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Salesforce Marketing Cloud Account Engagement vs Brevo Comparison (2026)

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Salesforce Marketing Cloud Account Engagement logo

Salesforce Marketing Cloud Account Engagement

Brevo logo

Brevo

Overview

Pardot from Salesforce is a marketing automation solution designed to bridge the gap between sales and marketing teams,

Trusted by over 500,000 businesses worldwide, Brevo (formerly Sendinblue) is the affordable, all-in-one marketing and CRM stack that helps growing businesses scale faster.

  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials
  • Platforms supported
  • Web-based
  • iPhone app
  • Android app
  • Windows Phone app
  • Typical customers
  • Freelancers
  • Small businesses
  • Mid size businesses
  • Large enterprises
  • Customer support
  • Phone
  • Online
  • Knowledge base
  • Video tutorials

Video & Screenshots

Pricing

Starting from

1250

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

Starting from

9

Per month

  • Free trial available
  • Credit cardless trial
  • Free account
  • Subscription based

User reviews

4.1

650

5

4

3

2

1

275

243

100

25

7

  • Value for money
  • Ease of use
  • Features
  • Customer support
60%
would recommend this app

4.6

3.5K

5

4

3

2

1

2.5K

787

117

28

56

  • Value for money
  • Ease of use
  • Features
  • Customer support
86%
would recommend this app

Pros

“The main modules we've been using such as Email Studio, Journey Builder with Automation Studio, Contact Builder, and Web Studio enable us to manage data, design campaigns, and automate customer journeys at scale.”
SM

Simon M.

CRM Specialist

“Drag-and-drop editor and reusable templates make it easy to design professional emails without needing deep HTML skills.”
SM

Simon M.

CRM Specialist

“My overall experience with Salesforce Marketing Cloud Account Engagement (Pardot) has been positive, as it has enabled us to efficiently manage and personalize our marketing efforts, resulting in improved customer engagement and lead generation.”
DA

Dave A.

Marketing Operations Manager

Pros

“We are integrating Brevo for transactional emails in our SaaS platform, including account verification, password resets, invitations, and system notifications.”
TJ

Tobi J.

Software Lead

“I use it mainly for transactional emails from my online teaching platform, Good At English, and the free plan is currently enough for my daily needs.”
LR

Liam R.

Owner and Administrator

“I appreciate the clear interface, the contact list management, the campaign editor, and the ability to centralize marketing emails, transactional emails, and automation in one tool.”
AM

Arnaud M.

Développeur

Cons

“Also keep in mind that Salesforce is putting effort into beefing up Data cloud and marketing cloud advanced and therefore Pardot may not be supported as well in future years.”
SF

Sarah F.

Marketing Technologist

“Marketing attribution logic is confusing.”
SF

Sarah F.

Marketing Technologist

“Byzantine and near to no onboarding - we have had it for 3 months with no clear onboarding process - all we get area bunch of random links from our sales executives and sale support - They do a great with their Sales CRM , but fail miserably with their Pardot/Account Engagement”
AP

Andreas P.

Marketing Director

Cons

“For example, the difference between imported contacts, eligible recipients, blacklisted contacts, unsubscribed contacts, and filtered contacts is not always immediately obvious. When a campaign shows fewer recipients than expected, it can be difficult to quickly understand why.”
AM

Arnaud M.

Développeur

“One thing that could be improved is the account recovery and email change process. If you lose access to your old email address, updating login details can become quite complicated.”
CP

Claudia P.

Formadora

“There were cases where the number of contacts in my list did not match the number of available recipients in campaigns, which made campaign management less clear.”
Verified reviewer profile picture

JT L.

Owner

  • Vendor responds to reviews
  • Last review5 months ago
  • Vendor responds to reviews
  • Last review13 days ago

Key features

  • Total features115
  • A/B Testing
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Archiving & Retention
  • Autoresponders
  • Availability Management
  • Business Card/Badge Scanning
  • CAN-SPAM Compliance
  • CRM
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Campaign Tracking
  • Channel Management
  • Chat/Messaging
  • Click Tracking
  • Collaboration Tools
  • Confirmations/Reminders
  • Contact Database
  • Contact Management
  • Content Management
  • Conversion Rate Optimization
  • Conversion Tracking
  • Customer Database
  • Customer Journey Mapping
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Dashboard
  • Data Extraction
  • Data Import/Export
  • Data Recovery
  • Data Security
  • Data Visualization
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Marketing
  • Event Triggered Actions
  • For Startups
  • Form Builder
  • Forms Creation & Design
  • Forms Management
  • Full Text Search
  • GDPR Compliance
  • HTML Editor
  • Image Library
  • Interaction Tracking
  • Keyword Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Distribution
  • Lead Engagement
  • Lead Generation
  • Lead Management
  • Lead Notifications
  • Lead Nurturing
  • Lead Qualification
  • Lead Scoring
  • Lead Segmentation
  • Lead Verification/Validation
  • List Management
  • Live Chat
  • Marketing Automation
  • Marketing Calendar
  • Meeting Management
  • Message Personalization
  • Mobile Access
  • Mobile Optimization
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Communication
  • Multi-Channel Data Collection
  • Multi-Channel Marketing
  • Multivariate Testing
  • Online Booking
  • Online Forms
  • Performance Metrics
  • Personalization
  • Pipeline Management
  • Preview Functionality
  • Prospecting Tools
  • Queue Management
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Notifications
  • Real-Time Reporting
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Routing
  • SMS Marketing
  • SMS Messaging
  • Sales Activity Management
  • Sales Analytics
  • Sales Pipeline Management
  • Sales Reports
  • Sales Trend Analysis
  • Scheduling
  • Search Marketing
  • Search/Filter
  • Segmentation
  • Shared Inboxes
  • Signature Management
  • Simple Mail Transfer Protocol (SMTP)
  • Social Marketing
  • Social Media Integration
  • Social Promotion
  • Source Tracking
  • Spam Blocker
  • Subscriber Management
  • Subscription Management
  • Tagging
  • Task Management
  • Template Management
  • Third-Party Integrations
  • Unsubscribe Database
  • User Management
  • Version Control
  • Visitor Tracking
  • Visual Analytics
  • WYSIWYG Editor
  • Web Forms
  • Web-based Deployment
  • Website Analytics
  • Website Publishing Options
  • Website Visitor Tracking
  • Whitelisting/Blacklisting
  • Widgets
  • Workflow Automation
  • Workflow Management
  • Total features111
  • A/B Testing
  • API
  • Access Controls/Permissions
  • Activity Dashboard
  • Activity Tracking
  • Alerts/Notifications
  • Archiving & Retention
  • Autoresponders
  • Availability Management
  • Business Card/Badge Scanning
  • CAN-SPAM Compliance
  • CRM
  • Calendar Management
  • Campaign Analytics
  • Campaign Management
  • Campaign Planning
  • Campaign Scheduling
  • Campaign Segmentation
  • Campaign Tracking
  • Channel Management
  • Chat/Messaging
  • Click Tracking
  • Collaboration Tools
  • Confirmations/Reminders
  • Contact Database
  • Contact Management
  • Content Management
  • Conversion Rate Optimization
  • Conversion Tracking
  • Customer Database
  • Customer Journey Mapping
  • Customer Segmentation
  • Customer Surveys
  • Customizable Branding
  • Customizable CTAs
  • Customizable Fields
  • Customizable Forms
  • Customizable Reports
  • Customizable Templates
  • Customization
  • Dashboard
  • Data Extraction
  • Data Import/Export
  • Data Recovery
  • Data Security
  • Data Visualization
  • Drag & Drop
  • Drip Campaigns
  • Dynamic Content
  • Email Campaign Management
  • Email Distribution
  • Email Management
  • Email Marketing
  • Email Monitoring
  • Email Templates
  • Email Tracking
  • Engagement Tracking
  • Event Marketing
  • Event Triggered Actions
  • For Startups
  • Form Builder
  • Forms Creation & Design
  • Forms Management
  • Full Text Search
  • GDPR Compliance
  • HTML Editor
  • Image Library
  • Interaction Tracking
  • Keyword Tracking
  • Landing Pages/Web Forms
  • Lead Capture
  • Lead Distribution
  • Lead Engagement
  • Lead Generation
  • Lead Management
  • Lead Notifications
  • Lead Nurturing
  • Lead Qualification
  • Lead Scoring
  • Lead Segmentation
  • Lead Verification/Validation
  • List Management
  • Live Chat
  • Marketing Automation
  • Marketing Calendar
  • Meeting Management
  • Message Personalization
  • Mobile Access
  • Mobile Optimization
  • Monitoring
  • Multi-Campaign
  • Multi-Channel Attribution
  • Multi-Channel Communication
  • Multi-Channel Data Collection
  • Multi-Channel Marketing
  • Multivariate Testing
  • Online Booking
  • Online Forms
  • Performance Metrics
  • Personalization
  • Pipeline Management
  • Preview Functionality
  • Prospecting Tools
  • Queue Management
  • ROI Tracking
  • Real-Time Analytics
  • Real-Time Data
  • Real-Time Notifications
  • Real-Time Reporting
  • Reminders
  • Reporting & Statistics
  • Reporting/Analytics
  • Response Management
  • Routing
  • SMS Marketing
  • SMS Messaging
  • Sales Activity Management
  • Sales Analytics
  • Sales Pipeline Management
  • Sales Reports
  • Sales Trend Analysis
  • Scheduling
  • Search Marketing
  • Search/Filter
  • Segmentation
  • Shared Inboxes
  • Signature Management
  • Simple Mail Transfer Protocol (SMTP)
  • Social Marketing
  • Social Media Integration
  • Social Promotion
  • Source Tracking
  • Spam Blocker
  • Subscriber Management
  • Subscription Management
  • Tagging
  • Task Management
  • Template Management
  • Third-Party Integrations
  • Unsubscribe Database
  • User Management
  • Version Control
  • Visitor Tracking
  • Visual Analytics
  • WYSIWYG Editor
  • Web Forms
  • Web-based Deployment
  • Website Analytics
  • Website Publishing Options
  • Website Visitor Tracking
  • Whitelisting/Blacklisting
  • Widgets
  • Workflow Automation
  • Workflow Management

Integrations

  • Total integrations19
  • Astra Pro
  • Bigin by Zoho CRM
  • Calendly
  • Claspo
  • Claude
  • Claude Code
  • Eventbrite
  • FullContact
  • Gmail
  • GoTo Webinar
  • GoodData.AI
  • Google Ads
  • Google Analytics 360
  • HubSpot Sales Hub
  • LinkedIn for Business
  • Meta for Business
  • Microsoft Excel
  • Microsoft Outlook
  • Olark
  • SAP HANA Cloud
  • Salesforce Marketing Cloud
  • Salesforce Platform
  • Salesforce Sales Cloud
  • Shopify
  • Stripo.email
  • Twilio
  • Twitter/X
  • UserVoice
  • Webex Suite
  • Wistia
  • Wix
  • WooCommerce
  • WordPress
  • Zapier
  • Total integrations16
  • Astra Pro
  • Bigin by Zoho CRM
  • Calendly
  • Claspo
  • Claude
  • Claude Code
  • Eventbrite
  • FullContact
  • Gmail
  • GoTo Webinar
  • GoodData.AI
  • Google Ads
  • Google Analytics 360
  • HubSpot Sales Hub
  • LinkedIn for Business
  • Meta for Business
  • Microsoft Excel
  • Microsoft Outlook
  • Olark
  • SAP HANA Cloud
  • Salesforce Marketing Cloud
  • Salesforce Platform
  • Salesforce Sales Cloud
  • Shopify
  • Stripo.email
  • Twilio
  • Twitter/X
  • UserVoice
  • Webex Suite
  • Wistia
  • Wix
  • WooCommerce
  • WordPress
  • Zapier

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