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MailerLite vs Buttondown Comparison (2026)

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MailerLite

Buttondown

Overview

From newsletters to automated customer journeys—join 1 million businesses scaling the easy way with MailerLite.

Some were built for large corporations that spent all day adjusting templates and workflow automations because they were so powerful and intricate. Buttondown is a product that lets users send beautiful, high-quality newsletters directly from their inbox.

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Video & Screenshots

No videos yet

No screenshots yet

Pricing

Starting from

Per month

Free trial available
Credit cardless trial
Free account
Subscription based

Starting from

Per month

Free trial available
Credit cardless trial
Free account
Subscription based

User reviews

4.7

2.3K

1.8K

407

Value for money

Ease of use

Features

Customer support

89%

would recommend this app

4.8

114

Value for money

Ease of use

Features

Customer support

87%

would recommend this app

Pros

“It's honestly quite wild to get email newsletter system with automations with up to 100 steps, unlimited forms and segments, 10 landing pages, A/B testing, click maps, and Stripe e-commerce integrations ...on a FREE tier!”

Lilli K.

Designer

“The automation builder and campaign reports are clear and practical, and the Shopify integration makes e-commerce tracking simple.”

Evanthia C.

Email Marketing Specialist

“The ability to host multiple websites, landing pages, and email lists all within one platform is a huge advantage.”

Mark A.

Owner

Pros

“Wish there were more design template options for both the newsletter and the archives page, and that readers had a more visible way of interacting so they can reply/comment to each other on posts.”

Amanda S.

freelance writer

“In addition to being easy to use, the company provides personalized support: the team quickly responds to any email you send them, making the experience of using the service as close to being served by someone at the counter of a store with years of tradition as possible, rather than the cold service of a mega corporation.”

Adriano M.

Owner

“In a world where social media is trying to control the message as well as the means, it is vital to have a direct way to contact those interested in my work.”

Dusty P.

Author

Cons

“The automations are incredibly confusing. And the fact that once they're live, they're on a timing system, has cost me many subscribers in the shuffle of it all.”

Elise B.

Only Employee - Author

“It was awkward to authenticate my domain for sending out emails, but to be fair, this is a system-wide problem no exclusive to MailerLite.”

Richard K.

Book Author

“I changed the questions on the page, but the response data was not updated to reflect that change.”

Julian B.

Entrepreneur

Cons

“I accidentally misnamed the newsletter at first because I thought I was just filling out a username for the website, although I haven't used one of these sites before.”

Cass A.

Head Writer for Non-fiction

“Then seeing the poor delivery rate & getting no response from support for weeks, I grew frustrated and disappointed, and started looking for alternatives.”

Rupert M.

CEO

“I've gotten several emails about my newsletters landing in spam, which is a bummer.”

Alix H.

Author