ago
  • Vendor responds to reviews
  • Last review3 months ago

Key features

  • Total features149
  • 2-Way Messaging
  • A/B Testing
  • AI Copilot
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Archiving & Retention
  • Artwork Management
  • Audience Targeting
  • Audio/Video Messaging
  • Automated Responses
  • Automated Scheduling
  • Autoresponders
  • Behavior Analytics
  • Behavior Tracking
  • Behavioral Analytics
  • Brand Guidelines
  • Brand Tracking
  • CAN-SPAM Compliance
  • CRM
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Canned Responses
  • Channel Management
  • Chat/Messaging
  • Click Tracking
  • Communication Management
  • Compliance Management
  • Consent Management
  • Contact Database
  • Contact Management
  • Content Library
  • Content Management
  • Content Scheduling
  • Conversion Rate Optimization
  • Conversion Tracking
  • Customer Activity Tracking
  • Customer Database
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Data Import/Export
  • Data Integration
  • Data Security
  • Digital Asset Management
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Sequences
  • Email Templates
  • Email Tracking
  • Employee Directory
  • Employee Engagement
  • Employee Onboarding
  • Engagement Tracking
  • Event Triggered Actions
  • Forms Management
  • GDPR Compliance
  • Generative AI
  • HTML Editor
  • Image Editing
  • Image Library
  • Inbox Management
  • Interaction Tracking
  • Keyword Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Scoring
  • Lead Segmentation
  • Link Shortening
  • List Management
  • Live Chat
  • MMS
  • Marketing Automation
  • Marketing Calendar
  • Mass Notifications
  • Mass Texting
  • Message Personalization
  • Mobile Alerts
  • Mobile Coupons
  • Mobile Keywords
  • Mobile Optimization
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Multi-Language
  • Multiple Data Sources
  • Multiple User Accounts
  • Multivariate Testing
  • Newsletter Management
  • Open Rate Tracking
  • Personalization
  • Polls/Voting
  • Predictive Analytics
  • Predictive Modeling
  • Preview Functionality
  • Prioritization
  • Product Recommendations
  • Prospecting Tools
  • QR Codes
  • Quizzes
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Reporting
  • Real-Time Updates
  • Recommendations
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Reputation Management
  • Response Management
  • SMS Marketing
  • SMS Messaging
  • Sales Analytics
  • Sales Reports
  • Scheduled Messaging
  • Search/Filter
  • Secure Data Storage
  • Segmentation
  • Shared Inboxes
  • Shortcodes
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Promotion
  • Spam Blocker
  • Storytelling
  • Subscriber Management
  • Support Ticket Management
  • Survey Builder
  • Survey/Poll Management
  • Surveys & Feedback
  • Tagging
  • Template Management
  • Templates
  • Text-to-Win
  • Third-Party Integrations
  • Version Control
  • Visual Analytics
  • WYSIWYG Editor
  • Web Forms
  • Website Analytics
  • Website Visitor Tracking
  • Workflow Automation
  • Workflow Management
  • Total features69
  • 2-Way Messaging
  • A/B Testing
  • AI Copilot
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Archiving & Retention
  • Artwork Management
  • Audience Targeting
  • Audio/Video Messaging
  • Automated Responses
  • Automated Scheduling
  • Autoresponders
  • Behavior Analytics
  • Behavior Tracking
  • Behavioral Analytics
  • Brand Guidelines
  • Brand Tracking
  • CAN-SPAM Compliance
  • CRM
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Canned Responses
  • Channel Management
  • Chat/Messaging
  • Click Tracking
  • Communication Management
  • Compliance Management
  • Consent Management
  • Contact Database
  • Contact Management
  • Content Library
  • Content Management
  • Content Scheduling
  • Conversion Rate Optimization
  • Conversion Tracking
  • Customer Activity Tracking
  • Customer Database
  • Customer Journey Mapping
  • Customer Profiles
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Data Import/Export
  • Data Integration
  • Data Security
  • Digital Asset Management
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Sequences
  • Email Templates
  • Email Tracking
  • Employee Directory
  • Employee Engagement
  • Employee Onboarding
  • Engagement Tracking
  • Event Triggered Actions
  • Forms Management
  • GDPR Compliance
  • Generative AI
  • HTML Editor
  • Image Editing
  • Image Library
  • Inbox Management
  • Interaction Tracking
  • Keyword Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Generation
  • Lead Management
  • Lead Nurturing
  • Lead Scoring
  • Lead Segmentation
  • Link Shortening
  • List Management
  • Live Chat
  • MMS
  • Marketing Automation
  • Marketing Calendar
  • Mass Notifications
  • Mass Texting
  • Message Personalization
  • Mobile Alerts
  • Mobile Coupons
  • Mobile Keywords
  • Mobile Optimization
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Communication
  • Multi-Channel Marketing
  • Multi-Language
  • Multiple Data Sources
  • Multiple User Accounts
  • Multivariate Testing
  • Newsletter Management
  • Open Rate Tracking
  • Personalization
  • Polls/Voting
  • Predictive Analytics
  • Predictive Modeling
  • Preview Functionality
  • Prioritization
  • Product Recommendations
  • Prospecting Tools
  • QR Codes
  • Quizzes
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Monitoring
  • Real-Time Reporting
  • Real-Time Updates
  • Recommendations
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Reputation Management
  • Response Management
  • SMS Marketing
  • SMS Messaging
  • Sales Analytics
  • Sales Reports
  • Scheduled Messaging
  • Search/Filter
  • Secure Data Storage
  • Segmentation
  • Shared Inboxes
  • Shortcodes
  • Social Marketing
  • Social Media Integration
  • Social Media Monitoring
  • Social Promotion
  • Spam Blocker
  • Storytelling
  • Subscriber Management
  • Support Ticket Management
  • Survey Builder
  • Survey/Poll Management
  • Surveys & Feedback
  • Tagging
  • Template Management
  • Templates
  • Text-to-Win
  • Third-Party Integrations
  • Version Control
  • Visual Analytics
  • WYSIWYG Editor
  • Web Forms
  • Website Analytics
  • Website Visitor Tracking
  • Workflow Automation
  • Workflow Management

Integrations

  • Total integrations83
  • Adobe Commerce
  • AfterShip
  • Akamai Identity Cloud
  • BigCommerce
  • Canva
  • Chargebee
  • Criteo
  • DonorPerfect
  • Eventbrite
  • Fivetran
  • Getsitecontrol
  • GoFundMe Pro
  • GoTab POS
  • Google Ads
  • Google Analytics 360
  • Google Calendar
  • Google Sheets
  • Gorgias
  • Help Scout
  • HubSpot CRM
  • Justuno
  • KickoffLabs
  • Lightspeed Retail
  • Loox
  • LoyaltyLion
  • Malomo
  • Meta for Business
  • Mindbody
  • Movable Ink
  • Narvar
  • Neon CRM
  • Nosto
  • Okendo
  • Olark
  • Olo
  • OpenCart
  • OptiMonk
  • OptinMonster
  • OrderGroove
  • PAR Punchh
  • Pinterest
  • Postscript
  • PrestaShop
  • Privy
  • Recharge
  • Recurly
  • Salesforce Commerce Cloud
  • Salesforce Consumer Goods Cloud
  • Salesforce Marketing Cloud
  • Salesforce Sales Cloud
  • Salesforce Service Cloud
  • Salesforce for Retail
  • Segment
  • Shift4Shop
  • ShipBob
  • ShipStation
  • Shogun
  • Shopify
  • Shopify POS
  • Shopify Plus
  • Smile.io
  • Snowflake
  • Square Online
  • Square Point of Sale
  • Square for Restaurants
  • Square for Retail
  • Stamped.io
  • Stripe
  • Sumo
  • TikTok
  • Toast POS
  • Triple Whale
  • Tripleseat
  • Trustpilot
  • Typeform
  • Unbounce
  • UserVoice
  • Volusion
  • Wisepops
  • Wix
  • WooCommerce
  • Wufoo
  • Yotpo
  • ZENOTI
  • Zapier
  • Zendesk Suite
  • Zoho CRM
  • commercetools
  • Total integrations7
  • Adobe Commerce
  • AfterShip
  • Akamai Identity Cloud
  • BigCommerce
  • Canva
  • Chargebee
  • Criteo
  • DonorPerfect
  • Eventbrite
  • Fivetran
  • Getsitecontrol
  • GoFundMe Pro
  • GoTab POS
  • Google Ads
  • Google Analytics 360
  • Google Calendar
  • Google Sheets
  • Gorgias
  • Help Scout
  • HubSpot CRM
  • Justuno
  • KickoffLabs
  • Lightspeed Retail
  • Loox
  • LoyaltyLion
  • Malomo
  • Meta for Business
  • Mindbody
  • Movable Ink
  • Narvar
  • Neon CRM
  • Nosto
  • Okendo
  • Olark
  • Olo
  • OpenCart
  • OptiMonk
  • OptinMonster
  • OrderGroove
  • PAR Punchh
  • Pinterest
  • Postscript
  • PrestaShop
  • Privy
  • Recharge
  • Recurly
  • Salesforce Commerce Cloud
  • Salesforce Consumer Goods Cloud
  • Salesforce Marketing Cloud
  • Salesforce Sales Cloud
  • Salesforce Service Cloud
  • Salesforce for Retail
  • Segment
  • Shift4Shop
  • ShipBob
  • ShipStation
  • Shogun
  • Shopify
  • Shopify POS
  • Shopify Plus
  • Smile.io
  • Snowflake
  • Square Online
  • Square Point of Sale
  • Square for Restaurants
  • Square for Retail
  • Stamped.io
  • Stripe
  • Sumo
  • TikTok
  • Toast POS
  • Triple Whale
  • Tripleseat
  • Trustpilot
  • Typeform
  • Unbounce
  • UserVoice
  • Volusion
  • Wisepops
  • Wix
  • WooCommerce
  • Wufoo
  • Yotpo
  • ZENOTI
  • Zapier
  • Zendesk Suite
  • Zoho CRM
  • commercetools

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