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Referral Factory vs Extole Comparison (2026)

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Referral Factory

Extole

Overview

Referral marketing software for mid-market and enterprise businesses to launch and scale white-label programs, track referrals and conversions, automate rewards, and integrate with CRM and payment systems.

Extole is a referral marketing and customer advocacy software that helps businesses access the referral templates, create custom incentives, generate real-time reports, conduct a/b testing, and more from within a unified platform.

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Platforms supported

Web-based
iPhone app
Android app
Windows Phone app

Typical customers

Freelancers
Small businesses
Mid size businesses
Large enterprises

Customer support

Phone
Online
Knowledge base
Video tutorials

view more detailsview details

Video & Screenshots

Pricing

Starting from

200

Per month

Free trial available
Credit cardless trial
Free account
Subscription based

Starting from

2500

Per month

Free trial available
Credit cardless trial
Free account
Subscription based

User reviews

4.8

162

137

Value for money

Ease of use

Features

Customer support

93%

would recommend this app

4.8

Value for money

Ease of use

Features

Customer support

92%

would recommend this app

Pros

“It reduces a lot of the manual admin work that usually comes with referral programs, thanks to automated emails, clear referral tracking, and a central dashboard that keeps everything easy to follow.”

Julie A.

Head of Company

“I also liked that it provides a structured framework for running a referral programme, rather than having to manage referrals in a more time consuming way through emails and spreadsheets.”

Eric F.

Voice Over

“Very good experience with the product overall, we managed to set up sophisticated campaigns to collect referrals across different client segments and different products.”

Laura W.

Copywriter

Pros

“I have only been using extole for almost a year after being transferred and I worked with two amazing CSMs who have been helping me navigate around and share insights regarding our program.”

Danielle E.

Marketing Promotions Coordinator

“Their customer service and tech team are first-class. ”

Kelly L.

Co-Founder

“Reporting options had a little bit of a learning curve compared to our previous solution.”

Nick Z.

Senior Martech Strategist

Cons

“The integration with Monday keeps on giving us issues, especially the sync.”

Stefano R.

Marketing Lead