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LinkTrust vs Marketo Engage Comparison (2026)
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Marketo Engage
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Overview
#1 Affiliate Marketing and Lead Generation software. Create an affiliate program and drive more leads and sales to your website. We make it EASY. FREE TRIAL.
Adobe Marketo Engage is an industry-leading, AI-powered marketing automation platform that helps businesses streamline operations, scale personalized engagement, and drive measurable growth. It aligns marketing and sales to increase efficiency, generate more leads, and grow revenue faster.
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
- Platforms supported
- Web-based
- iPhone app
- Android app
- Windows Phone app
- Typical customers
- Freelancers
- Small businesses
- Mid size businesses
- Large enterprises
- Customer support
- Phone
- Online
- Knowledge base
- Video tutorials
Video & Screenshots
Pricing
User reviews
4.5
21
5
4
3
2
1
12
8
1
0
0
- Value for money
- Ease of use
- Features
- Customer support
93%
would recommend this app4.3
719
5
4
3
2
1
327
300
77
10
5
- Value for money
- Ease of use
- Features
- Customer support
70%
would recommend this appPros
Not enoughreviews yet
Pros
“The tool allows us to develop a scoring system perfectly tailored to our client's needs. Whether complex newsletter campaigns or simple transactional emails, Marketo Engage makes it all possible.”
AP
Amber P.
HR Executive
“It gives teams a lot of control over lead nurturing, segmentation, campaign logic, scoring, and engagement tracking.”
Jerrid C.
CEO
“I like how it keeps data protected while automating complex marketing tasks which helps in nurturing leads and converting them more efficiently.”
HJ
Hayley J.
Senior Compensation Analyst
Cons
Not enoughreviews yet
Cons
“It took three weeks to set up with their ‘implementation specialist' who obviously had no experience of agencies.”
ET
Edward T.
Founder and Marketing Strategist
“Its campaign cloning options are not very flexible, particularly when duplicating more complex campaigns with different assets and setups.”
CM
Cynthia M.
Operations associate officer
“It was a bit clunky to build from templates”
XC
Xavier C.
Founder
- Vendor responds to reviews
- Last review3 years ago
- Vendor responds to reviews
- Last review2 months ago
Key features
- Total features47
- A/B Testing
- AI/Machine Learning
- API
- Access Controls/Permissions
- Account Based Marketing
- Action Management
- Activity Dashboard
- Activity Tracking
- Advertising Management
- Affiliate Management
- Alerts/Notifications
- Attribution Modeling
- Audience Targeting
- Automated Publishing
- Automated Scheduling
- Autoresponders
- Backlink Monitoring
- Banner Management
- Behavior Analytics
- Behavior Tracking
- Behavioral Analytics
- Behavioral Targeting
- CAN-SPAM Compliance
- CRM
- CRM Integration
- Calendar Management
- Campaign Analytics
- Campaign Management
- Campaign Personalization
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Campaign Tracking
- Categorization/Grouping
- Channel Analytics
- Channel Management
- Chat/Messaging
- Churn Management
- Click Tracking
- Collaboration Tools
- Commission Management
- Communication Management
- Contact Database
- Contact Management
- Content Analytics
- Content Creation
- Content Delivery
- Content Library
- Content Management
- Content Publishing Options
- Content Sharing
- Contextual Targeting
- Conversion Rate Optimization
- Conversion Tracking
- Cross Channel Attribution
- Customer Activity Tracking
- Customer Database
- Customer Experience Management
- Customer History
- Customer Journey Mapping
- Customer Portal
- Customer Profiles
- Customer Segmentation
- Customer Touchpoints
- Customizable Branding
- Customizable CTAs
- Customizable Fields
- Customizable Forms
- Customizable Reports
- Customizable Templates
- Customization
- Dashboard
- Dashboard Creation
- Data Extraction
- Data Import/Export
- Data Synchronization
- Data Visualization
- Design Management
- Document Storage
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- Email Campaign Management
- Email Management
- Email Marketing
- Email Sequences
- Email Templates
- Email Tracking
- Employee Referral Management
- Engagement Tracking
- Event Marketing
- Event Triggered Actions
- Experience Management
- For Sales Teams/Organizations
- Form Builder
- Forms Management
- Fraud Detection
- GDPR Compliance
- Gamification
- Generative AI
- HTML Editor
- Image Library
- Incentive Management
- Interaction Tracking
- KPI Monitoring
- Keyword Rank Tracking
- Landing Pages/Web Forms
- Lead Capture
- Lead Distribution
- Lead Engagement
- Lead Generation
- Lead Management
- Lead Notifications
- Lead Nurturing
- Lead Qualification
- Lead Scoring
- Lead Segmentation
- Lead Verification/Validation
- List Management
- Live Chat
- Marketing Automation
- Marketing Calendar
- Mass Texting
- Media Library
- Mobile Access
- Mobile Alerts
- Mobile Optimization
- Monitoring
- Multi Level Marketing (MLM)
- Multi-Account Management
- Multi-Campaign
- Multi-Channel Attribution
- Multi-Channel Communication
- Multi-Channel Data Collection
- Multi-Channel Management
- Multi-Channel Marketing
- Multi-Language
- Multi-Touch Attribution
- Multimedia Support
- Multiple Scoring Models
- Multivariate Testing
- Newsletter Management
- Online Forms
- Opportunity Management
- Order Management
- Partner Management
- Performance Management
- Performance Metrics
- Personalization
- Pipeline Management
- Pipeline Reports
- Post Management
- Post Scheduling
- Predictive Analytics
- Preview Functionality
- Prioritization
- Prospecting Tools
- ROI Tracking
- Real Time Editing
- Real-Time Analytics
- Real-Time Data
- Real-Time Notifications
- Real-Time Reporting
- Real-Time Updates
- Recommendations
- Referral Management
- Referral Tracking
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- Responsive Web Design
- Rewards Management
- SEO Management
- SMS Marketing
- Sales Activity Management
- Scheduled/Automated Reports
- Search Marketing
- Search/Filter
- Segmentation
- Sentiment Analysis
- Social Marketing
- Social Media Integration
- Social Media Monitoring
- Social Promotion
- Source Tracking
- Subscriber Management
- Tagging
- Target Account Identification
- Task Management
- Template Management
- Third-Party Integrations
- Trend Analysis
- Visitor Tracking
- Visual Analytics
- Total features180
- A/B Testing
- AI/Machine Learning
- API
- Access Controls/Permissions
- Account Based Marketing
- Action Management
- Activity Dashboard
- Activity Tracking
- Advertising Management
- Affiliate Management
- Alerts/Notifications
- Attribution Modeling
- Audience Targeting
- Automated Publishing
- Automated Scheduling
- Autoresponders
- Backlink Monitoring
- Banner Management
- Behavior Analytics
- Behavior Tracking
- Behavioral Analytics
- Behavioral Targeting
- CAN-SPAM Compliance
- CRM
- CRM Integration
- Calendar Management
- Campaign Analytics
- Campaign Management
- Campaign Personalization
- Campaign Planning
- Campaign Scheduling
- Campaign Segmentation
- Campaign Tracking
- Categorization/Grouping
- Channel Analytics
- Channel Management
- Chat/Messaging
- Churn Management
- Click Tracking
- Collaboration Tools
- Commission Management
- Communication Management
- Contact Database
- Contact Management
- Content Analytics
- Content Creation
- Content Delivery
- Content Library
- Content Management
- Content Publishing Options
- Content Sharing
- Contextual Targeting
- Conversion Rate Optimization
- Conversion Tracking
- Cross Channel Attribution
- Customer Activity Tracking
- Customer Database
- Customer Experience Management
- Customer History
- Customer Journey Mapping
- Customer Portal
- Customer Profiles
- Customer Segmentation
- Customer Touchpoints
- Customizable Branding
- Customizable CTAs
- Customizable Fields
- Customizable Forms
- Customizable Reports
- Customizable Templates
- Customization
- Dashboard
- Dashboard Creation
- Data Extraction
- Data Import/Export
- Data Synchronization
- Data Visualization
- Design Management
- Document Storage
- Drag & Drop
- Drip Campaigns
- Dynamic Content
- Email Campaign Management
- Email Management
- Email Marketing
- Email Sequences
- Email Templates
- Email Tracking
- Employee Referral Management
- Engagement Tracking
- Event Marketing
- Event Triggered Actions
- Experience Management
- For Sales Teams/Organizations
- Form Builder
- Forms Management
- Fraud Detection
- GDPR Compliance
- Gamification
- Generative AI
- HTML Editor
- Image Library
- Incentive Management
- Interaction Tracking
- KPI Monitoring
- Keyword Rank Tracking
- Landing Pages/Web Forms
- Lead Capture
- Lead Distribution
- Lead Engagement
- Lead Generation
- Lead Management
- Lead Notifications
- Lead Nurturing
- Lead Qualification
- Lead Scoring
- Lead Segmentation
- Lead Verification/Validation
- List Management
- Live Chat
- Marketing Automation
- Marketing Calendar
- Mass Texting
- Media Library
- Mobile Access
- Mobile Alerts
- Mobile Optimization
- Monitoring
- Multi Level Marketing (MLM)
- Multi-Account Management
- Multi-Campaign
- Multi-Channel Attribution
- Multi-Channel Communication
- Multi-Channel Data Collection
- Multi-Channel Management
- Multi-Channel Marketing
- Multi-Language
- Multi-Touch Attribution
- Multimedia Support
- Multiple Scoring Models
- Multivariate Testing
- Newsletter Management
- Online Forms
- Opportunity Management
- Order Management
- Partner Management
- Performance Management
- Performance Metrics
- Personalization
- Pipeline Management
- Pipeline Reports
- Post Management
- Post Scheduling
- Predictive Analytics
- Preview Functionality
- Prioritization
- Prospecting Tools
- ROI Tracking
- Real Time Editing
- Real-Time Analytics
- Real-Time Data
- Real-Time Notifications
- Real-Time Reporting
- Real-Time Updates
- Recommendations
- Referral Management
- Referral Tracking
- Reminders
- Reporting & Statistics
- Reporting/Analytics
- Responsive Web Design
- Rewards Management
- SEO Management
- SMS Marketing
- Sales Activity Management
- Scheduled/Automated Reports
- Search Marketing
- Search/Filter
- Segmentation
- Sentiment Analysis
- Social Marketing
- Social Media Integration
- Social Media Monitoring
- Social Promotion
- Source Tracking
- Subscriber Management
- Tagging
- Target Account Identification
- Task Management
- Template Management
- Third-Party Integrations
- Trend Analysis
- Visitor Tracking
- Visual Analytics
Integrations
- Total integrations20
- 123FormBuilder
- AWeber
- AdRoll
- Azuqua
- Basecamp
- Bedrock Data
- Box
- Brainshark
- Bynder
- CAKE POS
- Calendly
- Call Loop
- CallRail
- Ceros
- Cirrus Insight
- Close
- Coevera
- Contentful
- Curata
- Cvent Event Management
- Datameer
- Datanyze
- Direct Mail Manager
- Easypromos
- Eventbrite
- FeedOtter
- Folloze
- FreshBooks
- FullContact
- Gainsight CS
- Getsitecontrol
- GoTo Webinar
- Google Ads
- Google Analytics 360
- Google Docs
- Highrise
- Highspot by Seismic
- Infer
- Influitive
- Infor Industry Cloud Platform
- InsideView
- InsightSquared
- Instapage
- Jifflenow
- Jitterbit
- Justuno
- Kapost
- Keap
- Kissmetrics
- Klips
- Lattice Engines
- LeadGnome
- Leadspace
- LinkedIn for Business
- Marketo Measure
- Meta for Business
- Microsoft Excel
- Mixpanel
- Movable Ink
- Moz Pro
- NetSuite
- Netskope One Platform
- New Relic
- ON24
- Oktopost
- Omniconvert
- Onstream Webinars
- Operations Hub
- OptinMonster
- Oracle CRM On Demand
- Outgrow
- Parseur
- PathFactory
- PayPal Payments
- Picreel
- Pipedrive
- Poptin
- Privy
- Qualtrics Market Research
- QuickBooks Online Advanced
- QuickTapSurvey
- Quotient
- Radius
- SAP Customer Experience
- SalesboxAI
- Salesforce Platform
- Salesforce Sales Cloud
- Scoop.it
- Segment
- Skilljar Customer Education
- Skyword
- Slack
- SlideShare
- Smartling
- Smartsheet
- SnapApp
- SolarWinds Pingdom
- Sprinklr Social
- Stripe Payments
- SurveyMonkey
- Tealium Customer Data Hub
- Totango
- Tray.io
- Trello
- Twilio
- Twitter/X
- Typeform
- Uberflip
- Unbounce
- UserVoice
- Velocify
- Vidyard
- Virto Commerce
- Webdam
- Webex Suite
- Wistia
- WordPress
- Wunderkind
- Yesware
- Zapier
- Zendesk Suite
- Zoho CRM
- uStudio
- Total integrations106
- 123FormBuilder
- AWeber
- AdRoll
- Azuqua
- Basecamp
- Bedrock Data
- Box
- Brainshark
- Bynder
- CAKE POS
- Calendly
- Call Loop
- CallRail
- Ceros
- Cirrus Insight
- Close
- Coevera
- Contentful
- Curata
- Cvent Event Management
- Datameer
- Datanyze
- Direct Mail Manager
- Easypromos
- Eventbrite
- FeedOtter
- Folloze
- FreshBooks
- FullContact
- Gainsight CS
- Getsitecontrol
- GoTo Webinar
- Google Ads
- Google Analytics 360
- Google Docs
- Highrise
- Highspot by Seismic
- Infer
- Influitive
- Infor Industry Cloud Platform
- InsideView
- InsightSquared
- Instapage
- Jifflenow
- Jitterbit
- Justuno
- Kapost
- Keap
- Kissmetrics
- Klips
- Lattice Engines
- LeadGnome
- Leadspace
- LinkedIn for Business
- Marketo Measure
- Meta for Business
- Microsoft Excel
- Mixpanel
- Movable Ink
- Moz Pro
- NetSuite
- Netskope One Platform
- New Relic
- ON24
- Oktopost
- Omniconvert
- Onstream Webinars
- Operations Hub
- OptinMonster
- Oracle CRM On Demand
- Outgrow
- Parseur
- PathFactory
- PayPal Payments
- Picreel
- Pipedrive
- Poptin
- Privy
- Qualtrics Market Research
- QuickBooks Online Advanced
- QuickTapSurvey
- Quotient
- Radius
- SAP Customer Experience
- SalesboxAI
- Salesforce Platform
- Salesforce Sales Cloud
- Scoop.it
- Segment
- Skilljar Customer Education
- Skyword
- Slack
- SlideShare
- Smartling
- Smartsheet
- SnapApp
- SolarWinds Pingdom
- Sprinklr Social
- Stripe Payments
- SurveyMonkey
- Tealium Customer Data Hub
- Totango
- Tray.io
- Trello
- Twilio
- Twitter/X
- Typeform
- Uberflip
- Unbounce
- UserVoice
- Velocify
- Vidyard
- Virto Commerce
- Webdam
- Webex Suite
- Wistia
- WordPress
- Wunderkind
- Yesware
- Zapier
- Zendesk Suite
- Zoho CRM
- uStudio
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