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Omnistar Affiliate vs Referral Factory Comparison (2026)

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Omnistar Affiliate logo

Omnistar Affiliate

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Referral Factory

Overview

Omnistar helps growing businesses to leverage the marketing power of existing customers & ultimately increase their customer base by creating a referral program

Referral marketing software for mid-market and enterprise businesses to launch and scale white-label programs, track referrals and conversions, automate rewards, and integrate with CRM and payment systems.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

47

/user

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

200

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.9

74

5

4

3

2

1

65

9

0

0

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
94%
would recommend this app

4.8

162

5

4

3

2

1

137

23

1

1

0

  • Value for money
  • Ease of use
  • Features
  • Customer support
93%
would recommend this app

Pros

“Adding promo codes is a manual process and has to be done in two places.”
MB

Mike B.

Administrator

“This means that you will have to integrate a third-party payment processor in order to receive payments from affiliates.”
MG

Maciej G.

Co-founder & Marketing Director

“Omnistar Affiliate is a comprehensive and feature-rich affiliate marketing solution that is both easy to use and highly customizable.”
MG

Maciej G.

Co-founder & Marketing Director

Pros

“It reduces a lot of the manual admin work that usually comes with referral programs, thanks to automated emails, clear referral tracking, and a central dashboard that keeps everything easy to follow.”
Verified reviewer profile picture

Julie A.

Head of Company

“I also liked that it provides a structured framework for running a referral programme, rather than having to manage referrals in a more time consuming way through emails and spreadsheets.”
Verified reviewer profile picture

Eric F.

Voice Over

“Very good experience with the product overall, we managed to set up sophisticated campaigns to collect referrals across different client segments and different products.”
LW

Laura W.

Copywriter

Cons

“The only downside is the lack of a built-in payment system and the higher pricing plans.”
MG

Maciej G.

Co-founder & Marketing Director

“Additionally, the pricing plans can be a bit expensive for smaller businesses.”
MG

Maciej G.

Co-founder & Marketing Director

Cons

“The integration with Monday keeps on giving us issues, especially the sync.”
SR

Stefano R.

Marketing Lead

“Some of tabs are hidden that I don’t think should be.”
LO

Louis O.

Growth associate

“Their new AI tool for creating campaigns could not read my company website.”
Verified reviewer profile picture

Kaustubh S.

Marketing Specialist

  • Vendor responds to reviews
  • Last review3 years ago
  • Vendor responds to reviews
  • Last review3 months ago

Key features

  • Total features17
  • API
  • Activity Dashboard
  • Activity Tracking
  • Affiliate Management
  • Alerts/Notifications
  • Banner Management
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Segmentation
  • Commission Management
  • Contact Management
  • Conversion Tracking
  • Customer Advocacy
  • Customer Segmentation
  • Customizable Branding
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Dashboard
  • Data Import/Export
  • Discount Management
  • Email Marketing
  • Email Templates
  • Employee Referral Management
  • Engagement Tracking
  • For Customer Referrals
  • For Employee Referrals
  • Fraud Detection
  • Gamification
  • Generative AI
  • Incentive Management
  • Influencer Tracking
  • Lead Capture
  • Lead Engagement
  • Lead Generation
  • Lead Management
  • Loyalty Program
  • Monitoring
  • Multi Level Marketing (MLM)
  • Multi-Campaign
  • Multi-Channel Marketing
  • Multi-Language
  • Performance
  • Performance Metrics
  • Promotions Management
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Reporting
  • Referral Templates
  • Referral Tracking
  • Reporting
  • Reporting & Statistics
  • Rewards Management
  • Social Media Integration
  • Social Promotion
  • Template Management
  • Third-Party Integrations
  • Widgets
  • Total features57
  • API
  • Activity Dashboard
  • Activity Tracking
  • Affiliate Management
  • Alerts/Notifications
  • Banner Management
  • CRM
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Segmentation
  • Commission Management
  • Contact Management
  • Conversion Tracking
  • Customer Advocacy
  • Customer Segmentation
  • Customizable Branding
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Dashboard
  • Data Import/Export
  • Discount Management
  • Email Marketing
  • Email Templates
  • Employee Referral Management
  • Engagement Tracking
  • For Customer Referrals
  • For Employee Referrals
  • Fraud Detection
  • Gamification
  • Generative AI
  • Incentive Management
  • Influencer Tracking
  • Lead Capture
  • Lead Engagement
  • Lead Generation
  • Lead Management
  • Loyalty Program
  • Monitoring
  • Multi Level Marketing (MLM)
  • Multi-Campaign
  • Multi-Channel Marketing
  • Multi-Language
  • Performance
  • Performance Metrics
  • Promotions Management
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Reporting
  • Referral Templates
  • Referral Tracking
  • Reporting
  • Reporting & Statistics
  • Rewards Management
  • Social Media Integration
  • Social Promotion
  • Template Management
  • Third-Party Integrations
  • Widgets

Integrations

  • Total integrations14
  • ActiveCampaign
  • Avactis
  • BigCommerce
  • Campaign Monitor by Marigold
  • Drip
  • Google Analytics 360
  • Highrise
  • HubSpot CRM
  • HubSpot Marketing Hub
  • HubSpot Sales Hub
  • Mad Mimi
  • Make
  • PayPal Payments
  • Pipedrive
  • Redtail CRM
  • Salesforce Platform
  • Shift4Shop
  • Shopify
  • Stripe Payments
  • Tremendous
  • Unbounce
  • Webhook Relay
  • WooCommerce
  • WordPress
  • Wufoo
  • Zapier
  • Zoho Connect
  • Zoho Flow
  • monday AI Work Platform
  • n8n.io
  • Total integrations16
  • ActiveCampaign
  • Avactis
  • BigCommerce
  • Campaign Monitor by Marigold
  • Drip
  • Google Analytics 360
  • Highrise
  • HubSpot CRM
  • HubSpot Marketing Hub
  • HubSpot Sales Hub
  • Mad Mimi
  • Make
  • PayPal Payments
  • Pipedrive
  • Redtail CRM
  • Salesforce Platform
  • Shift4Shop
  • Shopify
  • Stripe Payments
  • Tremendous
  • Unbounce
  • Webhook Relay
  • WooCommerce
  • WordPress
  • Wufoo
  • Zapier
  • Zoho Connect
  • Zoho Flow
  • monday AI Work Platform
  • n8n.io