MailerLite Pricing, Features, Reviews & Comparison of Alternatives

MailerLite Reviews

MailerLite

Email marketing software for smart business

4.35/5 (40 reviews)
1,679

MailerLite is an email marketing service provider with focus on simplicity, excellent customer support and beautiful email designs.

Forget complex settings. MailerLite's user-friendly software allows you to quickly create and share your beautiful email campaigns, track their results, manage subscribers and unsubscribers, design custom popups and landing pages, and so much more without any technical knowledge!

MailerLite has lots of helpful features and integrations, yet they manage to keep it simple and easy-to-use for everybody. Their team consist of designers, developers, writers, runners, photographers, surfers, chess players, foodies, parents, dreamers, travellers and genuine nice people who are all ready to help you anytime you need them.

Also, even when you order MailerLite's free plan, you still get an access to all the features that are available for paying customers. Great, huh?
www.mailerlite.com

MailerLite Overview

Pricing

Starting from: $10.00/month
Pricing model: Freemium, Open-source, Subscription
Free Trial: Available (No Credit Card required)
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Devices

Web
Android
iOS

Business size

S
Small
M
Medium
L
Large
Compare App
MailerLite screenshot: Drag and drop editorMailerLite screenshot: Live stats overview exampleMailerLite screenshot: Landing pageMailerLite screenshot: WebformsMailerLite screenshot: AutomationMailerLite screenshot: Popup example

MailerLite Reviews (40)

Most positive review

 Simple, in a very good way.

I've used a lot of email service providers and while many of them have really incredible features, I rarely used them. With mailerlite I can quickly make a new lead page, or send out a newsletter. It's almost as simple as using gmail

Read the full review
Reviewed 21st of August, 2016 by Loralee Hutton

Most critical review

 My Horrifying experience with MailerLite

You would loose your money. They blame you for their failure to just charge your credit card for no service. Their system can't deliver and then they blame you. read other reviews all over web. Many people have complained about their delivery rate. You would loose your mailing list to them. My ...

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Reviewed 3rd of August, 2016 by Amir S

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MailerLite Category Leaders

Reviews
Integrations
Mobile
Media
Security

#16 in Email Marketing

View full ranking
53
11
11
6
11
14

GetApp’s ranking highlights the top 25 apps in different categories on GetApp. If an app is listed in more than one category, it has the potential to be ranked in each of these categories. The ranking is independent of any commercial campaign an app vendor has with GetApp. The ranking is based on 5 data points, each scored out of 20: reviews, integrations, mobile apps, media presence, and security.

MailerLite Screenshots (6)

MailerLite screenshot: Drag and drop editorMailerLite screenshot: Live stats overview exampleMailerLite screenshot: Landing pageMailerLite screenshot: WebformsMailerLite screenshot: AutomationMailerLite screenshot: Popup example

Security and privacy

Encryption

Yes
Encryption of sensitive data at rest
Yes
HTTPS for all pages

Access control

Yes
Multi-factor authentication options

Data policy

Yes
Data backup in multiple locations/GEO regions
This will ask you to sign in with LinkedIn

Specifications

Intended Users
Freelancers, Large Enterprises, Mid Size Business, Non Profits, Public Administrations, Small Business
Devices Supported
iPhone-iPad, iPhone, Linux, Mac, Windows, Web-based
Supported Countries
Asia, Australia, Brazil, Canada, China, Europe, Germany, India, Japan, Latin America, Mexico, Middle-East and Africa, United Kingdom, United States
Supported Languages
English, Finnish, French, Polish, Portuguese, Russian, Spanish, Swedish, Ukrainian
Support Options
FAQs, Knowledge Base, Online Support, Video Tutorials

MailerLite Pricing

Starting from: $10.00/month

Pricing model: Freemium, Open-source, Subscription

Free Trial: Available (No Credit Card required)

• Forever free plan for up to 1000 subscribers, you can send unlimited emails. 
• $10/month for 1001-2500 subscribers, you can send unlimited emails. 


More information about our prices you can find here: www.mailerlite.com/pricing

Competitors Pricing

MoonMail

Starting from: $19.99/month
Pricing model: Freemium, Subscription
Free Trial: Available (No Credit Card required)

Zoho Campaigns

Starting from: $5.00
Pricing model: Freemium, One-time License, Subscription
Free Trial: Available (No Credit Card required)

Users who visited MailerLite also visited

Key Features of MailerLite

  • Drag-and-drop editor
  • Custom HTML editor
  • Rich text editor
  • Developer API
  • Safe and fast mail servers
  • Detailed campaign reports
  • Email autoresponders
  • Personalized emails
  • Free newsletter design templates
  • Built-in photo editing feature
  • File manager
  • Subscriber management
  • Popups
  • Landing pages
  • Embedable webforms
  • Unsubscribe page builder
  • Click maps
  • RSS campaigns
  • Auto resend
  • A/B split testing
  • User permissions
  • iPhone app
  • iPad subscribe app
  • Many integrations
  • Build mail lists
  • Online knowledge base
  • Multiple tutorials available
  • Mobile friendly
  • 24/7 customer support

Benefits

- MailerLite's user-friendly interface allows you to quickly design beautiful email and share it with your readers.

- Lots of integrations such as SquareSpace, MailMunch, SumoMe, Zapier, Facebook and many other will ease your email marketing experience and allows to quickly grow your email list.

- Drag-and-drop editor lets you create and design stunning newsletters easily and quickly.

- Need to edit an image? No problem! MailerLite's built-in photo editor will let you crop, resize, write text on image, add filter and effects, adjust brightness and contrast, enhance, add frame and much more. No need to use another software to make your photos look good.

- Even when you order MailerLite's free plan, you still get to use all the features that are available for paying customers.

Alternatives to MailerLite

Videos

Shealyn Mallows

Love Mailerlite! It does everything I need and is so easy to use!

08/08/2017

Pros

As a freelancer just starting out I appreciated all the functions you get for free. Automation was huge for me! I love that all of my systems and funnels are in place already to scale when I need them to.

Cons

I wish Mailerlite was integrated more with other software like a certain similar service is. I haven't run into any problems with it but it would be great to know that it's always an option instead of wondering "if".

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No

Response from MailerLite


Thank you, Shealyn, for your review.

Read more
Shanna Kabatznick

A great company, great features and customer support

13/07/2017

Pros

It is very user friendly. I have never used it and within an hour or so I felt very comfortable using it. The features are amazing, and it is all free compared to Constant Contact where I was paying less than what Mailerlite offers. It has an automation process that I can't wait to learn. Also gives you great data on who opened your email, where did you get the most clicks and so much more. It was easy to import contacts and create different folders. Overall a million times better than anything else I used. It has kept up with technology and forward thinking. I did use the chat option to get some help, and they were quick to respond and guide me to what I needed to do. Keep up the good job!

Cons

Honestly I have not found anything yet. If I had to pick something is that I can't seem to be able to customize the list of my subscribers by alphabetical order which can be aggravating at times

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Weekly

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Riccardo Suardi

Amazing! Super easy to use and it works perfectly!

10/04/2017

It's one of the best product on the market! It's really user friendly and perfect for everyone. all the features work perfectly.

Rating breakdown

Value for money
Ease of use
Features
Customer support
Source: Capterra
Helpful?   Yes   No
Read more
Jen Reichert

The Best Experience In 7 Years Of E-Commerce

07/04/2017

I have tried Aweber, Mailchimp, Klaviyo, and a few others along the way - but none have compared to Mailerlite. Their interface is SO EASY to use. Their systems are simple and responsive. It feels like they took great care in ensuring that people of all levels of competency could use their program. Their customer service is the best I have ever experienced. Someone is available to chat pretty much instantly, no matter what level of membership you have. It's truly an incredible service.

Pros

Easy to use Customer Service

Cons

Haven't found anything yet

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Filip Klodawski

Do the best job in their field

29/03/2017

When it comes to easy to use email marketing software that won't let you down, in any case, MailerLite is your top choice. I work with a bunch of ESP's and I have to say MailerLite crew not only know what they are doing but they actually KNOW how average marketers use email marketing software. Every step which leads you from creating subject line to click, send, button was designed to make it easy (AND LOGICALLY) to use. Great drag n drop editor (both for e-mails and signup forms(!)) has never let me down. Email Marketing Automation features are field to improve but I bet they're working on it right now.

Pros

emails and signup forms drag'n'drop editors; little smart features that makes your work easier and faster;

Cons

-

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 1-2 years

Frequency of use: Daily

Likelihood to recommend

9/10

Recommendations to others considering MailerLite

-

Source: Capterra
Helpful?   Yes   No

Response from MailerLite


Filip, thank you a lot for the review. It's a pleasure to have you as our customer.

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Austin Anderson

Great Mailing System - Highly Recommend

22/03/2017

Mailerlite was my first choice originally because they have a free limit. Most other services require monthly payments right from the start, so my expectations were low. However, I've been using them for my website and I have nothing to say BUT AWESOME! There interface is clean. The ability to integrate the different services directly into the website (popups, pop unders, direct mailing software) is simply the best. I've used a few different ones prior to mailerlite (just the trials), and all of them were more complicated. Only one negative: If you're a time-sensitive person, the website can be slow. You have to go through a bunch of buttons to change the format of all of your popups and such. However, it gives you amazing control over everything so the wait is well worth it in my opinion. As for the mailing lists, they are super simple to use and keep track of. It's easy to design each mail to your specification, and even select time-sensitive ones (one email a week after they sign up originally, for example). So it makes it easy to just setup one-time and not really worry about it except for your own personal emails you send sporadically for the mailing list. For example, I have mine setup to send an intro email, followup email the next day, then a list of best articles one week after initial signup. It does all this automatically so I don't have too. And i've tested it - it works great. It also looks fantastic when you put the work in. You can view my popup and my sidebar mailing opt-in form here: www.hiddendominion.com/ As you can/could see - it's super sleek and can be negotiated to match anything to your design. In short, highly recommend. If you're looking for a place to start - don't even think about other options. Stick with mailerlite. You won't regret it!

Pros

Easy to use Great customer support Tons of options Easy to manage mailing list Ability to setup intermittent emails

Cons

Slow to load the designing tables

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Daily

Likelihood to recommend

10/10

Recommendations to others considering MailerLite

Use the popups and extra options. They are the best but somewhat hidden at first

Source: Capterra
Helpful?   Yes   No

Response from MailerLite


Austin, thank for the review and the comment about the pop-ups. We will certainly make them more visible.

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Chelly Masse

Thanks, MailerLite!

05/03/2017

tech support was great as they helped me set it all up. Love the new emails I can send! thanks mailerLite!

Rating breakdown

Value for money
Ease of use
Features
Customer support
Source: Capterra
Helpful?   Yes   No

Response from MailerLite


Chelly, thank you. Best greetings from MailerLite support team!

Read more
Nikko Sisneros

Great Platform & Amazing Customer Service!

22/02/2017

I've used Constant Contact and Mail Chimp, and Mailerlite is BY FAR better than it's "competition". Recently had to contact customer service, and was fast at responding and fixing the issue. Recommending this product to everyone in my profession. (Real Estate)

Pros

Easy to use.

Cons

None.

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: Less than 6 months

Frequency of use: Daily

Likelihood to recommend

10/10
Source: Capterra
Helpful?   Yes   No
Read more
Amarildo R. Ferrari

Verified Reviewer

Great email marketing software

19/02/2017

I am really enjoying using this email marketing software. Simple, cheap and efficient! Furthermore you can use the free account up to 1000 contacts. I Recommend!

Rating breakdown

Value for money
Ease of use
Features

Time used: 6-12 months

Likelihood to recommend

7/10
Source: GetApp
Helpful?   Yes   No
Read more
John Zoro

The most amazing free email marketing software

06/02/2017

I love Mailerlite. The product is amazing. The fact that is free is awesome! The staff are really friendly and go out of their way to help. I use Mailerlite on all of my websites, it's the best!

Pros

It's free. The staff are friendly and helpful. It has automated features

Cons

Doesn't have a feature where if someone has done something (eg bought your product), it sends a sequence of emails but if they haven't it sends a different sequence of emails

Rating breakdown

Value for money
Ease of use
Features
Customer support

Time used: 6-12 months

Frequency of use: Daily

Likelihood to recommend

10/10

Recommendations to others considering MailerLite

it's ace

Source: Capterra
Helpful?   Yes   No
Read more