Marketo Engage vs Brevo

Mailchimp

HubSpot Marketing Hub

HubSpot CRM

Constant Contact

SendGrid

Salesforce Marketing Cloud Account Engagement

We are able to send emails in bulk, and engage with our clients. 

Easy to use 

Previous experience with other online services made the switch easy. The email generator interface is really simple and easy to figure out.

Email marketing made simple

Great to start on Email Marketing

On the overall we are satisfied with Brevo. It accomplishes all of our requirements and in general is a great tool.

Amazing tool for our marketing campaigns

I've been doing email-centric marketing for years, and the game has changed over the last few years. If you're looking to move from an old-school platform like Mailchimp to a proper (email-centric, web-tracking) marketing automation platform, you're typically looking at expensive options (Marketo/Pardot/Hubspot/Eloqua). SendinBlue is more in line with a platform like Active Campaign, and while perhaps not as mature/feature-full, it is incredibly affordable for what it offers.

Best value in the business

I used Sendinblue in the past for ecommerce transactional emails. After a few years of absence in ecommerce, I needed a new SMTP server setup again and  naturally seeked out the same service I used and liked. I then found that they changed brands to Brevo and was very surprised to see that the service offereing is even bigger and better than before. 

Best Value for Money

I've been using Brevo.com for a few days now, and I'm really happy with the results. The interface is easy to use, even for someone like me who's not tech-savvy. I've been able to create effective email campaigns that engage my audience and drive sales.
Overall, I'd definitely recommend Brevo.com to small businesses looking for a reliable price/performance email marketing tool.

Perfect overall, little need improve.

Thanks Brevo 

Sendinblue provides a comprehensive email marketing solution that offers a range of features to help businesses create and manage effective email campaigns. With its easy-to-use interface, powerful email automation, advanced segmentation, multi-channel marketing, and affordable pricing, it caters to businesses of all sizes. However, it may have limitations in terms of CRM features and template customizations. Overall, Sendinblue is a solid choice for businesses looking for an all-in-one email marketing platform that can help them engage with their audience and drive results.

Sendinblue marketing website

Moving to Sendinblue has been the best marketing decision we've made in the last 2-3 years. Our delivery rates have improved, retention has gone up and we've averaging an open rate of 58% compared to 36% when we were using our previous platform (Mailchimp). 
On a few occasions we've needed to contact support, for advice. The support function at Sendinblue has been faultless. Responses are fast and they can't do enough to assist you... again unlike 'other' platforms where you wait up to 72 hours even for an initial response!...Which really hinders marketing
We recommend Sendinblue to any/all organisations, regardless of size, who want a self-intuitive marketing platform, that does everything you want it to with a support department that ARE actually there everyday to support you

Best decision we've made!

Well in summary, Brevo, formerly known as Sendinblue, presents a compelling solution for businesses that are in dire need of versatile marketing automation and an email marketing platform. I'm also one of the owners of a business in need of this service.

With its user-friendly interface, robust automation capabilities, and competitive pricing, Brevo seamlessly caters to a broad spectrum of users. Despite the minor drawbacks that I mentioned earlier, Brevo's strengths make it a strong contender in the market, especially for organizations looking for an affordable and feature-rich marketing solution.

If you ask me, Brevo is a well-rounded platform that maintains a balance between functionality and accessibility. This makes it a solid choice for businesses aiming to elevate their digital marketing efforts.

Brevo: Is it worth the Investment or No

Compare Marketo Engage and Brevo based on features, pricing, verified reviews, integrations & more. Find out which software is best for your business today.

HubSpot Marketing Hub is a scalable, all-in-one platform for inbound marketing, combining content marketing, marketing automation, social media, analytics, and more, for marketing teams of all sizes to grow traffic, convert leads and track customers, all in one place

Pardot from Salesforce is a marketing automation solution designed to bridge the gap between sales and marketing teams,

HubSpot CRM is a lead management solution that helps businesses with recording calls, logging emails and managing customer data. It has been designed from the ground up and is ready to eliminate manual work and actually help sales teams. It was built ready for the modern world to help users get running and start selling.

Adobe Marketo Engage is as a centralized marketing hub for orchestration and execution of cross channel campaigns to acquire, engage, nurture, expand and retain customers in complex buying journeys. It facilitates alignment between marketing and sales team to efficiently drive revenue and growth.

A/B Testing

Access Controls/Permissions

Account Based Marketing

Activity Dashboard

Activity Tracking

Advertising Management

AI Content Creation

AI/Machine Learning

Alerts/Notifications

Attribution Modeling

Audience Targeting

Automated Scheduling

Autoresponders

Backlink Monitoring

Behavior Analytics

Behavior Tracking

Behavioral Targeting

Calendar Management

Campaign Analytics

Campaign Management

Campaign Personalization

Campaign Planning

Campaign Scheduling

Campaign Segmentation

Campaign Tracking

CAN-SPAM Compliance

Channel Management

Chat/Messaging

Churn Management

Click Tracking

Collaboration Tools

Communication Management

Contact Database

Contact Management

Content Analytics

Content Creation

Content Delivery

Content Library

Content Management

Contextual Targeting

Conversion Rate Optimization

Conversion Tracking

Cross Channel Attribution

Customer Activity Tracking

Customer Database

Customer Experience Management

Customer History

Customer Journey Mapping

Customer Profiles

Customer Segmentation

Customizable Branding

Customizable CTAs

Customizable Fields

Customizable Forms

Customizable Reports

Customizable Templates

Customization

Dashboard

Dashboard Creation

Data Import/Export

Data Synchronization

Data Visualization

Design Management

Document Storage

Drag & Drop

Drip Campaigns

Dynamic Content

Email Campaign Management

Email Management

Email Marketing

Email Templates

Email Tracking

Engagement Tracking

Event Marketing

Event Triggered Actions

Experience Management

For Sales Teams/Organizations

Form Builder

Forms Management

Gamification

Image Library

Interaction Tracking

Keyword Rank Tracking

Landing Pages/Web Forms

Lead Capture

Lead Distribution

Lead Engagement

Lead Generation

Lead Management

Lead Nurturing

Lead Qualification

Lead Segmentation

Lead Verification/Validation

List Management

Live Chat

Marketing Automation

Marketing Calendar

Mass Texting

Media Library

Marketo Engage

Android

Web-based

iPad

iPhone

Digital Marketing Executive

Great for triggering any action you want really and so useful if you are sending out large volumes of emails every month. Integration options are great too.

Project Manager 

Its almost intelligent interaction with prospects allows our team great confidence in engaging and in capturing quality leads.

Sr. Executive Sales and Research

Marketo customer support team is very responsive and always available to help, this is something I like the most. Marketo's simple and easy user interface is amazing and very easy to use.

Software Engineer

Here are a few cons which shouldn’t be ignored. Reporting of Analytics of Marketo is very bad and in addiction smart list designs are not flexible and it is very difficult to design them.

Marketing Manager

With customization that is available, it is possible to get a bit lost in the hugeness that is Marketo. Lastly, there are no customizable reporting options which can make things hard.

Civil engineer 

Marketo engage is a perfect tool for automation marketing. It’s also a great handling emails and marketing materials.

Not much return on investment here; very basic functionality, and problems with our website getting clocked as spam form our target cusotmers.

Marketing Director

I've used Marketo for more than 3 years. Marketo is a powerful tool that gives me the ability to market and track my marketing campaigns in a meaningful and scalable way.

Account Manager

Quite a good experience with database management and also the part of segmentation. It has quite nice engagement engine.

Content Marketing Program Manager

The look and feel of it is also stuck in the 90s. They don't provide any decent templates so my team is often forced to look elsewhere and then integrate email and landing page templates with Marketo.

Senior Manager, Demand Generation

Marketo is a very powerful marketing automation tool. I've used it at a few different companies for years and feel like there is still so much more it can do.

Marketing Automation Manager

The depth of configurability has been a huge benefit for our organization, a global enterprise company with a complex international business structure.

product marketing manager

Marketo is good for setting up marketing campaigns and tracking revenue generated through campaigns.

Lead Generation specialist

I like the web based access and it is intuitive and easy to customize depending on your report needs or just preference.

CMO & Founder

New feature functionality is questionable in the 2015-2018 vintage (pre-adobe) - eg Sky doesn't work as one example.

Unless you have a consultant or take classes, it can be diffcult to learn. The community can be hard to navigate, and I think it takes too long to wait for responses.

sales

I get inundated with what seems to be totally random leads with no actionable information mixed in with the actionable ones.

It is hard to use if you don't know your way around. It also does a lot so some companies have it configured much differently.

Marketo Engage screenshot: Account Smart Lists: Segment your list of target accounts using both people and account filters to create a segmented list of accounts that can then be referenced and activated in people-based smart lists, the backbone of marketing automation

Marketo Engage screenshot: Account-Level Nurture Automation: Engage and nurture your target accounts across all your existing channels over time and at the right cadence

Marketo Engage screenshot: Email Performance: Analyze your email programs across a variety of variables

Marketo Engage screenshot: Landing Pages: Marketo’s landing page templates provide a running start for marketers and let you personalize based on segmentation

Marketo Engage screenshot: Dynamic Chat: Use an automated chat bot chat bot to prompt customers with suggested topics, questions and canned responses

Large Enterprises

Mid Size Business

Non Profit

Small Business

Mailchimp is a marketing automation platform that allows users to create, send & analyze email & ad campaigns, with email templates, landing pages, and a mobile app

Twilio SendGrid's cloud-based email infrastructure relieves businesses of the cost and complexity of maintaining custom email systems. Twilio SendGrid provides reliable email delivery, scalability and real-time analytics along with flexible API's that make custom integration a breeze.

We deliver for small businesses with powerful tools to simplify and amplify digital marketing. Whether it's driving sales, growing a customer base or engaging an audience, we help you build strong connections and generate powerful results.

Brevo is a CRM and email marketing solution that helps businesses run multi-channel marketing campaigns across email, WhatsApp, SMS, web push, and Facebook ads. Teams can trigger transactional emails, SMS, and WhatsApp notifications over Brevo SMTP and APIs.

Marketo Engage vs Brevo Comparison

Marketo Engage

Brevo

Overview

Video & Screenshots

Pricing

User reviews

Key features

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Alternatives