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MailPoet

Beautiful emails made simple.

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MailPoet - 2026 Pricing, Features, Reviews & Alternatives

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Last updated: March 2026

MailPoet overview

What is MailPoet?

MailPoet is an email newsletter plugin for WordPress that allows users to create and send newsletters, post notifications, and autoresponders. MailPoet seamlessly integrates with WordPress, allowing users to quickly add content and images directly from the WordPress media library.

MailPoet offers a variety of features to help users capture new subscribers and grow their email lists. Users can create signup forms to capture visitor emails and add WordPress users and WooCommerce customers to email lists automatically. MailPoet also allows users to segment their email lists based on subscriber attributes and behaviors to send targeted campaigns.

To design email newsletters, MailPoet offers a selection of professionally designed email templates that can be customized to match a brand's style. Users can add images, buttons, dividers, and more using an intuitive drag-and-drop builder. For each campaign, MailPoet generates a preview to show exactly how the email will appear for subscribers.

MailPoet integrates with SMTP email sending infrastructure to ensure high inbox delivery rates. MailPoet currently delivers over 30 million emails per month to over 600,000 WordPress websites. MailPoet is designed to be easy to use for people of all technical skill levels. The plugin is free to download and use.

Key benefits of using MailPoet

•Send beautiful, responsive emails that reach inboxes
•Quickly add content and images directly from your WordPress media library
•Welcome new subscribers with an automated onboarding email series and enjoy high open rates
•Automatically send email updates about your latest blog posts and bring readers back to your site
•Create stunning emails with drag-and-drop templates—no coding required

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